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Everything You Need to Know About Becoming a Travel Agent

Here's what you should know before becoming a travel agent.

If you're someone who spends your days scanning flights , loves hotel rewards points, and in general, is a fervent traveler, you've probably wondered how to become a travel agent.

And, while it's true that living in the age of Expedia means travel agents are not as vital as they once were, people use them a lot more than you might think. Just because travelers aren't calling up an agent every time they need to book a quick flight doesn't mean they don't want to consult an expert for a big trip. This holds especially true when it comes to honeymoons or experiential trips that have a lot of moving parts — coordinating tour companies , translators, or multiple resort stays, for example. It's often easier to leave the logistics to someone else: travel agents.

You don't need a specific employment background to become a travel agent, so if you're looking for a fresh career start, that's totally OK. You have to start somewhere on your path to becoming a travel agent, and the sooner you jump in, the sooner you'll build your client base. On the other hand, if you're hoping to parlay your experience in a semi-related industry, be it marketing or hospitality, that can help because you'll have even more context for your new gig. Either way, this can be a rewarding career path (with some fun perks), so here's what you need to know to become a travel agent.

Formal Training Needed to Become a Travel Agent

While some four-year colleges, community colleges, and trade schools offer tourism certifications, it is not a requirement for those trying to become travel agents. Certificates of tourism can be very helpful, but so can previous training in marketing, hospitality, or even event planning. Ultimately, your knowledge of destinations, sales, itinerary planning, and booking software will be crucial for your career as a travel agent.

In terms of the training time you need to put in before becoming a fully-fledged travel agent, it depends. You could start your career right after high school, or you could put in one to four years to earn a certificate, associate's, or bachelor's degree in tourism. Of course, you could also change course from a related job, and morph your experience as, say, a destination wedding planner into a career as a travel agent.

Training Programs Available

You could take classes with a company like The Travel Institute to earn your certification. Not only will they teach you the basics of planning itineraries, but they'll also make sure you're learning about new cultures, world geography, and experiences you can have all over the world. They'll also help you decide what business route you want to take.

The Worst Mistakes You Can Make When Booking a Hotel, According to Experts

How to become a travel agent: the logistics.

Becoming a travel agent will likely mean starting your own business . On the plus side, it requires relatively little overhead. If you're becoming a small business owner by opening a yoga studio, for example, you will need to rent a space, deal with permits, buy supplies, build a website, and pay yoga teachers and someone to work the front desk. However, if you're starting a travel agent business, you can operate from your living room and there aren't nearly as many upfront costs.

You will have to think about what type of business you want to become. Do you want to incorporate or become an LLC? Would you rather be a sole proprietor? Incorporating takes the most effort, and is often the most expensive. Becoming an LLC is a good happy medium because it can help protect you as a business entity without having as many associated costs. Small business owners typically become an LLC to protect their personal assets. If you get sued as an LLC, someone can come after your business holdings, but can't come after your house, car, or personal savings.

If you choose to remain a sole proprietor (which doesn't require any fees or legwork), you are essentially a freelancer or independent contractor. You can be an LLC and an independent contractor, too — they aren't mutually exclusive. If you want to be an independent contractor, it likely means you're working as part of a larger host agency, which is smart to do when you're starting out as a travel agent. Down the road, you can also own a travel agency franchise. Owning a franchise might come with more overhead costs, and that would be a reason to incorporate.

If you're an independent contractor, you should know that your taxes aren't going to be as straightforward as a full-time employee's might be. You may have to start keeping track of your business expenses, as you might be able to write them off. You also might not get things like health benefits from your employer. As you plan your new career, consider sitting down with an established travel agent to ask them some logistical questions: Where do they get their health insurance? How do they keep track of their income and expenses? Do they use an accountant to do their taxes? While meeting with the travel agent, you can discuss the pros and cons of working for a larger agency, too. If you're not sure how to get in touch with other travel agents, consider using social media, like LinkedIn or even Instagram.

What to Think About When You Become a Travel Agent

Once you've secured work as a travel agent, you'll want to think about how you can earn more money and distinguish yourself from other agents. Here are three things to consider as you start your career.

Making Commissions: If you're working for a larger travel agency as an independent contractor, how do commissions work? Make sure you have this conversation early on before accepting the position. When you're starting out, you want to make sure the commission rate you're receiving is similar to the industry standard.

Growing Your Client Base: How do you make more money as a travel agent? Clients, clients, clients. You want happy customers who will return to you every time they want to book a travel experience. You'll want to keep your clients happy by finding them great deals, curating unbelievable experiences for them, and simply being great to work with.

Establishing a Niche: This is by no means a requirement for becoming a travel agent, but as you establish your career, you may want to consider focusing on a specific niche. For example, perhaps you're someone who focuses on honeymoon travel , luxury travel, or adventure travel . Your niche can help you attract clients, and it can be anything in the travel realm, as long as there's a need for it.

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How to Become a Travel Agent—Because, Believe It or Not, the Industry Is on the Rise

There’s a reason “how to become a travel agent” has been a continuously trending search phrase on Google—it is a career path that offers a flexible work environment and schedule, ample travel opportunities, and an immersion into a supportive world-wide industry. It's a surprise to some in 2023: Once the internet became widely available, it was largely believed that needing a travel agent was obsolete. However, even though the brick-and-mortar agencies with punny names in strip malls have vanished, the career is on-the-rise .

New software options are making it easier than ever for people to make money planning trips, either as a side hustle or as a full-time business. That’s why Cherikonda, India-based stay-at-home mother, Maya Kapoor-Miller, decided to enter the professional world as a travel agent this year, at 31. “I knew nothing about the travel industry prior to signing up,” says Kapoor-Miller, who decided to use San Francisco-based booking platform Dreamport to establish her online travel advisor business. “It is my first business in life, and the only one that you can start with no investment.”

But there's also a rise in demand. When people ventured back into the world after the pandemic, travel agents saw an overwhelming amount of business . And that momentum hasn’t stopped—when travel is complicated, like it was in 2020 and 2021, travelers turned to professional trip planners to create a seamless vacation. For better or worse, traveling has remained complicated and chaotic, with new rules being implemented (like Americans needing to pay a fee to visit Europe in 2024 ) and airline strikes and staffing issues. Offloading all of the nitty-gritty details to someone else is more appealing than ever.

For those entering the field, there's also the age-old motivator: a love of travel. 

Shelton Ellis, who is based in North Carolina, recently saw these opportunities and left behind more than 20 years in public relations and global advertising to turn his passion into a career. “I was born with a wanderlust that would wear Rick Steves out,” Ellis says. “I decided to take the leap and follow that lifelong yearning. Transitioning into this role was really about learning how to monetize what I'm passionate about.”

Whether you are looking for a new career path or a lucrative side-hustle—or simply curious about those taking the plunge—here’s how to become a travel agent, from the qualifications and education required, to anticipated earnings, according to those who have made the shift in the past year. 

What exactly does a travel agent do?

Travel agents, or travel advisors (the term is mostly interchangeable), manage everything that goes into a trip for their clients: the flights, car transfers, accommodations, restaurant reservations, and more—they even inspire the itinerary. The reason people turn to travel agents, aside from having a helping hand during any travel chaos , is also to tap into the travel agent’s first-hand knowledge of destinations, and their industry partnerships, which often lead to perks such as hotel upgrades, ideal airplane seats, and experiences that can’t be found on a search engine.

“You have to remember that as a travel agent, you will be a guide for people during their happiest moments—family reunions, weddings , baptisms, and once-in-a-lifetime experiences that people have dreamt of,” says Kapoor-Miller. “It has been one of the most rewarding aspects of being a travel agent. You navigate people, inform them, and help them choose.”

So, how do you become a travel agent?

There are many ways to become a travel agent, from joining an existing travel agency , to starting an independent business from the ground up. Others are opting for one of the buzziest start-ups in the travel industry, Fora . When it launched in 2021, the software company, which trains and provides search engine-optimized profile pages to advisors—at one point had a waitlist of over 30,000 people eager to begin a part-time gig. Travel photographer and Condé Nast Traveler contributor Amanda Villarosa is currently in the process of joining.

“I'm the person that friends and family come to for travel recommendations, tips and tricks, and general travel advice,” says Villarosa. “After discovering Fora and looking into it, I realized that it could be the perfect side-hustle, considering I'm already so involved in the industry.”

With additional flexibility, Villarosa was able to move from New York City to splitting her time between Denver and Los Angeles . She says that the sign-up was quite straightforward. “You're given a dedicated Fora email and have access to advising tools and fellow Fora advisors,” she says. “The training is in the form of Zoom meetings and videos, which you have the option to watch at your own pace. Once completed, you take a certification quiz and you're on your way to advising.”

The other ways in are slightly more involved. To begin an independent practice, you go about it like many other businesses. You will have to create an LLC, establish a business name, cultivate marketing materials, build a website, find clientele, and more.

Ellis found something in the middle, choosing to connect with an established travel agency. “Don't be afraid to reach out to an agency looking to take on new advisors and is willing to mentor," says Ellis. "I was fortunate to learn so much from Annie Chambers, the owner of Crafted Escapes , who has seven years in the business.” He now knows the ropes on everything from using itinerary-building software to destination-specific training, to the sales and marketing aspects of the trade.

Is there required education or qualifications?

Ellis says that there's no certification, per se, required to become a travel advisor, but there are countless training courses available like Departure Lounge ’s classes on navigating the industry through hotels and tour operators. He said it’s also important to stay on top of travel trends. Ellis recently completed travel agent training programs provided by premier cruise lines such as Virgin Voyages , Ritz-Carlton Yachts , and Cunard to help agents sell their products more accurately.

How much does a travel agent make?

What a travel agent earns depends on how many trips they successfully book for their clients. The entire model is commission-based, meaning agents earn a percentage of the total cost of the vacation they orchestrate. Many travel advisors choose to charge a flat-rate planning fee in addition to their commission, but balance is key—if you charge a high planning fee, it could lead to potential clients going elsewhere.

Fora ’s website states that “some of our full-time, expert advisors earn well into the six figures (or beyond).” So a lucrative career may be on the horizon, for those who are able to build a robust client base and excellent industry connections.

How much you make can also depend on where you live around the world. “I am being paid in dollars,” says India-based Kapoor-Miller. “So the currency fluctuations of the local exchange rate are not something I am worried about.”

What are the key skills required to become a travel agent?

“Travel agents need a mix of customer service, communication, destination knowledge, organizational, and problem-solving skills,” says Kapoor-Miller. “But I would say that adaptability, flexibility, curiosity, and cultural sensitivity top them all—you have to put yourself in other's shoes, and understand the requirements, hopes, and expectations of your clients along with any worries and questions they may have.”

It’s vital to have a passion for traveling, even the aspects of the process that aren’t as exciting, such as learning about new airline routes, train schedule updates, and industry news. “It can be an information-heavy hustle, and I believe it's important to be excited about it as that energy definitely transfers to your clients and partners,” Villarosa says.

Should travel advisors choose a specialization?

Many travel advisors have found success through becoming an expert in a few types of travel and destinations. “It's important to become an authority and learn as much as you can through personal experiences and continuing education,” says Ellis. “As a proud member of the LGBTQIA+ community , an avid snow skier, and scuba diver, I know not only the popular destinations but others that are off the beaten path, equally safe and adventurous for all travelers.” This helps travel agents establish a competitive edge, and hopefully convince potential clients to choose them for their expertise.

What are the benefits of being a travel agent?

“Flexibility tops them all,” says Kapoor-Miller. “And the ability to start without industry knowledge. If you worry that you are too old for this job, the good news is that this is a job you can enter and enjoy at any age.”

Another great perk is the "Familiarization trip,” says Ellis. “Tourism boards and hotels invite agents to visit and familiarize themselves with a particular country and its properties. After all, any accomplished salesperson should learn everything they can about their products first-hand...even if they're in Bora Bora.” It's hard work, but someone's got to do it. 

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The Journal

Travel Advisor Resources

The Outlook of a Travel Agent Career: Fora’s Full Guide

The Modern Travel Agency

Fora Travel

https://www.foratravel.com/the-journal/travel-agent-career

A love for all-things travel, solid communication skills, self-starting ambition — these are the makings of a great travel agent career. If you’re considering this path, you’re in the right place. We have details on all the education and experience requirements, daily tasks, salary info and more — all with the aim of helping you decide if a career as a travel agent is right for you. 

Don’t take it exclusively from us, we polled a few of our top earners to see why they love being a travel advisor. 

Fora Advisor Diana Morales said, “I love the flexibility that it gives me. I love that I get to be in charge of my own schedule and can work from anywhere in the world. It is truly such a gift to have both of those things.”

If you’re ready to try your hand at a travel advisor career, apply to become a Fora travel advisor . We’ll set you up with everything you need to start and run a successful travel advisor business, from training to tech, community, partnerships and more. 

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First, what do travel agents — or travel advisors — do?

You can check out our full guide to what travel agents do if you’re completely new to travel planning, but here’s the short version. 

Travel agents — or travel advisors (the terms are interchangeable) — plan and book trips for their clients. These trips can be for leisure, business (or both).

How do travel agents make money? Who pays them?

Travel agents earn money by selling and booking trips. As a travel advisor, you’ll build a network of clients and earn money through the trips you book for them. 

There are two common ways that advisors earn money: from commissions and planning fees. 

Commissions

Many people don’t know this, but commissions are already baked into the prices of most hotels and many travel experiences already. When travel advisors book accommodations, cruises, rental cars, etc,  the travel partner pays a small percentage of the sale. Commissions range depending on the travel partner, but can typically range from 10-15% (and are sometimes as high as 25%). To earn commission, you’ll also need access to an IATA number to cover the legal framework. When you become a Fora Advisor, you’ll get access to our IATA number (and we also cover all of the commission tracking and payments for you). 

“Because Fora handles commission tracking & payments, I can focus my energy on other parts of my business, " noted Fora Advisor Alexandra Vigilante Chamberlin . “Starting a new business is stressful, so Fora saves me time and takes a significant burden off my to do list by handling commissions.”

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Planning fees

In addition to commissions, travel advisors can also earn money through planning fees. Many travel advisors also charge their clients to build more complicated itineraries, make group bookings (find out why group bookings are great ) or provide other related services. 

Diana explained, “Fora just makes everything easier for advisors, but specially commission payments. We don't have to go chasing suppliers for our commission because Fora takes care of that. They make sure that we are paid fairly and on a reasonable time frame.”

(If you’re wondering how much travel agents make or how travel agents get paid , see our guides.)

Related Article: Travel Agent Commissions

Do travel agents work for themselves?

Fora Advisor Nadiah Ford offered an excellent point, noting, “I recently had a ski accident and broke my wrist. Unlike my corporate job, I was able to navigate and continue to work on my own terms and schedule.”

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Generally, yes. Most people who work in the field are independent travel agents who belong to a travel agent host agency (such as Fora). Through this relationship, advisors are provided a variety of benefits. At Fora, our advisors get access to our preferred partnerships — which allow advisors to unlock VIP perks for their clients — as well as advanced booking software like our travel advisor booking platform and the ability to operate under the agency’s licenses, among other benefits depending on the agency.

Fora Advisor Diana Morales shared her take here, as well. “My favorite part about being my own boss is that I get to prioritize time with my family and I get to be available if I am needed.” She added, “I am about to become a mom for the first time, and I am so glad that I get to take a maternity leave and make it as long as I need to make it instead of thinking that I need to be back in an office when my baby is six weeks old. That alone is a huge blessing to me already, but there have been many other times when I have been able to put work aside for the moment in order to dedicate time to my family.”

What does the career path of a travel agent look like? (Hint: it can depend on their niche)

Not every travel agent career looks the same. Flexibility and variety are built into the role, and most travel advisors approach their craft differently — especially depending on their niche (learn about different travel agent jobs ). 

For example, luxury travel advisors book elite hotels in premier destinations, like the top hotels in Downtown NYC or the ritziest hotels in Tokyo . They may devote much of their time to researching bespoke experiences for their discerning clientele. Disney travel agents know all the ins and outs of the brand, and typically focus on booking family vacations to Disney properties around the world (learn how to become a Disney travel agent ). Similarly, cruise travel agents may exclusively book ocean-bound voyages for their clients while staying up to date on the latest offerings from brands like Virgin Voyages and Royal Caribbean . 

What travel agent niches exist?

The list of potential niches is long, and at a host agency like Fora, you’re free to carve out any specialization you choose. 

It’s also worth noting that a career as a travel advisor is flexible. You can work part-time or full-time (or, start part-time and work your way to full-time as you build your book of business). If you want to work part-time, make sure you’re choosing an agency that doesn’t have minimum bookings or sales quotas. (At Fora, we have neither). Becoming a travel advisor is a great opportunity to build a career on your own terms. 

Alexandra said, “As a Fora advisor, I love that I have the flexibility to take my business with me anywhere in the world. Tech focused training and tools enable access on the go so I can meet my clients needs from anywhere.”

How do I start a travel agent career?

On one hand, learning how to become a travel agent isn’t overly complicated, at least not compared to some jobs in the travel industry (like pilots or cruise directors). On the other hand, starting a travel agent career does take patience and dedication.

Join a host agency 

As an independent travel advisor, you’ll likely want to partner with a travel agent host agency (like Fora) to launch your travel advisor business. A host agency gives you the support and resources to build and scale your business.  

Notably, your host agency will give you access to an IATA number , a system that is used to verify that a travel agency or agent is legitimate. It’s the thing that allows you, the travel agent, to earn money for booking hotels and other reservations.

The best host agencies also provide a multitude of other tools for you to run your business. Fora is a modern host agency that gives you everything you need to kickstart your career in travel, including training, community and technology. 

Participate in travel agent training to learn the skills & knowledge you need to be successful

It’s hard to sell travel without knowing the industry: the fundamentals of how it all works, the latest intel on destinations and properties around the world, how bookings and commissions work, best practices for client relationships…  There’s a lot to know. 

We offer a comprehensive travel agent certification program at Fora that will arm you with the foundational knowledge you need to get started. The travel agent classes offered by Fora are all online and you can take them at your own pace. We offer both live and recorded trainings. 

Fora’s training covers everything from the basics (how to book a hotel) to more advanced concepts, like planning multi-leg trips in destinations with destination management companies . 

Diana explained, “before joining Fora, I was with another host agency and it was not going well. I joined the travel industry without any prior knowledge. I was a brand new agent who needed a lot of support and a lot of training, but at my old host agency, I was not getting that.

“When I found Fora, it was their emphasis on training that drew me to them. I knew that I wanted to be at a place where I could work through my questions and have answers for them, she adds. “I was not disappointed. Not only were their trainings short, concise, and easy to understand, but often there were Q&A sessions that I could join if I had a question.

“Once I felt like I actually knew what I was doing, I pushed myself to get out of my comfort zone and start talking to people about my business.”

Related article: How to Be a Successful Travel Advisor: Insider Tips from the Pros  

Start booking

Once you’ve got a grasp on how to run your business, you’ll want to start booking (and earning!). We’re firm believers that people learn best by doing, and so our training program is complemented by opportunities to start booking as you’re learning about the role. We offer Booking Bootcamps, live sessions where Fora HQ team members will be available to discuss and brainstorm how you can move from learning about the travel industry to locking in your first bookings.

We also offer tips and tricks on how to build your book of business because we understand that garnering clients can be one of the toughest parts of the job. We do recommend starting booking with friends and family (it’s much easier to build confidence by booking for your sister-in-law, for example, than it is to arrange a trip for a stranger from the internet). When you’re ready, we have plenty of other resources to help you grow your clientele. At Fora, we teach travel advisors how to build up a client base early in our training program (you can also check out our guide to how travel agents get clients ).

For the bookings themselves, Fora Advisors use tools like our in-house booking platform that dramatically reduces the amount of time it takes to place hotel reservations. They can also use the Vault , a secure system that stores client information, and Forum , our community app that connects advisors so they can easily share tips and intel.

What does a typical day look like as a travel advisor?

One of the best parts about being an independent travel agent is that you’ll be able to set up your work schedule in a way that works best for you. Every agent has a different approach. Still, there are common elements. Successful travel advisors tend to split their time between marketing, staying up-to-date with the latest industry trends and of course, the actual travel planning itself.

Marketing is an integral part of any successful travel agent’s career. Without putting yourself out there, your potential clients won’t know that they can book with you, after all. Marketing can take many forms, but it doesn’t have to be overly complicated to run a successful business (don’t worry if you don’t feel like you’re a marketing guru). 

We recommend starting with friends and family to start the foundation of your clientele — and this means that “marketing” can be as easy as an email blast with your family bcc:ed, a message to your fave group chat or a post on social media. There are many successful travel agents who run their entire book of business based on their personal network. 

If and when you’re ready for more advanced marketing tactics, your time might be spent building and maintaining a website, cultivating a social media presence, running email campaigns and more. It’s not unusual for new and experienced travel agents alike to invest a solid chunk of their time marketing themselves. 

How Fora helps you market yourself

At Fora, we’re here to make marketing seamless and easy for you. We provide all Fora Advisors with a customizable profile page on our website, as well as unlimited content creation opportunities on our website to create travel guides that peacock your knowledge. We also have social media and email templates to make sharing the latest travel trends a breeze. Plus, we offer many classes (both live and recorded)  dedicated to teaching Fora Advisors how to market themselves. 

Diana noted, “The marketing assets are another area where Fora makes life easier for travel advisors. I love that we get a variety of content. This allows us advisors to pick and choose what we want to post about and it means that we are not all posting about the exact same thing.”

Researching industry topics

Staying in-the-know is critical to maintaining a competitive edge. Your clients rely on you for the latest intel on what’s trending in travel, so you’ll want to invest time in ongoing education about what’s happening in the industry. 

The exact amount of time spent researching new openings, attractions and so on will vary by travel advisor and niche. Disney travel agents, for example, need to stay on top of the brand’s constant stream of new hotels, rides and experiences so they’re constantly looking for inspiration from  Disney’s newsletters and press releases. 

You’ll also spend a good amount of time researching specifically for clients’ trips. This will likely include finding and comparing accommodations, recommendations and so on to provide a tailored report for clients. 

How Fora helps you stay up to date with travel 

We’ve got plenty of offerings to make it easy for you to keep up-to-date with the latest industry trends. We have weekly training sessions with debriefs on destinations around the world, as well as partner spotlights. You’ll also have access to Forum , our all-in-one community app where you can search and filter through posts from fellow Fora Advisors and industry insiders. 

Travel planning with clients

Of course, your role ultimately comes down to planning and booking travel with clients. Every booking is a little different: sometimes it will be a one-night staycation with a straightforward hotel booking, and other times, it will be a more complex itinerary like a multi-generational trip or honeymoon to a far-flung destination. Many clients will provide a loose idea of what they want out of their trip, and it’s up to their agent to shape it into an unforgettable experience. 

Your role doesn’t stop at the booking itself… You will communicate with the partner to make sure everything is squared away for the trip, and also check on your clients during and after their trip to ensure everything is going well.

Start your travel agent career: become a Fora Advisor

If you have a passion for travel and an entrepreneurial mindset, a travel agent career could be a great fit for you. As your own boss, you’ll be able to dictate your schedule, choose a niche (if you want to) and perhaps above all, help your clients build amazing memories with the trip plans you create.

When you’re ready to get started, apply to become a Fora Advisor today .

Travel agent career FAQs

Below, we’ve collected answers to a few common questions about travel agent careers.

Will a travel agent career take you around the world? 

A travel agent career certainly can take you around the world, especially as you become more successful and partners work with you more. It’s certainly a job where you can travel – as long as you have a Wi-Fi connection, you can work from wherever you want. 

Fora Advisor Beth Kaczka loves the flexibility that a remote role as a travel advisor offers her. 

“Picture me sitting ​at a breakfast table under an umbrella, overlooking the sparkling Aegean Sea, with the scent of olive trees and Mediterranean herbs lingering in the air​. It's the kind of setting that ignites the soul and fuels the imagination. Here I am, ​mobile phone in hand, soaking in the warmth of the Greek sun while orchestrating a luxurious ​Switzerland escape for a discerning client,” Beth said. “As I hit send on the final details, I can't help but marvel at the wonders of modern technology, which allow me to seamlessly blend work and wanderlust in such an idyllic setting. It's moments like these that remind me why I fell in love with being a travel advisor in the first place — the ability to turn dreams into reality, no matter where in the world I may find myself.”

Is a travel agent career stressful? Is it fun?

Like any profession, it can be both stressful and fun. Yes, it can be a little stressful to get your travel agent career off the ground or when a situation goes wrong when your client is abroad. (Learn more about how to deal with a travel snafu ). At the same time, travel planning is, well, fun. For one, you get to research exciting destinations, hotels and attractions for a living. Second, you’re selling people happiness and excitement: vacations are often among people’s fondest memories. Both aspects can be extremely rewarding, especially for those with an insatiable wanderlust. 

Do you have to make travel planning a career? Can you plan travel part-time instead?

Some host agencies may require full-time commitments, minimum sales quotas or set schedules. Fora does not: you can pursue a full-blown travel agent career or a part-time endeavor. Or, you can also start part-time and work your way up to full-time as you build your business. It’s whatever works best for you. 

Ultimately, flexibility is one of the best reasons to become a Fora Advisor (and also makes travel planning one of the best remote jobs for moms and dads, if you’re interested).

How many hours do successful travel agents work?

It depends on how you define success! You can have a fulfilling career both part-time and full-time — the choice is yours. 

In terms of revenue earned, it is a commission-based business, so keep in mind that how much you book will also dictate how much you earn. Learn more about how travel agents get paid . 

How quickly can I start my travel agent career? 

Part of the beauty of a career as a travel advisor is that there are many ways to dive right in. As a Fora Advisor, you’ll have access to training as well as resources to make bookings from day one. When you’re ready to get started, apply to join today . 

For more in-depth intel, check out our guide to how long it takes to become a travel agent .

How lucrative is a career as a travel agent?

How much you earn is dependent on how much you book. Learn more about how Fora Advisors get paid . 

It’s worth noting that some domains, like luxury or corporate travel agent niches, tend to be among higher-earning travel agent jobs . As you might expect, these niches tend to have demanding clients (who are willing to pay more for the white glove service).

What kind of overhead do travel agents have? Are there monthly fees? How about licensing fees?

A travel advisor’s overhead — the cost they pay to maintain their business — varies. Every advisor sets up their business a bit differently, and you may decide to make different investments than other agents (for example, you might opt for a coworking space, or you might decide you don’t need one). 

At Fora, our membership cost covers everything you need to run your travel advisor business. 

Fora’s membership currently costs $299 annually or $49 monthly. With it, Fora Advisors receive access to our expansive network of partners , our in-house booking platform (which dramatically cuts down on booking times), expert-led training, professional marketing tools and more. 

To learn more, read our guide to how much it costs to become a travel agent , which compares joining Fora to the industry at large.

Overall: is a travel agent career worth it?

We think so! If you love travel, working with people and researching awesome destinations and sights, a career as a travel agent can be a great fit for you. If you’re on the fence, we have a guide that presents the pros and cons of being a travel agent .

More travel agent resources

Check out the travel advisor resources below for more guides:

How to Become a Luxury Travel Agent: the 2023 Guide  

How Much Do Travel Agents Make Per Booking?  

How to Market Your Travel Business Like a Pro: Tips from the Experts  

5 Types of Bookings You Can Make as a Fora Advisor (That Aren’t Hotels!)  

How to Become a Cruise Travel Agent (It's Easier Than You Think)  

What Does It Take to Become a Travel Agent?

Debunking 3 Myths about Becoming a Travel Advisor

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How to Become a Travel Agent: The Definitive Guide

If you’re passionate about traveling and working with people, learning how to help people make travel arrangements can lead to a lucrative and rewarding career.

Travel agents assist people who are planning trips and sell transportation and lodging towards different destinations.

They may also advise individuals and groups on what destination to choose and what to visit.

When assisting their clients, travel agents take into account the client’s budget and preferences.

They usually work in travel agency offices but nowadays they may also work from home because this profession includes a lot of phone calls and computer work.

Get information on Travel Agent Training programs by entering your zip code and request enrollment information.

What Does a Travel Agent Do?

Job responsibilities vary depending on the place of employment.

During busy months travel agents may work overtime to accommodate customer’s needs.

Some travel agents specialize in selling vacation packages while others specialize in corporate travels.

Travel agents usually do the following:

• Make travel arrangements for their clients
• Determine their clients’ needs based on budget and preferences
• Plan and arrange excursions, day trips, and tour packages
• Calculate total costs
• Book reservations for their clients
• Give details to clients about the documentation they need
• Advise clients about the destinations, weather conditions, and local customs
• Access travel information through a reservation system called Global Distribution System (GDS)
• Stay in contact with hotel managers, transport companies, and other providers of travel-related services.
• Make alternative arrangements if any incidents occur before or during the trip

Travel agent salaries vary widely depending on the employee’s skills, education, and certifications but also on how many travel packages they sell because many travel agents are paid a fixed salary plus commission on sales.

According to the Bureau of Labor Statistics, the median annual wage reported by travel agents in the United States was $42,350 as of May 2020.

This means that half of all travel agents make less than this amount and half make more.

Salaries vary widely depending on the industry of employment, level of experience, region, and a variety of other factors.

The lowest 10 percent reportedly made less than $25,230 while the highest 10 percent made more than $73,360 annually.

The above numbers include the money travel agents earn from commissions.

The highest paying industry for this profession is Agencies, Brokerages, and Other Insurance Related Activities, a sector where travel agents were reportedly remunerated with $64,540 per year.

The biggest employer for travel agents are companies in the field of Travel Arrangements and Reservation Services.

Travel agents who worked in this sector reportedly made $46,590 per year, on average.

Some travel agents work in the field of Nondepository Credit Intermediation where the average salary for this profession was $46,430- higher than the average across all industries.

Travel agents who work companies that provide management services earned slightly more- with the average calculated at $50,460.

Salaries also vary depending on the state and the local economy.

Travel agents who work in Washington reportedly made $62,040 per year while those in New Mexico, South Dakota, North Dakota, Georgia, Mississippi, and Kentucky make less than $40,000 per year.

The BLS reports that the top-paying metropolitan area for travel agents is San Jose-Sunnyvale-Santa Clara CA, where this profession was remunerated with $65,040 per year, on average.

Annually National Average Salary: $46,580

Monthly national average salary: $3,833, hourly national average salary: $22.39, average annual salary by state, annual average salary: top 5 states.

The top earning state in the field is Connecticut, where the average salary is $66,480.

These are the top 5 earning states in the field:

Average Monthly Salary by State

Monthly average salary: top 5 states.

The top earning state in the field is Connecticut, where the average salary is $5,500.

Average Hourly Salary by State

Hourly average salary: top 5 states.

The top earning state in the field is Connecticut, where the average salary is $31.96.

How to Become a Travel Agent

Step 1 finish high school.

The first step if you want to become a travel agent is to finish high school because a high school diploma or equivalent will usually be required by your employer or post-secondary training program.

Step 2 Finish Post-Secondary Training

Travel Agent programs are available at many community colleges, trade schools with classes focusing mostly on:

• Reservation systems
• Regulations regarding international travel

Step 3 Become Certified

Although not all states require travel agents to be certified, you may need a business license before being allowed to sell travel packages.

Becoming certified by The Travel Institute or the International Air Transportation Association can help improve your employment and earning prospects.

Education Requirements

There there are no formal education requirements for travel agents but it’s best to finish a post-secondary training program in order to improve your employment prospects in this highly competitive field.

Training programs are available at many technical schools and community colleges and can last between a few months and a few years depending on the type of credential/degree you are seeking.

Many certification programs are also available online giving you the opportunity to learn at your own pace, from the comfort of your home.

Ashworth College-Online Travel Agent Training Program

A training option that offers you the opportunity to learn from anywhere, this online certification program offered by Ashworth College gives you access to online reservation software simulations, online libraries and labs, and many other perks.

The curriculum covers a variety of topics, such as:

• North American Aviation and Airports
• International Travel
• World Tours
• The Hospitality Industry
• Meetings and Marketing
• Building an Itinerary

The program costs $699 if paid in full or $899 if paid in monthly installments.

Community College of Baltimore County – Travel Agent Training, Continuing Education Certificate

This online training program covers all the important topics you need to know before starting a career in the travel industry.

Students learn about:

• Hotels and Resorts
• Airline Industry
• Ground Transportation
• International and Domestic Travel
• Reservations and Pricing
• Specialty Travel

The International Air Transportation Association (IATA)

IATA offers different types of travel and tourism training for all professional levels: from entry-level travel agents to senior management.

All courses lead to an internationally recognized IATA accreditation.

Two of the courses offered by IATA are BSP Essentials for Travel Agents (e-learning) and Geography and Travel Planning (e-learning).

The BSP Essential Course costs $399 and covers a lot of information about the Billing and Settlement Plan.

The Geography and Travel Planning course costs $100 and teaches students how to plan travel itineraries, read maps, use city and airport codes, sell travel packages, and help them understand different modes of transport.

Video About The Career

Certification Requirements

Although this is not a requirement, becoming certified by the International Air Transportation Association will give you an internationally recognized credential.

You can also improve your employment prospects by taking the Travel Agent Proficiency Test administered by The Travel Institute.

The Institute offers different levels of certification:

• Certified Travel Associate
• Certified Travel Counselor
• Certified Travel Industry Executive

You need 12 months of industry experience before becoming a Certified Travel Associate.

With an online full payment plan you will need to pay $450- this includes access to online materials and testing fees.

If you want to purchase the classes in print, this will cost you $550.

You will need a minimum of 5 years of experience in the industry before applying for the Certified Travel Counselor credential.

Course materials and exam fees for this certification level sum up to $550.

After gaining 5 years of experience in the field you can also become a Certified Industry Executive if you pass an exam.

The program materials and testing fees sum up to $550.

There are also other credentialing institutions, such as the Cruise Lines International Association (CLIA) who offer certification for specific fields or types of travel services.

CLIA also offers four levels of certification:

• Elite Cruise Counselor

It is important to mention that some states may require a business license if you want to sell travel services so it’s best to check the requirements that are applicable in your area before starting a career in this field.

Employers also offer on-the-job training on the computer software that is used within the travel industry.

Average Training Program Duration: 0-6 Months

Popular programs, job outlook.

According to the Bureau of Labor Statistics, employment for travel agents will be declining 26 percent from 2019 to 2029.

This decline will be caused mostly by the fact that many travelers choose to book their trips using the Internet.

However, some people prefer to use the services of a travel agent that helps them filter through the multitude of information and options that are available.

Travel agents who are certified and experienced are expected to have the best job prospects.

If you have the first-hand experience of living in a foreign country, this can help you find employment in an agency that prefers travel agents who are specialized in specific destinations.

Employment Growth Projection: 5%

That's a higher than average projected growth of 3,300 jobs.

Travel Agent: Interest Over Time

Should you become a travel agent, overall satisfaction: medium.

When asked if they are happy with their career choice, travel agents rate their career happiness 3 out of 5 stars, which puts this profession in the bottom 32 percent of all careers, according to Career Explorer.

Average Salary: Medium

According to the Bureau of Labor Statistics, the median annual salary reported by travel agents in the United States was $42,350 as of May 2020- which means that half of all workers in this profession earned less than this amount while half earned more.

Salaries for travel agents vary depending on a variety of factors and are heavily influenced by the number of travel services they sell.

The lowest 10 percent of all travel agents earned less than $25,230 (which is much less than the national average) while the top 10 percent made more than $73,360.

However, salaries are also determined by the region of employment and a variety of other factors.

According to BLS, Washington is the top-paying state for travel agents.

In this state, the median annual wage reported by workers in this profession is $62,040.

Other states where salaries were above $50,000 are Arizona, District of Columbia, California, and Massachusetts.

There are also places, such as South Dakota, Georgia, or Mississippi, where salaries were below $40,000 per year.

Job Growth Outlook: Low

If you want to start a career as a travel agent you should know that this profession is projected to decline in the future as more and more people prefer to book their vacations through dedicated websites and mobile applications.

According to the Bureau of Labor Statistics, the demand for travel agents is projected to decline 26 percent from 2019 to 2029.

Job openings may stem from the need to replace travel agents who retire.

Education Duration: 0-6 Months

As mentioned above, if you are a good communicator who’s passionate about sales, traveling and enjoys working with people, you can start a career in this profession a few months after finishing college.

However, becoming certified and earning a degree in the field will surely help you improve your earning prospects and will give you an advantage over the other applicants for a travel agent position.

Personal Skills Needed

To be able to perform well at your job, as a Travel Agent you will need many personal skills:

• Good Communication Skills
• Customer Service Skills
• Problem-Solving Skills
• Good Time Management Skills
• Organizational Abilities

Frequently Asked Questions

Q. how much training do i need as a travel agent.

Education and certification requirements vary depending on the type of job you are targeting and the location where you want to practice.

Some states require travel agents to hold a business license and licensing requirements also vary depending on the state so it’s best to contact your state’s licensing agency to find out more on this subject.

A diploma or certificate from a trade school can help you find a job in the field and program duration varies between a few months and 2 years depending on the school and the curriculum.

Becoming certified by the Travel Institute is another way to demonstrate your skills to potential employers.

Experience requirements for certification vary between 1 year and 5 years, depending on the credential you are targeting.

Another credentialing institution is The Cruise Lines International Association.

Q. Where Can I Find Employment as a Travel Agent?

According to the Bureau of Labor Statistics, travel agents held approximately 82,000 jobs in the United States, 72% of them working for companies that provide travel arrangements and reservation services.

The same institution reports that 17 percent of all travel agents are self-employed.

Other industries where travel agents held jobs are:

• Nondepository credit intermediation
• Management of companies and enterprises
• Credit intermediation and related activities
• Travel accommodation

The states with the highest employment level for travel agents are Florida, California, New York, Texas, and Illinois.

Q. How Much Does It Cost to Become a Travel Agent?

Training costs vary depending on the program you choose and the duration.

Shorter online programs are available and these are usually less expensive and offer you the opportunity of learning at your own pace, from the comfort of your home.

The Travel Institute offers certification programs that cost $450 in the online format and $550 in print.

If you want a more in-depth understanding of this field, a two-year associate’s degree program in travel and tourism can improve your employment prospects and help you advance in your career.

In-state students who are enrolled in associate’s degree programs pay between $4,000 and $5,000 per year, on average while out-of-state students pay between $8,000 and $9,000.

Four-year bachelor’s degree programs in travel and tourism are also available at some colleges and universities.

Travel Agent Information by State

Similar careers, certified interior designer, certified personal trainer, data entry clerk, floral designer, professional translator, purchasing manager, wedding planner, administrative assistant, athletic trainer, aviation manager.

One aspect I found particularly useful is the detailed explanation of different types of travel agents, from corporate to leisure and everything in between. Understanding these distinctions can help you decide which path suits your interests and skills best. The guide also does a great job of highlighting the importance of technology in today’s travel industry. Familiarizing yourself with booking systems, customer relationship management (CRM) software, and social media marketing can greatly enhance efficiency and reach.

Having worked as a travel agent for several years, I can attest to the value of the information presented in this guide. It provides a realistic overview of what it takes to succeed in this field. The recommendation to start by working with a host agency is excellent advice. Host agencies provide support, training, and access to booking systems and suppliers, which can be incredibly helpful when you’re just starting out. The guide also emphasizes the importance of building a personal brand and marketing yourself effectively, which is crucial in attracting and retaining clients. Using social media, creating a professional website, and soliciting client testimonials can all help build your reputation. This guide is a must-read for anyone serious about becoming a travel agent.

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Travel Agent

Travel agents sell transportation, lodging, and admission to entertainment activities to individuals and groups planning trips. They offer advice on destinations, plan trip itineraries, and make travel arrangements for clients.

Travel agents typically do the following:

• Arrange travel for business and vacation clients
• Determine clients’ needs and preferences, such as schedules and costs
• Plan and arrange tour packages, excursions, and day trips
• Find fare and schedule information
• Calculate total travel costs
• Book reservations for travel, hotels, rental cars, and special events, such as tours and excursions
• Describe trips to clients and advise about local customs and attractions 
• Give details on required documents, such as passports and visas, and on complying with cross-border entry requirements, such as health and safety protocols
• Make alternative booking arrangements if changes arise before or during the trip

Travel agents sort through vast amounts of information to find and arrange the best trip options for travelers. In addition, resorts and specialty groups use travel agents to promote vacation packages to their clients.

Travel agents may visit destinations to get firsthand experience so that they can make recommendations to clients. They visit hotels, resorts, and restaurants to evaluate the comfort, cleanliness, and quality of establishments. Self-employed travel agents may have additional responsibilities related to running their business, such as recordkeeping, managing staff, and marketing. However, travel agents most of their time talking with clients, promoting tours, and contacting airlines and hotels to make travel accommodations.

The following are examples of types of travel agents:

Leisure travel agents  sell vacation packages to the public. They are responsible for arranging trip itineraries based on clients’ interests and budget. Leisure travel agents often focus on a specific geographic area or type of travel, such as adventure tours. Some cater to a specific group, such as students or single people.

Corporate travel agents , also called travel coordinators, primarily make travel arrangements for businesses. They book transportation and accommodations for an organization’s employees who are traveling to conduct business or attend conferences.

Travel agents held about 46,200 jobs in 2021. The largest employers of travel agents were as follows:

Travel agents typically spend much of their day sitting, working on the phone and on the computer. Agents may face stress during travel emergencies or unanticipated schedule changes.

Work Schedules

Most travel agents work full time, although part-time work is common. Some work additional hours during peak travel times or when they must accommodate clients’ schedule changes and last-minute needs.

A high school diploma typically is required to become a travel agent. However, employers may prefer to hire candidates who have sales experience or relevant certification or education. Communication and customer service skills are essential.

Travel agents typically need at least a high school diploma to enter the occupation, but employers may prefer to hire candidates who have a college degree or who have taken courses related to the travel industry.

Community colleges, vocational schools, and industry associations may offer technical training, certificates, or continuing education in professional travel planning. In addition, some 4-year colleges offer degrees in travel and tourism. Courses usually focus on reservations systems, marketing, and regulations regarding international travel.

Employers in the travel industry typically provide on-the-job training that lasts at least 1 month. This training covers topics such as how to operate computer systems that are used in the industry. For example, a travel agent could be trained to work with a reservation system used by several airlines.

Licenses, Certifications, and Registrations

High school graduates with limited experience may demonstrate competence by taking the Travel Agent Proficiency (TAP) test. The test has no eligibility requirements, but study and preparation may be required. The test is administered by  The Travel Institute .

The Travel Institute also provides training and professional credentials for travel agents at three different experience levels. These credentialing programs are the Certified Travel Associate (CTA), Certified Travel Counselor (CTC), and Certified Travel Industry Executive (CTIE). To maintain the credential, each program requires continuing education annually.

The  American Society of Travel Advisors  (ASTA) offers credentialing and educational programs for those seeking to become a travel agent. ASTA offers the Verified Travel Advisor (VTA) program and the ASTA Roadmap to Becoming a Travel Advisor.

The  Cruise Lines International Association  (CLIA) offers four levels of certification: Certified (CCC), Accredited (ACC), Master (MCC), and Elite Cruise Counselor (ECC). Each level requires a certain amount of training and product knowledge.

Some states require travel agents to have a business license, to register with the state, or to meet other conditions. Requirements vary by state. Contact individual state licensing agencies for more information.

Other Experience

Some agencies prefer to hire travel agents who have extensive traveling experience. These agencies especially prefer travel agents who focus on particular destinations or types of travelers, such as groups with a special interest or corporate travelers. Agencies also may prefer to hire travel agents who have sales experience.

Travel agents typically have an interest in the Persuading and Organizing interest areas, according to the Holland Code framework. The Persuading interest area indicates a focus on influencing, motivating, and selling to other people. The Organizing interest area indicates a focus on working with information and processes to keep things arranged in orderly systems.

If you are not sure whether you have a Persuading or Organizing interest which might fit with a career as a travel agent, you can take a career test to measure your interests.

Travel agents should also possess the following specific qualities:

Adventurousness. Travel agencies that specialize in exotic destinations or particular types of travel, such as adventure travel or ecotourism, may prefer to hire travel agents who share these interests.

Communication skills. Travel agents must listen to customers, understand their travel needs, and offer appropriate travel advice and information.

Customer-service skills. When customers need to make last-minute changes in their travel arrangements, travel agents must be able to respond to questions and complaints in a friendly and professional manner.

Detail oriented . Travel agents must pay attention to details in order to ensure that the reservations they make match travelers’ needs. They must make reservations at the correct dates, times, and locations to meet travelers’ schedules. 

Organizational skill s. Travel agents should have strong organizational skills because they often work on itineraries for many customers at once. Keeping client information in order and ensuring that bills and receipts are processed in a timely manner is essential.

Sales sk ills. Travel agents must be able to persuade clients to buy transportation, lodging, or tours. Sometimes they might need to persuade tour operators, airline staff, or others to take care of their clients’ special needs. Earnings for many travel agents depend on commissions and service fees.

The median annual wage for travel agents was $43,810 in May 2021. The median wage is the wage at which half the workers in an occupation earned more than that amount and half earned less. The lowest 10 percent earned less than $28,280, and the highest 10 percent earned more than $74,220.

In May 2021, the median annual wages for travel agents in the top industries in which they worked were as follows:

These wage data include money earned from commissions. Earnings for many travel agents depend on commissions and service fees.

Employment of travel agents is projected to grow 20 percent from 2021 to 2031, much faster than the average for all occupations.

About 7,500 openings for travel agents are projected each year, on average, over the decade. Many of those openings are expected to result from the need to replace workers who transfer to different occupations or exit the labor force, such as to retire. 

Much of the projected employment growth in this occupation is due to recovery from the COVID-19 recession of 2020 and is likely to occur early in the projections decade.

Demand is expected to increase for travel agents’ specialized skills in giving clients a personalized travel experience through their recommendations, advice, and ability to handle travel issues. As people continue to resume travel, they are expected to look to travel agents for advice on popular or unique travel destinations and experiences.

However, the ability of travelers to use online resources to research vacations and book their own trips may limit demand for travel agents.

For more information about training opportunities and optional certificates, visit

American Society of Travel Agents

Cruise Lines International Association (CLIA)

The Travel Institute

Where does this information come from?

The career information above is taken from the Bureau of Labor Statistics Occupational Outlook Handbook . This excellent resource for occupational data is published by the U.S. Department of Labor every two years. Truity periodically updates our site with information from the BLS database.

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This information is taken directly from the Occupational Outlook Handbook published by the US Bureau of Labor Statistics. Truity does not editorialize the information, including changing information that our readers believe is inaccurate, because we consider the BLS to be the authority on occupational information. However, if you would like to correct a typo or other technical error, you can reach us at [email protected] .

I am not sure if this career is right for me. How can I decide?

There are many excellent tools available that will allow you to measure your interests, profile your personality, and match these traits with appropriate careers. On this site, you can take the Career Personality Profiler assessment, the Holland Code assessment, or the Photo Career Quiz .

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How to become a travel agent

Is becoming a travel agent right for me.

The first step to choosing a career is to make sure you are actually willing to commit to pursuing the career. You don’t want to waste your time doing something you don’t want to do. If you’re new here, you should read about:

Still unsure if becoming a travel agent is the right career path? Take the free CareerExplorer career test to find out if this career is right for you. Perhaps you are well-suited to become a travel agent or another similar career!

Described by our users as being “shockingly accurate”, you might discover careers you haven’t thought of before.

How to become a Travel Agent

Becoming a travel agent typically involves a combination of education, training, and practical experience. Here is a detailed guide on how to become a travel agent:

• Obtain a High School Diploma or Equivalent: A high school diploma or equivalent is generally the minimum educational requirement to become a travel agent. Focus on subjects such as geography, world history, foreign languages, and business-related courses to develop relevant knowledge and skills.
• Pursue Relevant Education or Certification: While not mandatory, completing a travel and tourism program or obtaining industry-recognized certifications can enhance your credentials as a travel agent. Look for reputable institutions or organizations that offer travel agent training programs, such as community colleges, vocational schools, or online platforms. Some organizations, such as The Travel Institute or the International Air Transport Association (IATA), provide certification programs that cover various aspects of the travel industry.
• Gain Practical Experience: Seek opportunities to gain practical experience in the travel industry. Consider internships or part-time jobs at travel agencies, tour operators, or hospitality companies. This hands-on experience will provide valuable insights into the day-to-day operations of a travel agent and help you develop industry contacts.
• Develop Customer Service and Sales Skills: Strong customer service and sales skills are essential for success as a travel agent. Focus on developing excellent communication, interpersonal, and problem-solving abilities. Look for opportunities to work in customer-facing roles or participate in training programs that enhance these skills.
• Familiarize Yourself with Travel Resources: Stay updated with travel resources, including travel websites, travel guides, destination brochures, and industry publications. Familiarize yourself with online reservation systems, travel booking platforms, and other tools commonly used by travel agents.
• Network within the Travel Industry: Attend travel industry events, seminars, and trade shows to network with industry professionals. Building relationships with travel suppliers, destination representatives, and other travel agents can provide valuable insights, job opportunities, and potential partnerships.
• Consider Specializing: Consider specializing in a specific area of travel to differentiate yourself and cater to specific client needs. This could include niche markets such as adventure travel, luxury travel, destination weddings, or corporate travel. Developing expertise in a specialized area can help you stand out and attract a targeted clientele.
• Establish Your Business: If you plan to work as an independent travel agent, consider the legal and business aspects of starting your own travel agency. Research local licensing requirements, insurance options, and financial considerations. Create a business plan outlining your target market, marketing strategies, and financial projections.
• Continual Learning and Professional Development: The travel industry is constantly evolving, so it's essential to stay updated with the latest trends, technologies, and regulations. Engage in continuous learning by attending workshops, webinars, and industry conferences. Join professional associations or networks that provide resources and opportunities for professional development.

Certifications There are several certifications available for travel agents that can enhance their professional qualifications and demonstrate their expertise. Here are some notable certifications for travel agents in the US:

• Certified Travel Associate (CTA) and Certified Travel Counselor (CTC): Offered by The Travel Institute, the CTA and CTC designations are widely recognized certifications in the travel industry. The CTA certification is a foundational level certification, while the CTC is an advanced certification for experienced travel professionals. These certifications cover various aspects of travel planning, customer service, sales, and industry knowledge.
• Certified Travel Industry Executive (CTIE): Also provided by The Travel Institute, the CTIE certification is designed for travel professionals seeking advanced leadership and management skills. This certification focuses on strategic planning, financial management, marketing, and business development in the travel industry.
• Certified Travel Agent (CTA): Offered by the Association of Canadian Travel Agencies (ACTA), the CTA certification is available to travel agents in the US. It covers essential skills and knowledge required to provide exceptional service to clients. -Destination Specialist Certifications: Many tourism boards and organizations offer destination specialist certifications for agents specializing in specific regions or countries. For example, the Hawaii Visitors and Convention Bureau offers the Hawaii Destination Specialist (HDS) certification, focusing on in-depth knowledge of Hawaii as a travel destination.
• Cruise Line International Association (CLIA) Certifications: CLIA offers several certifications related to cruise travel that are available to travel agents in the US. These include the Cruise Counsellor Certification (CCC), the Cruise Industry Executive Certification (CIE), and the Elite Cruise Counsellor Certification (ECC). These certifications provide comprehensive knowledge of the cruise industry, including cruise lines, ships, destinations, and sales techniques.
• Supplier-Specific Certifications: Many travel suppliers offer their own certification programs to travel agents. These certifications provide in-depth knowledge of specific products and services, allowing agents to better serve their clients. Examples include the Marriott Hotel Excellence Program, the Hilton Honors Travel Agent Program, and the Globus Family of Brands Specialist program.

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Raise your hand if you love to travel. Whether you’re often on the road or take a vacation just once a year, you’ve probably heard of travel agents. These folks help plan and book itineraries for you, eliminating a lot of the pain points when it comes to traveling.

These days many people skip out on a travel agent in lieu of booking their trip online, but if you’re a frequent traveler, you may want to become a travel agent yourself. Why? Because it can save you a lot of money — and may even earn you some in the process.

Let’s take a look at how to become a travel agent, why it’s something you may want to consider and the ways it can work for you.

Why become a travel agent?

Have you ever obsessively researched the best hotels in a city you’re planning to visit? How about checking seat maps on an airplane? If getting into the nitty-gritty of travel logistics is something you do in your spare time, you might also enjoy becoming a travel agent.

Not only do you get to plan trips for others, but you’ll also be able to take advantage of special discounts on many facets of travel.

This is true for your clients, but also for yourself. Travel agents have access to a variety of discounted rates on both airlines and hotels, even when booking travel for themselves.

» Learn more: How to get a refund from a travel agency

How to become a travel agent

Find a program.

Becoming a travel agent isn’t as simple as declaring yourself one. Typically, the first step is to sign up for a program that’ll teach you the basics of running your own travel business.

There are a variety of programs to choose from, depending on your interests and career goals. Most programs will teach you about the business side of being a travel agent as well as how to plan trips, so your courses in itinerary planning and travel insurance will be coupled with business ethics and customer service.

If you’re wondering how to become a travel agent from home, don’t worry. Many of these courses don’t have to be done in person; there are online programs that will teach you everything you need to know from the comfort of your living room.

Apply for certification

Once you’ve completed your coursework, you’ll want to apply for certification. Although there is no single standard that designates you a travel agent, there are a number of different identifiers that you can acquire. Some of the more common ones are:

International Air Transport Association, or IATA, which allows you to book travel on domestic and international airlines.

Travel Industry Designator Service, or TIDS, which allows agents to book trips with a variety of travel suppliers and receive commissions.

Cruise Lines International Association, or CLIA, which provides agents the ability to book trips on cruises around the world.

In order to access Marriott’s travel advisor rates, for example, you can use any three of these designations, along with a variety of others.

Each of these associations and identifiers have different implications for your business, so you’ll want to be sure you’ve fully researched them before applying for membership.

» Learn more: Do travel agents really save you money?

Save money as a travel agent

Once you’ve qualified as a travel agent, what comes next? If you travel frequently, becoming a travel agent can be a huge benefit to you, as it offers discounted rates and access to luxury travel options.

Discounted rates

Travel agents have access to negotiated rates that aren’t available to the general public. The exact amount will vary depending on the business. Hilton, for example, will give personal travel discounts of 50% off at newly-opened hotels and up to 25% off at the remainder of hotels within Hilton’s portfolio.

Hyatt, meanwhile, will give you a discount on personal travel of up to 50%, but only during select dates of the year. And although not all airlines give discounts to travel agents, many do.

Regardless, these are some pretty spectacular savings, and if you’re looking to save money on your vacations, being a travel agent can help.

Luxury programs

Becoming a travel agent isn’t only about saving money, however. It also grants you access to many hotel chains’ luxury travel programs.

If you’re big into elite status benefits, this is definitely something you’ll want to consider — especially since you don’t need any status at all to receive these perks, as long as you book through the hotel’s agent portal.

Most major hotel chains have these programs, including Hyatt Privé, Hilton Impresario, Marriott STARS & Luminous, Four Seasons Preferred Partner, Belmond Bellini Club, Rosewood Elite, Mandarin Oriental Fan Club and Shangri-La Luxury Circle.

While benefits vary by brand, many of these offers include things like room upgrades, complimentary breakfast, early check-in or late checkout and credits for expenses like dining or spa services. General consumers aren’t eligible for these programs, but once you’ve become a registered travel agent, they become accessible to you; however, some programs — such as Hyatt Privé — are invitation only.

For the most part, booking rooms through these programs shouldn’t cost more than the standard rate you’d be paying anyway, so you have the potential to get big benefits without shelling out any additional money.

However, note that these numbers don’t take into account any other discounted rates for which you may be eligible, such as those offered to American Automobile Association members and veterans .

» Learn more: Uncommon tips for saving money on travel

Earn money as a travel agent

Of course, becoming a travel agent isn’t all about scoring discounts for yourself. If you’re looking to earn some money, being a travel agent can be a good way to do so.

Note that travel agents operate in a customer-facing role, so you’ll also need to be able to build client relationships and be comfortable with sales. Courses such as those mentioned above can help train you to do this and run a successful business.

If booking travel and organizing trips for others is something that appeals to you, there’s definitely money to be earned. Marriott, for example, gives agents a commission of between 8% and 10% for all eligible stays booked.

» Learn more: The pros and cons of booking through online travel agencies

If you’d like to become a travel agent

There are a few good reasons to become a travel agent, especially if you travel a lot. Although it takes time and effort to complete training and apply for accreditation, the benefits you’ll receive as a travel advisor can be significant. This is true whether you’re booking personal travel or have built yourself a client base. Either way, there’s money to be had — and saved.

How to maximize your rewards

You want a travel credit card that prioritizes what’s important to you. Here are some of the best travel credit cards of 2024 :

Flexibility, point transfers and a large bonus: Chase Sapphire Preferred® Card

No annual fee: Wells Fargo Autograph℠ Card

Flat-rate travel rewards: Capital One Venture Rewards Credit Card

Bonus travel rewards and high-end perks: Chase Sapphire Reserve®

Luxury perks: The Platinum Card® from American Express

Business travelers: Ink Business Preferred® Credit Card

on Chase's website

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60,000 Earn 60,000 bonus points after you spend $4,000 on purchases in the first 3 months from account opening. That's $750 when you redeem through Chase Travel℠.

1.5%-5% Enjoy 5% cash back on travel purchased through Chase Travel℠, 3% cash back on drugstore purchases and dining at restaurants, including takeout and eligible delivery service, and unlimited 1.5% cash back on all other purchases.

Up to $300 Earn an additional 1.5% cash back on everything you buy (on up to $20,000 spent in the first year) - worth up to $300 cash back!

on Capital One's website

2x-5x Earn unlimited 2X miles on every purchase, every day. Earn 5X miles on hotels, vacation rentals and rental cars booked through Capital One Travel, where you'll get Capital One's best prices on thousands of trip options

75,000 Enjoy $250 to use on Capital One Travel in your first cardholder year, plus earn 75,000 bonus miles once you spend $4,000 on purchases within the first 3 months from account opening - that’s equal to $1,000 in travel.

CAREER PATHWAYS

Looking for the perfect job? Explore our Career Guides!

How to Become a Travel Agent

By Oluwadamilola Osisanya

Published: February 28, 2024

Navigating the intricate world of travel planning can be overwhelming for many, leaving them yearning for expert guidance . This growing demand has rejuvenated interest in travel agents, and skilled navigators of the travel landscape. Dive into this article to discover the steps to become that sought-after travel expert and turn wanderlust dreams into seamless realities.

Career Summary

How much do travel agents make.

An important aspect to consider when pursuing this profession is the travel agent salary. Knowing the average travel agent salary is essential for aspiring professionals to make informed career decisions and understand their potential earnings. According to Glassdoor , here are the key travel agent salary figures:

• Entry Salary (US$39k)
• Median Salary (US$52k)
• Executive Salary (US$70k)

Compared to the average salary across the United States, which was reported to be $61,900 in 2022, the median travel agent salary falls behind.

What is a Travel Agent?

A travel agent is a professional who assists individuals or groups in planning and arranging travel experiences . They offer expertise on destinations, help create itineraries, and manage all the logistics involved in a trip, such as booking flights, hotels, tours, and other travel-related services.

Travel agents can work independently, for a larger travel agency, or specialize in specific types of travel, like luxury.

Travel Agent Career Progression

• Travel Agent Intern : As a beginner in the industry, you will typically be learning the ropes. You will assist senior agents and be introduced to basic tasks such as reservations and itinerary planning.
• Travel Agent : Here, you will handle the day-to-day responsibilities of booking travel, creating itineraries, and managing client relationships. You will offer advice and solutions based on client needs.
• Senior Travel Agent : Once you are more experienced in the industry, you can often specialize in specific types of travel, such as luxury or adventure travel. You may handle more complex itineraries and high-value clients.
• Travel Agency Manager : In this role, you’ll be overseeing a team of travel agents, setting sales targets, coordinating daily operations, and ensuring the team’s success.
• Travel Agency Owner : As an entrepreneur owning and operating your own travel agency, you’ll be setting the company’s strategic direction, managing finances, and leading a team of agents.

The Pros and Cons of Working as a Travel Agent

• Opportunities to travel and explore new destinations.
• Access to exclusive industry discounts and deals.
• Potential for a flexible work schedule or remote work .
• Attending industry events offers valuable networking.
• Constant exposure to global cultures and travel trends.
• Dependence on commission can affect income stability.
• Long hours during peak travel seasons.
• Facing frustrated clients due to travel disruptions.
• Competition with online booking platforms.
• Difficulty in striking a work-life balance.

Useful Skills to Have as a Travel Agent

• Strong interpersonal communication.
• Knowledge of global destinations and cultural nuances.
• Proficiency in reservation systems and booking software.
• Attention to detail for crafting perfect itineraries.
• Sales skills to upsell packages and meet quotas.

Popular Travel Agent Specialties

• Luxury Travel
• Adventure Travel
• Corporate/Business Travel
• Family Travel
• Wellness & Spa Travel
• Group Travel

To succeed as a travel agent, education equips individuals with essential industry knowledge, while practical experience offers hands-on insights and hones problem-solving skills in real-world travel scenarios. For many, understanding how much travel agents make can be an essential consideration. Let’s explore how to become a travel agent in five easy steps.

Step 1: Obtain a High School Diploma or Equivalent

In the journey to becoming a travel agent, the first foundational step is securing a high school diploma or equivalent, such as a GED. This is a basic requirement that most employers and host agencies look for when hiring new agents . 

A high school education provides essential skills invaluable in the travel industry. For instance, geography classes offer insights into global locations, cultural nuances, and key tourist attractions, while mathematics classes equip you with skills to manage budgets, calculate expenses, and provide cost-effective travel solutions for clients. 

Furthermore, English or language arts classes foster communication abilities, enabling you to effectively engage with clients, vendors, and other industry professionals.

As you progress in your career, you might encounter situations where clients require intricate itinerary planning or detailed destination knowledge. But what is a travel agent if not a problem solver?  The foundational skills acquired in high school can serve as building blocks for more advanced industry-specific training and education. 

Moreover, in an industry where precision is crucial, from booking exact dates to understanding visa requirements, the foundational discipline and organizational skills nurtured during high school are pivotal in ensuring accuracy in your professional undertakings.

Step 2: Enroll in a Training Program

Enrolling in a specialized training program can be a game-changer for those aspiring to become travel agents. These programs, often offered by community colleges, vocational schools, or dedicated travel institutions, provide a comprehensive understanding of the travel industry. 

Students are typically introduced to essential aspects such as reservation systems, travel regulations, destination research, and the intricacies of different travel packages.

Furthermore, a well-structured training program offers hands-on experience with the tools and software commonly used in the industry. This practical experience ensures that once you step into the professional realm, you’re not overwhelmed by the technical side of bookings, itinerary planning, and client management. 

Additionally, these programs often feature guest lectures from industry experts, which can provide valuable insights into current trends and practices.

Beyond the technical and industry-specific knowledge, a good training program will also emphasize developing soft skills . 

Since travel agents deal directly with clients, skills like effective communication, problem-solving, and building rapport are essential. Many training programs incorporate modules on customer service excellence, ensuring aspiring agents can handle diverse client needs and preferences.

Can I become a Travel Agent through online education?

Absolutely! Online education has opened doors for many aspiring travel agents by offering foundational courses in travel and tourism . Such courses often delve into topics like global destinations, travel regulations, customer service techniques, and the usage of booking software. 

As the travel industry evolves, knowledge about sustainable tourism, niche travel markets, or specialized tour packages can also be acquired through online courses.

However, while online training provides critical theoretical knowledge, there’s an undeniable value in hands-on experience . Practical skills like client relationship management, real-time problem solving , and navigating booking challenges can be best learned through internships or on-the-job training. 

Thus, while online education is an excellent place to start, coupling it with real-world experiences ensures a well-rounded preparation for a successful career in travel.

What are Some Web Resources to Learn Skills to Become a Travel Agent?

There are specialized web resources that are tailored to help you on your journey to becoming a travel agent.

Here are some of them:

• The Travel Institute : A long-standing educational institution in the travel industry, The Travel Institute offers a variety of training and certification programs for travel professionals at all levels.
• American Society of Travel Advisors (ASTA) : ASTA offers a range of courses tailored for travel agents. Their education programs include webinars, online courses, and other resources to help agents enhance their skills.
• Cruise Lines International Association (CLIA) : If you’re keen on specializing in cruise vacations, CLIA offers training and certification programs to help agents understand the intricacies of cruise travel.
• International Air Transport Association (IATA) Training : For those focusing on flight bookings and airline liaison, IATA provides training in various aspects of aviation, ticketing, and travel agency operations.
• Travel Agent University (TAU) : TAU is an online platform offering free travel agent courses on various destinations and travel suppliers. Tourism boards or travel companies often sponsor their courses to educate agents about their offerings.
• Destination Wedding & Honeymoon Specialists Association (DWHSA) : For those interested in specializing in romantic travel (honeymoons, destination weddings), DWHSA offers targeted training and resources.

Remember, while these resources provide specialized training, gaining hands-on experience, networking, and staying updated with travel trends and news are equally crucial for a successful career as a travel agent. 

It’s also worth noting that what is a travel agent today might differ slightly from a decade ago. With the advent of technology and online platforms, the role has evolved, and staying updated with these changes is key.

Step 3: Gain Practical Experience

While theoretical knowledge lays the foundation for becoming a travel agent, it’s the hands-on experience that truly hones the craft. Navigating real-world travel scenarios equips agents with invaluable insights, setting them apart in this dynamic industry.

What are internship opportunities for a Travel Agent?

Internship opportunities for aspiring travel agents provide invaluable hands-on experience and exposure to the travel industry.

Here are some potential internship avenues and ways to secure them:

• Travel Agencies : Traditional brick-and-mortar travel agencies, especially larger ones with multiple branches, often have internship programs. Interns usually assist established agents, handle client inquiries, learn reservation systems, and gain an understanding of travel products and destinations.
• Online Travel Agencies (OTAs) : Companies like Expedia , Booking.com , and Orbitz , which operate mainly online, might offer internships in areas ranging from customer service to product management and marketing.
• Cruise Lines : Major cruise lines such as Carnival , Royal Caribbean , and Norwegian Cruise Line offer internships in various departments. As an intern, you can get exposure to reservation systems, customer service, and sales techniques specific to cruise vacations.
• Tour Operators : Companies that design and sell vacation packages often offer internships where you can learn about itinerary planning, coordination with local service providers, and sales/marketing strategies.
• Hotel Chains and Resorts : Big players like Marriott , Hilton , and Hyatt provide internship opportunities in reservations, guest services, and sales departments. Understanding the hotel side of the industry can be beneficial for a travel agent.
• Airlines : Major airlines might have internship opportunities in their sales and marketing departments, reservations, or customer service. This is a great way to understand flight bookings and the complexities of air travel.
• Destination Marketing Organizations (DMOs) : These organizations promote tourism for specific destinations. Interning with a DMO can provide insights into destination-specific knowledge and marketing tactics.
• Travel Technology Companies : Firms that develop booking engines, CRM systems, or other technologies for the travel industry might offer internships, allowing you to understand the tech side of travel.

What Skills will I learn as a Travel Agent?

As a travel agent, you’ll acquire a diverse set of skills that will not only help you assist clients in planning and booking their travels and enable you to run and promote your business effectively.

Here’s a breakdown of the essential skills you’ll develop:

• Destination Knowledge : Understanding popular tourist destinations, their attractions, best times to visit, local customs, and travel advisories. This includes having an understanding of geography, cultures, and travel logistics.
• Itinerary Planning : Crafting detailed travel plans that cater to clients’ interests and budgets. This involves coordinating flights, accommodations, tours, and other travel-related activities.
• Reservation and Booking : Proficiency in using Global Distribution Systems (GDS) and other booking software to secure flights, hotels, car rentals, and more for clients.
• Customer Service : Building rapport with clients, addressing their concerns, managing expectations, and handling complaints. Effective communication, active listening, and problem-solving are crucial here.
• Sales and Marketing : Selling travel packages, upselling add-on services, and promoting destinations or special deals. This also involves understanding customer behavior and leveraging promotional strategies to boost sales.
• Attention to Detail : Ensuring all travel arrangements fit together seamlessly, verifying reservation details, and cross-checking for any potential issues.
• Trend Analysis : Keeping abreast of travel trends, popular destinations, and emerging markets to cater to the evolving demands of travelers.
• Crisis Management : Assisting clients during travel disruptions like canceled flights, lost luggage, or health emergencies. This involves quick thinking, resourcefulness, and a calm demeanor.
• Organization : Managing multiple bookings, staying updated with various promotions and deals, and efficiently handling paperwork and documentation.
• Networking : Building relationships with hotels, airlines, tour operators, and other service providers. This often helps get better deals, understand new offerings, and sometimes assist in emergencies.
• Negotiation : Securing your clients’ best prices and terms by discussing rates and packages with suppliers.
• Financial Acumen : Understanding pricing structures, managing invoices, and keeping track of commissions and expenses if you run your own agency.
• Continuous Learning : The travel industry is ever-evolving. Regularly updating your knowledge about destinations, travel regulations, new booking systems, or even sustainable travel practices is essential.
• Cultural Sensitivity : Interacting with clients and suppliers from diverse backgrounds requires understanding and respecting different cultures and customs.

By mastering these skills, travel agents can provide top-notch service to their clients, ensuring memorable travel experiences and fostering client loyalty.

Step 4: Obtain Certification

Certification is crucial in establishing credibility and expertise as a travel agent. A certified status not only distinguishes you from competitors but also instills confidence in clients about your professional acumen.

Here are several prominent certifications for aspiring travel agents:

• The Travel Institute’s Certified Travel Associate (CTA) : A highly-regarded credential in the travel industry, the CTA designation showcases your expertise and commitment. The certification involves coursework on communication, technology, geography, and sales, followed by an exam.
• Cruise Lines International Association (CLIA) Certification : Tailored for agents specializing in cruise vacations, CLIA offers various levels of certification – from the entry-level “Cruise Counsellor” to the advanced “Master Cruise Counsellor”. Each level requires a combination of cruise experience, product workshops, and ship inspections.
• Destination Specialist (DS) Designations : Offered by The Travel Institute, these certifications indicate expertise in specific destinations or travel markets, be it Africa, Hawaii, or luxury travel. Earning a DS title involves coursework, first-hand experience, and a final exam.
• Adventure Travel Trade Association (ATTA) Certification : Ideal for agents passionate about adventure tourism, this certification focuses on sustainability, safety, and best practices for adventure travel.

Earning one or more of these certifications demonstrates your commitment to professional growth, adherence to industry standards, and a desire to provide the best service to your clients. Continually learning through certifications as the travel industry evolves ensures you stay updated and relevant.

Step 5: Apply for Jobs

Now that you’ve gained insight into the steps leading up to this, understanding the vast array of job opportunities available for travel agents is crucial. From specialized roles to diverse environments, here’s how your expertise as a travel agent can pave multiple career avenues.

What are the Job Opportunities of a Travel Agent?

With their specialized knowledge and skills, travel agents have access to a range of job opportunities within the travel and tourism sector.

Here’s a breakdown of potential career paths and roles for a travel agent:

• Leisure Travel Agent : Specializing in vacation packages, these agents assist individuals and families in planning their dream vacations. They provide suggestions on destinations, book accommodations, arrange transportation, and often provide advice on local sightseeing or experiences.
• Corporate Travel Agent : These agents focus on business clients, managing travel needs for companies and their employees. They ensure timely bookings, handle visa and documentation processes, and often seek corporate rates or deals to manage expenses for the company.
• Adventure Travel Specialist : With the rise of adventure tourism, agents can specialize in offering tailored packages for thrill-seekers. This includes safaris, trekking, diving expeditions, and more.
• Luxury Travel Specialist : Catering to a high-end clientele, these agents design luxury travel experiences, from stays in five-star resorts to private jet charters and exclusive experiences.
• Cruise Specialist : As the name suggests, these agents focus exclusively on cruise vacations, advising clients on the best cruise lines, routes, onboard activities, and excursions based on their preferences.
• Group Travel Organizer : These agents manage large groups traveling together, like students on a field trip, religious groups on a pilgrimage, or enthusiasts attending a global convention.
• Destination Wedding Planner : Combining travel agency with event planning, these agents specialize in organizing destination weddings, helping couples find the perfect venue, managing guest travel, and ensuring all on-ground arrangements are in place.
• Freelance Travel Consultant : With technological advancements, many agents prefer working independently, offering their services remotely, and leveraging online platforms to reach a broader client base.
• Tour Operator : After gaining substantial experience and industry contacts, some agents establish their own tour operations, curating and selling unique travel packages or experiences.
• Travel Writer or Blogger : Using their extensive travel knowledge, some agents branch out into writing and sharing travel tips, reviews, and experiences through articles, blogs, or even books.

In addition to these specific roles, the skills and knowledge of a travel agent can be valuable in various adjacent sectors like hotel management, airline operations, or tourism board promotions. The key is to continuously adapt, learn, and network to tap into the industry’s diverse opportunities.

What Type of Companies Hire a Travel Agent?

Travel agents are sought after by various companies across different sectors due to their expertise in travel arrangements and customer service.

Here are some types of companies that typically hire travel agents:

• Travel Management Companies (TMCs) : These businesses specialize in managing the corporate travel needs of other companies. They ensure cost-effective and efficient travel arrangements for business travelers.
• Event and Conference Organizers : Companies that organize international conferences, exhibitions, and large-scale events often hire travel agents to manage the logistics for attendees coming from different parts of the world.
• NGOs and International Organizations : Non-governmental organizations and entities like the United Nations, which have staff traveling frequently for fieldwork or conferences, often require the expertise of travel agents.
• Film and Production Companies : These companies require travel agents to handle the logistics when shooting in diverse locations, ensuring that cast and crew meet their travel and accommodation needs.
• Sports Management Agencies : Agencies managing sports events, especially international ones, need travel agents to arrange transportation, accommodation, and other logistics for teams and officials.
• Educational Institutions : Universities and schools organizing student exchange programs, study tours, or international conferences often rely on travel agents for bookings and itineraries.
• Government Departments : Various government departments, especially those involved in international relations, trade, or cultural exchanges, require travel agents to organize trips for officials.
• Travel Tech Companies : Emerging travel technology firms, especially those developing travel-related apps or platforms, might hire travel agents to offer customer support, assist in content creation, or provide expert insights.
• Medical Tourism Facilitators : Companies that cater to the medical tourism sector, where patients travel abroad for medical treatments, hire travel agents to manage all the travel arrangements and ensure a smooth experience for patients.
• Real Estate Companies : Firms, especially those involved in international real estate or luxury properties, might hire travel agents to organize trips for potential buyers wanting to inspect a property before purchase.

What’s the Career Outlook for Travel Agents?

The career outlook for travel agents in the United States is characterized by modest growth as travel continues to be an integral part of both leisure and business activities. 

While online booking platforms have emerged as dominant forces in the industry, there remains a demand for personalized and specialized travel services that can only be offered by knowledgeable travel agents.

According to the U.S. Bureau of Labor Statistics (BLS) , the employment of travel agents is projected to grow 3 percent from 2022 to 2032. This growth rate is slightly slower than the average for all occupations.

The modest growth can be attributed to the increasing reliance on self-service travel websites. However, travel agents offer a level of expertise, especially for complex trips or niche travel markets, that automated sites cannot match. 

As a result, those specializing in areas such as luxury, adventure, or business travel or catering to specific demographic groups might experience better job prospects.

What is the Work-Life Balance of a Travel Agent?

The work-life balance of a travel agent can be dynamic, fluctuating with peak travel seasons, client demands, and the nature of the travel niche they cater to . 

During high-demand periods, such as holidays or peak vacation times, agents may work extended hours to manage bookings, address last-minute changes, or handle travel disruptions. Conversely, during off-peak seasons, their schedules might be more relaxed, providing them some downtime.

With advancements in technology, many travel agents have the flexibility to work remotely, allowing for greater control over their schedules. However, those who specialize in corporate or luxury travel, or who are on call for emergencies, might find their hours less predictable. 

Should I become a Travel Agent?

Opting to become a travel agent is a significant decision that calls for a harmonious blend of interpersonal skills, meticulous organization, and a genuine passion for exploring the world’s corners. Throughout this article, we have navigated the multifaceted path to becoming a travel agent, touching upon both its challenges and enriching experiences.

As you stand at the crossroads of this decision, reflect upon the crucial points elucidated in our discussion, from the nuances of training and the myriad niches within travel planning to the evolving demands and rewards of this profession. It’s essential to also delve into a personal introspection of your interests, natural aptitudes, and envisioned life trajectory.

Moreover, think about your overarching career objectives. Working as a travel agent offers a unique opportunity to be a bridge between cultures and people, helping craft unforgettable memories. Does this resonate with your vision for the future?

Choosing a path as a travel agent should be an introspective journey. Balance the concrete advantages and challenges of the profession against your intrinsic desires, commitment level, and long-term aspirations.

Careers Related to Travel Agent

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About the Author

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What is a Travel Agent?

Learn about the role of Travel Agent, what they do on a daily basis, and what it's like to be one.

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Start Your Travel Agent Career with Teal

Definition of a Travel Agent

What does a travel agent do, key responsibilities of a travel agent.

• Consulting with clients to understand their travel preferences, needs, and budget constraints.
• Designing and organizing travel itineraries tailored to clients' specifications, including booking flights, hotels, tours, and other travel services.
• Providing clients with destination information, including travel advisories, visa requirements, and vaccination protocols.
• Utilizing specialized travel software to research and secure the best travel deals for clients.
• Offering recommendations on travel insurance options and assisting with the purchase process.
• Handling travel-related issues or emergencies, offering support and solutions to clients as needed.
• Staying current with industry trends, destination knowledge, and travel regulations to provide accurate advice and service.
• Building and maintaining relationships with travel suppliers, such as tour operators, airlines, and hotel chains, to ensure favorable terms and client satisfaction.
• Managing bookings and travel documentation, ensuring accuracy and timely delivery to clients.
• Monitoring changes in travel schedules or services and communicating these to clients promptly.
• Assisting clients with special requests, such as dietary needs, accessibility accommodations, or cultural experiences.
• Following up with clients post-travel to gather feedback and foster repeat business through excellent service and relationship management.

Day to Day Activities for Travel Agent at Different Levels

Daily responsibilities for entry level travel agents.

• Booking standard travel arrangements such as flights, hotels, and car rentals
• Assisting clients with travel documentation and providing basic travel advice
• Processing payments and handling booking confirmations
• Responding to client inquiries via phone or email under supervision
• Learning about destinations, travel products, and industry regulations
• Performing general office duties and maintaining client files

Daily Responsibilities for Mid Level Travel Agents

• Designing and selling tailored travel packages and itineraries
• Building and maintaining relationships with clients to understand their travel needs
• Providing expert travel advice and destination knowledge
• Handling travel emergencies or changes with minimal supervision
• Networking with vendors and suppliers to negotiate better rates for clients
• Developing niche expertise in areas such as luxury, adventure, or business travel

Daily Responsibilities for Senior Travel Agents

• Overseeing complex travel arrangements and VIP client accounts
• Setting sales targets and strategies for the travel agency or branch
• Leading and mentoring junior agents, and providing advanced training
• Establishing and maintaining relationships with key industry partners
• Contributing to marketing and promotional strategies to attract new business
• Analyzing market trends to adapt the agency's offerings and stay competitive

Types of Travel Agents

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How To Become a Travel Agent in 2024

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Using a Travel Agent: How Does it Work, and is it Worth it?

Dreaming of your next vacation, but don’t know where to start? A professional travel agent can help you.

For years, travel agents have been the go-to option for trip planning for millions of people around the world. However, these days they’re not the only solution. As technology continues to develop, there are now many more ways to put together your ideal trip – and get the most out of your time there. 

But if you’ve ever wondered how a travel agent works, you’re in the right place. In this article, we’ll explain everything you need to know – and take a look at some of the hottest alternatives for travel planning. 

You’ll also discover how Whop’s fantastic travel communities offer you flexibility and control over planning your next trip.

Ready to dive in?

Booking Travel Online in 2024

The travel industry took a big hit in 2020/21 during the pandemic as the world went into lockdown. However, it has recovered remarkably in just a couple of years.

In 2023, the global online travel industry brought in $667.55bn of revenue, and is expected to reach a whopping $1.569tn by the end of the decade. Another eye-opening stat revealed in a recent TravelPerk survey is that flight demand has recovered to about 95% of the level it was prior to the pandemic. 

With the world once again open for tourism, there is an increased demand for inspirational travel content and trip-planning services.

What Does a Travel Agent Do?

Travel agents help people put together trips. They provide advice and find accommodation, flights and other services, like vehicle hire and tickets to attractions. 

In the “old days” (i.e. before the internet), trip planning usually involved calling up or visiting a brick-and-mortar travel agency or independent travel consultant.

The agent would search their databases to find the right vacation package based on the user’s needs and budget. Travelers could also collect physical brochures and pick the trip they wanted, booking it through the operator or via a travel agent.

Travel agents collect a commission of around 5% to 20% from partner agencies, hotels, and other providers when a traveler books their service. They might also charge clients a fee for their services.

While physical travel agencies and independent consultants still operate, the internet has brought a whole host of other options to find and book travel. As well as giving travel professionals access to more planning and booking tools, travelers can now take on the role of travel agent themselves.

So, do people still use travel agents?

In a word, yes. The same TravelPerk survey found that since the pandemic, 29% of respondents still book their trips through travel agents or operators. 

The travel agent sector has also evolved to meet the shifting trends. Physical agents, like Avant Travel, complement their in-person offering with an option for users to explore and book trips online:

In addition, online travel agents (OTAs) offer a similar service to brick-and-mortar businesses.

Some of the more familiar OTAs include Expedia Group, Booking.com and Tripadvisor. These sites offer full trip planning services and, often, customer reviews of hotels, etc.

Users plug in their requirements and the OTA brings up a list of options. Travelers can book flights and accommodation separately or as a package. 

They can also add on things like car hire, transfers and tickets for local attractions to put together their ideal trip.

The TravelPerk survey showed that 41% of participants preferred booking via an OTA over other methods. Among U.S. travelers aged under 35, the most common use of OTAs was to book hotel rooms.

Even sites that traditionally focused on a specific element of travel, such as Skyscanner, now offer related travel services to help users book an entire trip.

Travel agents vs tour operators

Are travel agents and operators the same? There is some overlap here in the fact they both help clients find and book trips.

The main difference is that operators sell their own trips and tours, while agents act as intermediaries, selling other providers’ services.

However, operators might act like travel agents in some cases. For example, if you book an escorted tour through an operator, they might also help with booking flights and offer suggestions for adding extra nights’ accommodation.

Specialty travel agents

As well as general travel agents and OTAs, there are those which focus on specific types of trips and travelers. 

These agents offer clients a bespoke service within their area of specialty and often attract a higher commission and fees. A few travel agent specialties include:

Business travel

Business-focused agents like TravelPerk and Egencia work with employers and firms to provide corporate travel solutions. Travel agents in this space charge companies a fee for their services.

Often, corporate travel agents offer a wider travel management service beyond just accommodation and transport. This might include things like:

• expense management
• geo-tracking (in high-risk locations)  
• loyalty / rewards programs

As well as individual employees, corporate travel management firms and agents organize group travel for teams. 

Eco-tourism

Specialist agents have sprung up in the growing areas of sustainable travel and eco-tourism.

Overall, according to Statista, the “eco-tourism” sector is expected to grow from $172.4bn in 2022 to $374.2bn in 2028, reflecting people’s awareness of the environmental impact of travel.

Agents in this space help environmentally conscious travelers find trips that result in a lower carbon footprint or which reduce other environmental harm.

The focus is often on locations with green credentials and trips which include a social component. This might include volunteering or giving back to local communities.

While many general travel agents and operators book road trip packages, there are those which specialize in this type of travel.

From advising on the best itineraries to booking accommodation on the route, travel agents can assist with getting the most from your journey. They may also offer organized tours.

Agents in this space arrange for things like one-way car or RV rental, as well as different types of transport, such as motorbikes.

Backpacking / round-the-world

Another growing area is longer stays, such as backpacking, gap years, or the ultimate in global travel: round-the-world (RTW) trips.

Specialist agents can provide a valuable service here when it comes to route planning. RTW trips in particular can be challenging to plan due to the different flights and overland travel between stops.

There is so much to think about when planning an RTW adventure, an expert agent can take away some of the stress and also make sure you see as much as possible.

Agents and operators in this space may also offer access to escorted tours, with travel, accommodation and the services of a tour leader.

Likewise, agents can arrange things like volunteering, work opportunities and homestay accommodation. They also offer support while you’re away.

At the high-end of the market, dedicated travel agents offer expert advice on all aspects of luxury getaways. 

This is where using an agent can be worthwhile, as they tailor bespoke luxury experiences for selective clients on a higher budget.

If you want to plan that dream trip, luxury travel agents can find the most exclusive accommodation and experiences.

For example, Luxury Wanderlust Travel here on Whop offers all the tools you need for planning a luxurious trip. 

Luxury travel agents usually charge fees for their services but they work with clients who demand a high level of service and are willing to pay. 

Pros & Cons of Using a Travel Agent

There are advantages and disadvantages to booking your trip through an in-person travel agent, consultant or OTA. These include: 

Alternative Trip Planning Tools & Services

There are plenty of alternative trip planning options out there if you don’t want to use a travel agent.

Which is best for your needs will depend on things like your budget, type of trip, and the amount of time you have to spend on planning. 

It also depends on your own knowledge of the location. If you know a place well, putting a trip together will be easier.

Here are three alternative options for planning a trip:

1. The DIY option 

With this option, you do all the trip research, planning and booking yourself. 

If you know your destination, dates, and budget, you can head online and look for accommodation, travel and other services. 

OTAs are useful here, as you can compare flights, accommodation and other elements of the trip, then shop around to put together the right package for your needs. This offers the ultimate flexibility and it can be exciting to research the trip and book it yourself.

However, it’s also time consuming. The TravelPerk survey showed that, on average, people spend five hours researching online travel content before booking.

If you aren’t sure about elements of your trip or the location, you might also find it difficult to find what you want.

The DIY route may be okay for long weekends and other simple trips. However, it might be more challenging for, say, six months backpacking in Vietnam if you’re not a seasoned traveler. 

It’s also easier to overlook things like travel insurance, visa rules, and vaccinations. Plus, there are scammers out there, so be careful when booking and paying upfront for things like privately hosted accommodation and tours. 

2. Planning apps 

The next option is to use a dedicated trip planning tool. You can increasingly find AI-driven apps and chatbots which offer advice on aspects of travel, from routes to things to do on vacation.

Examples include:

• Vacay Chatbot
• Roadtrippers

Like other sectors, the use of AI is spreading in the travel industry. So, even if you use a travel agent, you might find yourself “talking” to the firm’s chatbot.

One of the advantages of these tools is that you have 24/7 access. The downsides include the lack of personalization and potential privacy concerns.

3. Find a dedicated community

A third choice is to tap into other people’s experiences and knowledge by connecting with a travel community, like WorldWide , which you can find right here on Whop.

The great thing about this option is that you get to connect with other people who know a particular destination. 

These platforms might share hacks to save you money while you’re traveling or highlight cool places to visit that are off the usual tourist routes.

While travel agents still offer a valuable service, particularly for specialist travel, they are not the only (or cheapest) way to book all types of trips.

The internet has opened up trip planning, so travelers can now benefit from access to a wide range of resources for getting the most from vacations and longer adventures. 

These resources include Whop’s travel communities !

Plan Your Travels With Whop

If you want help planning any kind of trip, Whop is here to help. 

Our travel creators provide fantastic content and services to help save you money and to get more from your next adventure – whether a luxury weekend away or a year backpacking around the world.

Explore chat rooms, guides, dedicated communities, and all kinds of other ways to take control of your travels.

Find everything from tips on scoring discounted flights and tickets to opportunities to connect with fellow globetrotters.

And if you dream of turning your love of travel into a business – Whop is also your one-stop-shop for building and growing your audience. 

Explore the Whop marketplace and find your inspiration.

Rob Truslove

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