ben and jerry's tour length

UponArriving

Ben and Jerry’s Factory Tour Review: The Inside Scoop

For Ben and Jerry’s fans, the factory tour is a must-visit attraction when you’re in Vermont. It’s a chance to see how those secret flavors are created and to sample some new and exciting ice cream combinations.

But is the tour really worth it? Especially if you’re driving a long way to get there.

Let’s dive into the details of the tour, so you know what to expect and can make the most of your experience.

Table of Contents

What is the Ben and Jerry’s Factory Tour?

The Ben and Jerry’s Factory Tour is a tour that allows visitors to witness ice cream production taking place in the original Ben and Jerry’s factory.

Visitors have the opportunity to sample and order select ice cream flavors and even witness, with their own eyes, new flavors getting created. It’s also home to the famous “Flavor Graveyard” where tribute is paid to all of the retired flavors from years past.

Where is the Ben and Jerry’s Factory Tour?

The Ben and Jerry’s Factory Tour is located in Waterbury, Vermont, about 30 minutes from Burlington, VT. 

Here is the official address: 1281 Waterbury-Stowe Rd Route 100, Waterbury Village Historic District, VT 05676.

Note: It is the only Ben & Jerry’s factory open to the public.

How to book a tour to the factory

You have the option to book a tour either online or in person when you arrive. Here are the prices:

• Guests aged 13 and over: $6
• Guests aged 12 and under: $1
• Guests over 65: $5
• Military personnel: $3
• ***There is a $1 service fee

It’s strongly advised that you make a reservation in advance , as certain tours tend to fill up fast. Reservations open up two weeks before your desired date.

At peak times, they offer tours every 15 minutes, and from my own observations, it appears that the early tours are the most sought-after and tend to sell out rapidly. The total tour will last about 30 minutes.

Our experience at the factory tour

We decided to arrive approximately 30 minutes ahead of our scheduled tour time, allowing us ample opportunity to explore the renowned Flavor Graveyard and wander around the premises a bit.

When you first arrive, there are a few parking lots to choose from, but we opted for the main front lot, which offers free electric vehicle parking . However, most vehicles were being directed towards the rear lot, situated only a few steps from the Flavor Graveyard.

The Flavor Graveyard serves as a tribute to the “dearly depinted” ice cream flavors.

Here, you’ll encounter retired Ben and Jerry’s flavors of all kinds.

Each headstone provides a glimpse into when that flavor first made its debut, along with its unique flavor profile.

I personally enjoyed a leisurely stroll through the “graveyard,” allowing myself to reminisce about some of the flavors I once loved and even uncovering some new and intriguing ones.

I couldn’t believe that I missed out on the marzipan flavor although to be honest I didn’t know what marzipan was until visiting Toledo, Spain which was a trip we took well after this flavor had been discontinued.

It’s worth noting that, from time to time, they do bring these flavors “back from the dead.” In fact, you can voice your request and explain why you would like to see a certain ice cream come back.

Following our visit to the Flavor Graveyard, we proceeded to the central factory building and on the way I noticed that there were ample restroom facilities available should you need to go.

One thing I really like about the entire facility is that there are signs that make it really easy to get around.

Another nice thing for visitors is that you will run into a lot of different photo opportunities.

Additionally, there are chairs provided for those looking to take a load off, relish some downtime, and take in the scenic mountain views (which are quite nice).

Notably, there’s a playground on site to keep the little ones occupied as well.

There’s an inviting ice cream shop, the Scoop shop, where they serve up fresh waffle cones and an array of tantalizing flavors (new and old). When we initially arrived, the line wasn’t too daunting, but we were gearing up for our tour, so we decided to hold off.

However, by the time we finished the tour, the line had grown significantly. A sign indicated a 30-minute wait from one point, but the line extended quite a ways beyond that, suggesting that some folks might be in for quite the wait.

Considering the chilly, overcast weather in the 40s (Fº), waiting in a long line for ice cream didn’t quite seem worth it. My advice would be to arrive early for your ice cream fix, especially if you’re visiting on a weekend. Alternatively, you can opt to purchase pints of your favorite flavors directly from the gift shop.

We ventured into the main entrance where the gift shop is situated and took a leisurely browse around.

It’s recommended that you arrive 15 minutes prior to your tour’s scheduled time in this area . We did notice a few folks joining a tour that was departing before their designated slot, so there’s a possibility of getting in earlier if you’re lucky.

Before the tour commences, you can touch base with the staff member at the podium to check in, though it may not be necessary because they’ll officially check you in just before the tour kicks off.

Nevertheless, if you prefer to double-check that everything’s in order, that’s a good time to do so. While we were provided with QR codes for our tickets, they never actually scanned them; they merely asked us to verify our names.

It’s worth noting that the cell service in this area can be quite unreliable , making it difficult to access your digital tickets. You might want to consider taking screenshots in advance, so you’re not dependent on a data connection for them to display.

When it’s time for your tour to commence, they’ll ring the cowbell to kick off the check-in process. You’ll then ascend a set of stairs to catch a brief, five-minute film about Ben and Jerry’s. (An elevator is also an option.)

The film touches on the company’s history and their dedication to causes like social justice, providing a pretty well rounded overview of the company.

From there, we proceeded to the glassed-in mezzanine, where you can peer through windows down at the factory in action, akin to the experience we had at the Denver Mint .

As you enter this area, you have the chance to snag a small cup with a few delectable morsels of cookie dough, for those who appreciate that classic treat.

Arriving at the viewing floor, I couldn’t help but notice that the factory appeared somewhat smaller than my initial expectations. However, it dawned on me that this was their original factory, so it naturally had a more compact scale.

Our guide offered a wealth of information regarding the various stages of the ice cream-making process, and there’s a screen that illustrates everything he’s discussing in case you don’t have a good view of the factory floor. It’s all pretty fascinating, but it does tend to move at a brisk pace, leaving little room for questions.

Our next stop led us to the “Flavor Room,” where we had the opportunity to sample one of the newer flavors: Butterscotch’d (which made Brad very happy). I’m not a big butter scotch fan so I was not too thrilled about it but it ended up being extremely tasty .

We also had the privilege of observing the creation of a brand-new secret flavor happening right before our eyes!

Following some additional insights into their global production processes, our visit concluded, and it was time to make our exit.

In summary, I’d definitely recommend a visit to the factory. It’s fun to explore the Flavor Graveyard, where you can reminisce about past flavors you might have tried years ago.

As for the tour itself, at $6, it’s a good deal. I personally found it a bit on the fast side and wished for more time to ask questions, but when the tours are departing every 15 minutes, that’s not really possible.

Additionally, that ice cream line was quite the spectacle. If the sign was accurate, people were looking at a minimum 45-minute wait and possibly even a good deal longer, which does seem a bit extreme for a couple of scoops of ice cream.

Perhaps they could consider a priority line for tour-goers, a pre-order system (before your tour), or something along those lines – that’s just a long time to stand in line for some dang ice cream!

Daniel Gillaspia is the Founder of UponArriving.com and the credit card app, WalletFlo . He is a former attorney turned travel expert covering destinations along with TSA, airline, and hotel policies. Since 2014, his content has been featured in publications such as National Geographic, Smithsonian Magazine, and CNBC. Read my bio .

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Privacy Overview

• Waterbury Tourism
• Waterbury Vacation Rentals
• Waterbury Photos
• Waterbury Map
• All Waterbury Hotels
• Waterbury Hotel Deals
• Waterbury Business Hotels
• Waterbury Family Hotels
• Waterbury Green Hotels
• 5-stars Hotels in Waterbury
• 3-stars Hotels in Waterbury
• Waterbury Hotels with Fireplaces
• Waterbury Hotels with Breakfast Buffet
• Waterbury Hotels with Heated Pool
• Waterbury Hotels with Banquet hall
• Waterbury Hotels with Bike Rentals
• Waterbury Hot Tub Suite Hotels
• Waterbury Hotels with Hot Tubs
• Waterbury Accessible Hotels
• Waterbury Hotels with a View
• Waterbury Non-Smoking Hotels
• Things to Do
• Restaurants
• Vacation Rentals
• Travel Stories
• Rental Cars
• Add a Place
• Travel Forum
• Travelers' Choice
• Help Center

How long does it take to do the tour and do you...

• United States    
• Vermont (VT)    
• Waterbury    
• Things to Do in Waterbury    
• Ben & Jerry's

Ben & Jerry's Questions & Answers

How long does it take to do the tour and do you have to pre register??

We are planning to go next fall so hopefuly they will be back open for tours! Just wondering how long to allow!

No tours until January, only tasting!

Browse nearby

Ask a question.

Get quick answers from Ben & Jerry's staff and past visitors.

• THINGS TO DO
• Outdoor Recreation
• Food & Drink
• Art & Culture
• Trip Ideas & Itineraries

• PLACES TO VISIT
• Vermont Regions
• Places to Visit
• Top Attractions

• VERMONT SEASONS

• PLAN YOUR VISIT
• Places to Stay
• Getting Here
• Getting Around
• Events Calendar
• Free Vacation Maps and Guides

Ben & Jerry's Factory

https://www.benjerry.com/about-us/factory-tours

802-882-2040

Visit Ben & Jerry’s humble beginnings in Waterbury. The factory tour boasts top-notch hosts to guide guests through the ice cream making process from cow to cone. Starting with a brief MOO-vie on the history of Ben & Jerry’s, and ending with a sample flavor of the day, the tour takes visitors through all the fun and function of the factory.

Continue to enjoy the best of Ben & Jerry’s after the tour in the retail shop or with something tasty from the Scoop Shop. Outdoor experiences include the Flavor Graveyard, playground, restrooms, and fantastic views.

Tickets are required for the Factory Experience. Pre-purchasing tickets online is highly encouraged due to limited capacity. Admission includes a 30-minute guided tour with views of the manufacturing floor, chunk and ice cream sample, photo ops, and retail items. Because this is a food manufacturing facility, glass and pets (except for service animals) are not allowed inside. Large bags are not permitted inside. Manufacturing schedules may change without warning, and live production is not guaranteed.

EXPERIENCES

You may also like, best western plus waterbury stowe, discover waterbury, the old stagecoach inn, hometown tours & rides.

Trending Post : Going to a Red Sox Game

Explore the Ben & Jerry’s Factory: the Sweetest Spot in Vermont

This post may contain affiliate or referral links. Please see our full affiliate disclosure here .

If you’re an ice cream lover who wondered what it might be like to be Charlie Bucket touring the Wonka factory, then a Ben and Jerry’s factory tour is a must-visit destination for your family.

Okay, so there aren’t any creepy boat rides and your child won’t turn into a blueberry, but you will get an up-close look at where it all started for this iconic ice cream brand.

Waterbury, Vermont is about a 45-minute drive from Burlington, VT. and is home to the first Ben & Jerry’s factory and is the only one that allows the public to tour through. So let’s find out everything you need to know about the sweetest spot in Vermont.

Ben and Jerry’s Factory Tour

The Ben and Jerry’s factory tour is an interactive and fun experience that takes you behind the scenes of the making their iconic ice cream. The entire tour lasts approximately 30 minutes and ends with the good stuff – an ice cream tasting.

First, you’ll watch a short video presentation where you will learn the interesting history of this one-of-a-kind ice cream company. You will then move onto the production room where you’ll get a glimpse of how the ice cream is made. This is where the magic really happens.

The tour concludes in the flavor room. This delicious room is where you get a sample of the flavor of the day.

Note that photos are NOT allowed inside the production area of the tour.

Tickets and Hours

Tickets for the factory tour can be purchased online or at the gift shop on-site. It is highly recommended to purchase tickets in advance as tours can sell out quickly.

The factory is open Tuesday to Saturday from 10 am to 6 pm and is closed on Sundays and Mondays.

Cow Jokes and Brownies

The factory tour is not just informative but also entertaining. The tour guides are known for their cow jokes and puns, making the tour even more enjoyable. You can also enjoy a delicious brownie or ice cream treat on the patio while enjoying the beautiful view.

The Ben and Jerry’s factory tour is a family-friendly, educational, and delicious experience. Don’t forget to mark your calendar for Free Cone Day, where you can enjoy a free scoop of your favorite flavor.

Location and Facilities

The Ben and Jerry’s factory is located in Waterbury, Vermont, surrounded by the beautiful Green Mountains. During your visit, take in the beauty of the area and smell that fresh mountain air.

Ben & Jerry’s Factory Address: 1281 Waterbury-Stowe Rd., Waterbury, VT.

The factory has ample parking, a gift shop, and a playground for the little ones. Don’t forget to pose for your picture on the lid of a pint.

There is also a gas station and a convenience store nearby, which is important to note when traveling in small Vermont communities where stops are scarce.

Beyond the Tour

The factory tour is a popular choice, and rightly so, but there is more to do at the factory than just the tour.

Visit the Scoop Shop for a cone or cup of your favorite flavor, and browse the gift shop for fun mementos, ornaments, t-shirts, and more.

Walk the grounds to take in the beauty of the Green Mountains or bring little ones to run around on the playground.

Exploring the Flavor Graveyard

The Flavor Graveyard is a final resting place for discontinued Ben & Jerry’s ice cream flavors. The company has been creating unique flavors since its founding in 1978, and not all of them have been hits.

Some flavors have been discontinued due to poor sales, while others were limited-time offerings that proved too difficult or expensive to produce on a regular basis.

Dastardly Mash was the first flavor to be retired and buried in the Flavor Graveyard in 1997. Since then, dozens of other flavors have been laid to rest, including Aloha Macadamia, Bovinity Divinity, and Cool Britannia.

The Flavor Graveyard is a small, fenced-in area located on the Ben & Jerry’s factory grounds near the parking area. Visitors can walk through the graveyard and read the humorous epitaphs written for each flavor. The epitaphs often include puns and jokes related to the flavor’s name or ingredients.

Tips for Visiting the Ben and Jerry’s Factory

If you’re planning to visit the factory, here are a few tips to keep in mind:

• Check the website for tour times – the first step is to check Ben and Jerry’s website for tour times. Tours are offered Monday-Thursday from 10 am-4 pm and Friday-Sunday from 10 am-5 pm. The factory is closed on major holidays, so check the website before planning your visit.
• Purchase tickets in advance – While walk-ups are welcome, it is recommended that you purchase your tickets in advance, especially during peak season (May-October). This way, you will be guaranteed a spot on a tour and won’t have a long wait. Tickets can be purchased online or by calling the factory directly.
• Arrive early – Once you have your tickets, arrive early. Tours fill up quickly, so arriving early will ensure you get a spot on the tour.
• Dress comfortably – Dress for the weather and remember that many of the main attractions are outside. Bring a sweatshirt or jacket if you think you might get cold.
• Wear practical shoes – leave the stiletto heels at home. The grounds of the factory, including the parking area, is dirt and grass, which can be uneven. Sneakers or boots are the best choice of footwear.
• Bring a small bag or purse – large bags aren’t permitted inside the factory, so bring a small bag or just your camera and wallet.

Indulging in Scoop Shop Treats

Ben & Jerry’s Scoop Shop is the perfect place to indulge in your favorite ice cream flavors. From classic flavors like Chocolate Fudge Brownie to seasonal favorites like Pumpkin Cheesecake, there’s a flavor for everyone.

Flavors and Offerings

In addition to ice cream, Ben & Jerry’s Scoop Shops offer a variety of treats to satisfy any sweet tooth. Choose from sundaes, shakes, and even an ice cream cake for your next celebration.

Special Events and Promotions

Keep your eyes open for special events and promotions at Ben & Jerry’s Scoop Shop. There’s always something new to try, from free cone day to limited edition flavors.

Final Thoughts

While visiting Vermont , a visit to the Ben and Jerry’s Factory is a must-do for any ice cream lover. The factory tour provides an inside look at how the iconic ice cream is made and is an opportunity to learn about the company’s commitment to amazing ice cream and social and environmental responsibility.

While the factory tour is the main attraction, there are plenty of other activities to enjoy in Waterbury. The town is home to delicious restaurants , shops, tours, and things to do , making it a great destination for a day trip or weekend getaway.

If you’re planning a visit to the Ben & Jerry’s Factory, don’t forget to bring your appetite and stretchy pants; there are plenty of delicious flavors to try!

Similar Posts

Awesome Family-Friendly Things to Do in Bennington, VT

Essential Things To Do In New Hampshire With Kids

14 Popular Things to Do in Vermont with Kids

Unforgettable Things to Do in Burlington, VT with Kids

Family-Friendly Things to Do in Burlington, VT in the Winter

Top 9 Things to Do in York, Maine with Kids

Leave a reply cancel reply.

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed .

Ben & Jerrys Ice Cream Factory Tour, Vermont

Article By: Kyle McCarthy

It’s cheap, fun, educational and tastes good — it’s Ben & Jerry’s, the factory of Vermont’s friendliest ice cream makers. This special place features the brand’s memorabilia, a great gift shop and much more. Fortunately, the Ben & Jerrys Factory Tour in Waterbury has just reopened after its pandemic hiatus. That makes a visit not only yummy, but educational as well.

We’re not the only family who loves Ben & Jerry’s. Delicious treats come from this proud and active social justice company. Their all-natural ice cream with wildly imaginative mixings is constantly evolving to meet the times. You will grow your appreciation for this clever dessert provider if you take the informative factory tour. We promise.

A Ben & Jerry Factory Tour makes a nice day out, since it’s set in the scenic dairy farm country of Vermont’s Green Mountains. Base yourselves in nearby Stowe or choose one of Vermont’s campgrounds for a bargain weekend away you won’t soon forget.

Ben & Jerry’s Model Social Justice Activism

On any tour, first comes a short film introducing founders Ben Cohen and Jerry Greenfield. These college buddies turned a five-dollar correspondence course on ice cream making into a very successful, socially conscious business. Although it is now owned by Unilever, they continue their activism in meaningful yet playful ways.

In 2021, for example, NFL star Colin Kaepernick was honored for his pre-game Black rights protests with a new flavor and a mural in a Tampa, Florida neighborhood. Sales of the new ice cream, “Colin Kaepernick’s Change the Whirled,” support his non-profit Know Your Rights Camp.

Taste their passion with nostalgic flavors such as Cherry Garcia (vanilla whipped with nuts and cherries in honor of the Grateful Dead’s Jerry Garcia) and Chocolate Chip Cookie Dough (first among many imitators.) Learn all about the Neflix & chilll’d series. These new flavors themed to streaming series use only non-GMO ingredients, cage-free eggs and fair trade certified ingredients. Look for the non-dairy option if your kids have any dietary issues.

How is Ice Cream Made?

Take your kids behind the scenes to see how ice cream is made. On the new factory tour, admission includes a 30-minute tour with an overview of the manufacturing floor. Following a guide, walk along a glassed-in mezzanine and look down on shiny steel vats churning away. Tubs of mixings like M&Ms and cookie dough blobs are standing by, as a guide explains how ice cream is produced. 

Once upon a time, everyone who took the tour of Ben & Jerry’s Factory in Waterbury, Vermont got a free sample. And, it’s back. Tour participants get a chunk and ice cream sample, lots of photo opps and a chance to shop for retail items. If that sample just whet your familly’s appetites, additional ice cream can be purchased before or after outside from the Scoop Shop. 

Book the factory tour up to a week in advance; it operates several times daily. Visit on Saturday or Sunday, but because there is no ice cream production, the weekend tours use a fun video instead of guides to explain the process. Because of that, the weekday visit is more informative.

Ben & Jerry’s Fun Stuff To Do

The friendly relaxed vibe makes this a great learning opportunity for any age. Young toddlers and the surliest of teens appreciate what this company stands for and the commitment they’ve made to producing a quality product.

Walk outside and meet the cows who made it possible. After you’ve stopped by the Ice Cream stand, visit the playground and the picnic area. Kids can color in a postcard and write home about their visit. Nostalgic adults cannot miss honoring the departed victims, felled by poor mixing, poor marketing or the bad economy, in the Flavor Graveyard . Each dearly beloved but departed ice cream flavor has its own tombstone and epitaph. Fans rejoice: in 2022, Dublin Mudslide was “rein-cone-ated” from the Flavor Graveyard and is being made with Whyward Spirit, a sustainable flavoring.

If you like peaceful country roads, begin an extended road trip in the region. There’s another sort-of factory tour in the Waterbury area at the Cold Hollow Cider Mill , where you can watch cider being pressed. In summer there are nearby public lakes and in fall, blue roads that slow to a crawl with leaf-peakers.

Many families dream of ice cream, even in cold snowy weather. In winter, the Ben & Jerry’s tour attracts many snowsports fans. Nearby there’s Stowe, a top notch mountain resort with a funky chic town and gourmet eateries. Okemo, a resort known for its superior kids ski and snowboard schools that appeals to families with younger kids, is not far either. Read our review of Stowe and Okemo .

Trip Planning Details for Ben & Jerry’s

Ben & Jerry’s Factory (802-337-1201 ) is located at 1281 Waterbury-Stowe Road, Waterbury, Vermont just off Interstate 89. Factory tour admission is $6 for adults, $1 for kids 12 and under, with senior and military discounts available.

Founded more than three decades ago, Ben & Jerry’s continue to operate based on their three-part Mission Statement. Their mission statement company emphasizes product quality, economic reward and a commitment to the community. How can you not buy a scoop from the company that says, “Our focus is on children and families, the environment and sustainable agriculture on family farms.”

Go Stowe is the area’s official tourist office and they have lots of information about local hotels and B&B if anyone in the family needs to recuperate from brain freeze!

Dear Reader: This page may contain affiliate links which may earn a commission if you click through and make a purchase. Our independent journalism is not influenced by any advertiser or commercial initiative unless it is clearly marked as sponsored content. As travel products change, please be sure to reconfirm all details and stay up to date with current events to ensure a safe and successful trip.

Subscribe to our Newsletter

8 Ways to Explore the Ben & Jerry’s Factory in Waterbury, Vermont

Started in 1978 in a renovated gas station in Burlington, Vermont, Ben & Jerry’s Ice Cream has become one of the most popular ice cream brands in the world, now with over 500 Scoop Shops worldwide (more than 200 in the United States alone!) and almost 100 varieties of ice cream.

Ben and Jerry’s has three factories which produce their famous ice cream: two in Vermont (Waterbury and St. Albine’s) which distribute ice cream throughout the United States, and one factory in Hellendoorn in Holland, which distributes ice cream throughout Europe. The first factory opened in Waterbury in 1985 and guided tours began in 1986. The Waterbury Factory, the only factory open to the public, produces 300,000-400,000 pints a day and welcomes close to a quarter million people each year (up to 800 people on a busy summer day!). Even cooler?  Every employee is allowed to take home 3 pints a DAY! 

Travel Tips:

• Tours are offered Tuesday through Saturday, every 15 minutes- see updated information on hours and fees here . Tours are handicap accessible.
• We strongly recommend booking a tour ahead of time (they do frequently sell out!) and getting to the factory about 30 minutes beforehand to grab an ice cream from the Scoop Shop to enjoy while exploring the Graveyard and playground and then head to your tour. 
• There is plenty of free parking to the left of the factory. There are picnic tables and places to sit and picnic outside of the factory.
• Restrooms are located in a separate building in front of the factory.
• There is a gift shop located near the factory tour entrance, which sells a wide variety of apparel and souvenirs.
• Kids will want to spend time at the playground located up the (small) hill from the parking lot and in front of the Graveyard .
• Plan on 30 minutes for the tour and another 30 minutes to explore the Graveyard, playground, and gift shop.

8 Ways to Explore the Ben & Jerry’s Factory:

• Guess the top ten most popular flavors of Ben & Jerry’s ice cream.
• Check out the six 5,500 gallon tanks of  base mix for the ice cream.
• Start the factory tour in the Moo-vie Theater with a seven minute video about the history of the company throughout the decades. 
• Peer down onto the production floor and learn the ten steps to making ice cream, including blending, pasteurizing, homogenizing, flavoring, freeing, stamping, bundling, and palletizing.  

• Sample a special flavor of ice cream in the Flavor Lab , which was the original Test Kitchen. On the day we visited, it was Churray for Churros. 
• Get a special treat from the Scoop Shop , which has several Ben & Jerry’s ice cream flavors and specials like milkshakes and sundaes. 
• Shop in the retail shop, which has a wide variety of themed apparel and gifts. 
• Walk the Graveyard of Flavors and see the “graves” of flavors that were once in production. The graveyard is located up the hill to the left of the factory (behind the parking lot). 

Looking for other nearby fun? Check out our posts featuring the Vermont Teddy Bear Company , the ECHO Leahy Center , the Vermont State House , our full Burlington City Guide and our feature of the Smugglers’ Notch Resort . And follow along on our adventures on Instagram , Pinterest , Facebook , and Twitter .

Disclaimer: We were given a media pass for the factory tour; all opinions expressed are my own.

New England based, part high school English teacher, part non profit founder, part road tripper who LOVES hopping in the family SUV to explore America. Our bucket list includes National Parks, MLB stadiums, presidential libraries, and eating wherever the locals eat!

Similar Posts

10 Things Every Kid Should Do at Hershey Lodge in Hershey, PA

On our first massive (almost) cross country trip in 2012, we stopped in Hershey, Pennsylvania for lunch. My daughter still has a Hershey kiss pillow that she purchased on that trip. We only had a couple of hours for lunch but vowed to return and spend some time in the chocolate capital of America! We made good on that promise this spring break.

5 Reasons I Love State Parks

This past weekend Connecticut celebrated Connecticut Trails Day with almost 200 events in and around many of the 142 state parks, forests, and beaches. Overseen by the Connecticut Department of Energy and Environmental Protection, state parks, forests, and beaches cover 255,000 acres of public space and thousands of trails for hiking and biking. One perk of 2020 and 2021 has been our family’s focus on spending more time outdoors, exploring many of these public spaces. To date, we’ve visited about 30 state parks and you can read about our adventures (and trail recommendations and travel tips) in this post focused in Fairfield County, this post focused in western Connecticut, this post focused on central Connecticut, and this post focused on the Mystic area. We’ve also started to amass proper hiking equipment (headline: you’ll want more than just sneakers) and you can read about our hiking supply post here .

Exploring the New Hampshire Historical Society in Concord, NH

While visiting the New Hampshire state capitol of Concord recently, we enjoyed a tour of the New Hampshire Historical Society, which celebrates the rich history of the Granite State.

Celebrating its 200th birthday in 2023, the New Hampshire Historical Society was a gift of Edward Tuck, son of a wealthy businessman who founded the Dartmouth Business School, to the state of New Hampshire. Tuck gave most of his lifetime of fortune back to various charities in New Hampshire and ultimately wanted to build (what he called) a “temple” to the Granite State near the State House. Finished in 1911, the building takes up an entire city block and is diagonal to the State House in downtown Concord. Over the past century, several renovations have been made to the building to make it more energy efficient and accessible for all visitors. 

The building was built in a Greek revival style, including the ceiling and walls of the rotunda, which are made of Siena marble from a quarry in Italy that was owned by the monks of the Old Convent and shipped to America. The floors and staircase are made of Hauteville marble from France. Make sure to stand in the middle of the atrium and look up at the Oculus and have children complete our “I Spy” game while touring the exhibits.

10 Ways to Explore the Long Island Aquarium in New York

One of the most popular attractions on Long Island, New York (less than 90 minutes from Manhattan), the Long Island Aquarium is home to 565 species and over 5,000 individual animals. The aquarium opened in 2000 and has expanded across three acres with over 100 indoor and outdoor exhibits and 48 aquatic habitats. Some of the most popular attractions include one of the largest all living coral reef displays in the Western Hemisphere, the Penguin Encounter, a 120,000 gallon shark tank, and shows featuring sea lions, African penguins, and Marmosets.  The entire aquarium is designed to recreate the Lost City of Atlantis, and little children will LOVE all of the hidden spots and tunnels to crawl through and explore throughout the exhibit spaces.

Playing “I Spy” at the Yale University Art Museums in New Haven, CT

The city of New Haven, Connecticut is most notably home to Ivy league Yale University, and Yale University (amongst other things) is home to two exceptional art museums, both free and open to the public year round. The Yale University Art Gallery (YUAG), founded in 1832, features nearly 300,000 objects in its collection. The YUAG is the oldest university art museum in America and includes plenty of classrooms, workshops, and opportunities for the public to both visit and study at the museum. The Yale Center for British Art  (YCBA) (located directly across the street) is the largest museum, located outside the United Kingdom, dedicated to British art, with over 20,000 drawings, 2,000 paintings, 250 sculptures, and 40,000 volumes in the museum’s research library. The museum opened to the public in 1977 and features four floors of permanent and rotating exhibits.

Year in Review: 35 Highlights of 2020

2020 may have not been the year everyone was expecting, but we were fortunate enough to still have a lot of fun and explore a lot of very cool places. While we stuck closer to home, mainly the Tri State area and New England, we racked up 12,000 miles on our Equinox (and that’s with only driving 200 miles in 3.5 months!) and visited a lot of spots that have been on our bucket list for a while. (Read more about our just-summer bucket list here ).

13 Comments

The numbers are amazing – the amount made and sold each day, the amount given to each employee each day, I’d love to know the flavors on the graveyard. It’s a must stop next time we go to Vermont.👍

What a great experience. I think I might need to get a job at Ben and Jerry’s if you can take 3 pints home per day!

This sounds like such a great family outing, thanks for all the info

I’ve been researching a road trip to Vermount from Canada and I read about Ben and Jerry’sl Good to know that it’s best to book a tour, as I saw this in my resort and I want to do it. Thanks for the heads up!

Love the flavor graveyard – what a neat idea. The Ben and Jerry’s factory tour sounds like such a fun place to explore -especially with the kiddos! I had no idea that you could take a tour. I would love to if I ever find myself in Vermont one day!

Now I think you need to plan a trip to Holland. Just for comparison sake.

BEST.IDEA.EVER!!!!!!

Oh wow, this place looks exactly what I need right now! With so much ice-cream to taste 🙂

Oh, wow, it looks cool to visit and I didn’t know there was a factory in the Netherlands.

This looks soooo fun! Lol I love that they have a graveyard with ex-flavours! Also 5,500 gallon tanks!? I guess it makes sense that they mix it in large quantities but woooah!

We could not possibly turn down chance to do a tour of the Ben & Jerry’s Factory in Waterbury. And would plan to book in advance since I would not have expected the tours to sell out. Would be interesting to try both the new flavours and see the ones that are no longer available. Good thing chocolate and caramel never go out of taste.

I’ve always wanted to do this! Seems like such a cool experience and you’ve definitely persuaded me! Sending this to my husband for a getaway hint haha

This tour looks so fun! My husband went as a kid, but I have yet to go. We hope to make a trip to Vermont soon, and the Ben & Jerry’s Factory will be on the itinerary.

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Save my name, email, and website in this browser for the next time I comment.

• Freelance Marketing
• Vatican City
• Accommodation
• City Breaks
• Travel Talk
• Mental Health

Ben & Jerry’s Factory Tour Review

When you think of ice-cream what brands do you think of? Chances are there’s a famous duo that isn’t too far from your mind. That’s why when I pulled up next to the Ben & Jerry’s Factory in Vermont, I felt little a little kid again.

I mean, who doesn’t love ice-cream?!

Going on The Ben & Jerry’s Factory Tour was the closest I’ll probably ever get to living my Charlie & The Chocolate Factory fantasy, except this golden ticket was frozen.

The factory might be a little out of the way for your everyday tourist (I visited on the Trek America Northeastern BLT Tour ) but oh my is it worth it!

Want to know more about the tour? Carry on scrolling to read my Ben & Jerry’s Factory Tour review and find out why t

Ben & Jerry’s Factory Tour Review

Ben & jerry’s guided factory tour.

Nestled in the hills in Waterbury, Vermont , close to the resort town Stowe is the factory of dreams. Seriously though, I challenge anyone not to be excited standing in front of the Ben & Jerrys Factory. Never has there been a truer rhyme than “I Scream, You Scream, We All Scream for Ice Cream”. If it meant getting into the factory, I’d have screamed and screamed until I was sick.

Luckily that wasn’t necessary as we had reservations for the 30-Minute Guide Factory Tour. Waiting for our slot, I stood in the most delicious sugary-smelling lobby and paid a visit to the Scoop Shop and the gift shop.

After buying all the Ben & Jerry’s merchandise I could justify, a cowbell rang and it was time to begin the tour!

Walking through a top (not so) secret door, we watched a short film on the history and ethos of Ben & Jerry’s and I was pretty impressed. Sure they’re not going to say anything bad, but it seemed like they are a genuinely good, caring company. From using ethically-sourced local ingredients, to giving back to the local communities, it was nice to see a company taking pride in how they do business.

Oh, and if you’re lucky enough to work for Ben & Jerry’s, you get to take home 3 pints of ice cream per day! It’s no surprise that a lot of employees choose to donate the majority to charities.

Once we were clued up on Ben & Jerry’s history, it was time to see how they put it into practice. Unfortunately, we were asked to turn cameras off because Haagen Dazs spies get everywhere, but trust me when I say it was amazing.

Learning all the tricks of the trade, we saw about everything that goes into making your favourite tub of ice-cream.

After finding about all of the things involved in making delicious ice-cream, we were invited downstairs to see some new products, have a peak in the magical flavour lab and even got a sample of the flavour they were making today. In our case, it was Cookies & Cream and I swear it tasted even better than usual!

In total, the Ben & Jerry’s factory tour only took about 30 minutes, but it was crammed with insider info and well worth the visit.

Flavour Graveyard

Once the tour had finished it was time to explore the other parts of the factory. Climbing up the hillside next to the factory, we stumbled upon the Flavour Graveyard, the resting place for all those incredible flavours that didn’t make the cut and have been discontinued.

Let’s take a moment.

Now I know this isn’t a ‘real ‘ graveyard but I felt weirdly sombre walking around the headstones of past flavours.

It was so interesting seeing some of the delicious flavours that are no longer available, and kind of sad that I’ve never been able to try most of them. In fact, the only one I recognised was Fossil Fuel, a sweet cream ice cream with chocolate cookie pieces, chocolate dinosaurs and a swirl of chocolate fudge . Does Anyone else remembers that?!

After paying our respects, it was time to reluctantly leave the factory and carry on with our journey. I can honestly say that the Ben & Jerry’s Factory Tour was a dream for an ice-cream lover like me, and I would definitely recommend fitting it into your road trip in Vermont.

Have you done the Ben & Jerry’s Factory Tour? What’s your favourite Ben & Jerry’s flavour? Let me know in the comments below!

Other posts you might be interested in:

• Boston Travel Guide For First-Time Visitors
• Maid of The Mist Review
• New York Travel Guide For First Time Visitors

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

I accept the Terms and Conditions and the Privacy Policy

Notify me of follow-up comments by email.

Notify me of new posts by email.

• Roadside Attractions
• Small Towns
• Hall Of Fames
• National Parks
• Theme Parks
• BILL’S BOOKS
• Meet Bill On The Road

Ben & Jerry met one another during gym class back in grade school. They were the slowest kids on the track and began chatting while everyone else sped ahead of them while running laps. Longtime friends, they began their first ice cream business in 1978 out of a renovated gas station in Burlington, Vermont.

Arguably one of the most popular brands of ice cream in the world, Ben & Jerry’s attracts visitors from around the globe to their world headquarters and factory tour.

I decided to give the experience a whirl and purchased a ticket for a tour on a weekday in August. The website said I had purchased the last ticket for the tour though I discovered later that they sold additional tickets on site. The actual cost was less than $10.00 for the 30 minute tour – which seemed pretty reasonable considering the demand is obviously high.

Once you arrive, you’ll find a large ice cream stand where you can purchase all of the favorite Ben & Jerry’s favorites. A small cup sets you back about six bucks. Inside there’s a gift shop with swag, magnets, and postcards. You’ll find some fun murals and backdrops made for Instagram photos to brag about your tour.

There’s even a graveyard of flavors that were discontinued. You’ll have to walk a bit up a hill to find it but it’s fairly entertaining. Each tombstone notes a different flavor.

The tour begins in the lobby and there are at least a couple of dozen people along with you. You’ll then make your way up to a small movie theater to watch a short film about the company. If you are aligned with Ben & Jerry’s world views – you’ll enjoy the film. If you come from a different perspective, you’ll feel like the video is more about social propaganda than the story of ice cream and its factory. Some of the graphics are humorous and it’s neat to see early photos from their archives.

Next part is the “factory tour”. This is where a lot of guests seem to be let down. I admit, I thought this part was pretty underwhelming. The group will head to a hallway with windows looking into the factory floor where ice cream is being put into cartons and moved on conveyer belts. The tour guide will ask you not to take any photographs. (As though someone is going to steal trade secrets from the hallway). At least you were gifted with a small sample of cookie dough ice cream before you entered.

The guide then tells you the step by step process of producing the ice cream, down to the packaging and shipping. You’re actually supposed to watch a video monitor that describes each step along the way. If this were a legit factory tour, you’d be able to watch each process on the floor as it’s happening. They also note that there’s a second factory nearby that produces far more product each day.

Now it’s time for the third part of the “tour” – a few minutes of Q&A and the sampling of some ice cream. And just like that, the factory tour comes to an end and you’re ushered back out into the gift shop.

So is the Ben & Jerry’s tour really worth it? The short answer is “probably not”. Ben & Jerry don’t even actually own the company anymore for starters. They cashed out years ago. You don’t really see anything interesting if you’re inclined to enjoy factory tours. This really isn’t one.

However, if you really love the ice cream and are coming to Vermont anyway, it’s a fun experience that doesn’t really cost much. Just don’t be like me and buy ice cream when you arrive and find yourself too stuffed to enjoy the “free” samples provided on the tour.

Want to learn more about the Ben & Jerry’s Tour? You can visit their website: benjerry.com

Things To See

The soda museum: everything you need to know, how to take a tour of the white house, dig this las vegas: here’s what you need to know, 5 quick reasons to visit the hall of flame museum, six amazing places you need to see in oregon, 8 unique experiences you need to try in oconee county, 25 awesome things to do in missouri, 25 amazing small towns in america you need to visit this year (2024), how to see utah’s national parks in winter, search the site:, recent stories, swingers in the villages here’s what i found, what is a parador an easy guide to historic hotels in spain, west coast ideas, jeopardy: here’s what really happens during a show taping, this is where you’ll find the first mcdonald’s, 8 cool experiences you need to have in san francisco, how to see pasadena in one day, how to find the first in-n-out burger, how to spend a day in palm springs.

BILL ON THE ROAD | ALL RIGHTS RESERVED 2024

Inside the Ben & Jerry’s Factory Tour in Vermont

Posted on Last updated: 8 September 2023

Home » Food & Drinks » Inside the Ben & Jerry’s Factory Tour in Vermont

One of my very first road trips was to Waterbury, VT with two of my friends. Our only goal for the trip was to visit the Ben & Jerry’s Factory .

Why did we plan a trip to the Ben & Jerry’s Factory? Well, my friend Kristiann is trying to get to all 50 states before she turned 25. Way more ambitious than my list of 25 Things to do Before Turning 25 .

Regardless, for being FREE, the tour (and road trip, in general) was kinda fun. We were lucky that the day we chose to visit Ben & Jerry’s in Vermont coincided with the Ben & Jerry’s Winter Festival . That meant the factory tour was free.

Getting to the Ben & Jerry’s Factory in Vermont

Not a lot of people choose to visit the Ben & Jerry’s Factory in winter. But anyone who loves ice cream the way I do, knows that a bit of winter weather isn’t enough to stop me from eating my most favorite dessert!

Highlights from Inside the Ben and Jerry’s Factory Tour

On the factory tour, you get a sneak peak into their actual factory (photography not permitted because of corporate espionage—they honestly seemed pretty serious about this). Of course, most of the tour is geared for small children (children under 12 can tour for free), but it was still interesting to learn about the ice cream making process.

They make two flavors a day in the Vermont factory. Can you guess Ben & Jerry’s #1 selling flavor?

We were lucky to get a beautiful day for the Winter Festival. Because it was an outdoor festival, there were all sorts of fun things going on. Some of the highlights included maple syrup snow cones (how could you visit Vermont without any maple syrup!), free ice cream samples, and other winter activities.

1. The Corporate History of Ben & Jerry’s

Ben & Jerry’s, the beloved ice cream brand known for its quirky flavors and commitment to social responsibility, has its roots deeply embedded in the picturesque state of Vermont. The story of the Ben & Jerry’s factory in Vermont is a tale of two childhood friends, Ben Cohen and Jerry Greenfield, who turned a simple ice cream parlor dream into a global phenomenon.

In 1978, armed with a $5 correspondence course in ice cream making and a passion for crafting the most delicious, unique flavors, Ben and Jerry opened their first scoop shop in Burlington, Vermont. Their mission was clear from the beginning: to create euphoric ice cream experiences while giving back to the community.

This dual commitment to quality and social responsibility became the cornerstone of the Ben & Jerry’s brand.

As their popularity soared, they realized the need for a larger production facility. In 1985, the iconic Ben & Jerry’s Factory was established in Waterbury, Vermont. The factory quickly became a pilgrimage site for ice cream aficionados like myself, offering guided tours that allowed visitors to witness the magic of ice cream being made and to taste freshly churned scoops.

Over the years, Ben & Jerry’s has continued to expand its product offerings, environmental sustainability initiatives, and commitment to social justice causes. Today, the Ben & Jerry’s factory in Vermont remains a symbol of their dedication to crafting ice cream that not only delights the taste buds but also nourishes the soul.

It’s the story of a small-town ice cream shop that grew into a global icon while staying true to its Vermont roots.

2. Maple Syrup Snow Cones during Winter Fest

Maple Syrup Snow Cone at the Ben & Jerry’s Factory

Thankfully the “snow” didn’t come from the ground. If you haven’t poured maple syrup over ice, I’d suggest it. Also, you could add a pickle. Again—these were free samples during the Ben & Jerry’s Winter Fest. It’s a great time to plan a visit to the factory because you get a lot less crowds and still the same experience (and maybe even a better one than during the crowded summertime ice cream season).

3. Free Ice Cream Samples at Ben & Jerry’s

I forgot what we got to try as far as new Ben & Jerry’s flavors, but it was delicious. There were also lots of free Cabot cheeses (their factory is down the street) and free flat-bread pizza slices. Hard to argue with any of that for a simple day trip to an ice cream factory!

Other Things To Do Near the Ben & Jerry’s Vermont Tour

Snowshoe Tours

Okay, so the snowshoe tour wasn’t free, but it’s actually a lot of fun. If only for the novelty. There wasn’t even much snow on the ground when we visited in March, but we learned a little bit about Vermont’s countryside: bears, ponds, and human-attacking grouse.

Vermont State House

Located in Vermont’s capital city of Montpelier, VT, the State House is a really beautiful majestic building. Completed in 1859, it is an architectural masterpiece characterized by its stunning Greek Revival design and gleaming gold leaf dome.

This historic building serves as the seat of Vermont’s government, where lawmakers convene to shape the state’s policies. Its stately halls and chambers are adorned with art, showcasing Vermont’s rich history and culture.

Surrounded by beautifully landscaped gardens and boasting a commanding presence on Capitol Hill, the Vermont State House is a cherished symbol of civic engagement and a must-visit destination for those seeking to appreciate the state’s political heritage—and an easy stop-over on the way to or from the Ben & Jerry’s factory tour.

Also, don’t forget Ben & Jerry’s Free Cone Day is always in March . ( details )

This Is What It's Like To Visit The Official Ben & Jerry's Factory

The official home of Ben & Jerry's is in this state and the tour will probably change your life... Or at least your appetite.

No one does ice cream better than Ben & Jerry's. They have a worldwide reputation for excellence, quality, and flavors that are, quite frankly, unparalleled by any other ice cream maker in the world. While their operations are international, that hasn't stopped their original location from being one of the most-visited tourist attractions in the state of Vermont . In the town of Waterbury, the Ben & Jerry's factory has been operating since 1985 and it continues to create just as many delicious ice cream flavors as it did when it first opened.

The history of Ben & Jerry's ice cream is an interesting one, and fans can rest assured that it was, indeed, started by two guys named Ben and Jerry. However, the two weren't from Vermont and instead grew up in Merrick on Long Island, New York. After attending Penn State together (and taking a $5 ice cream-making course), they eventually invested in a renovated gas station in Burlington, Vermont, where their ice cream empire truly began. This scoop shop became the iconic gateway that led to the ice cream known as 'Ben & Jerry's' and thus, things such as Free Cone Day, 'the world's largest ice cream sundae,' and a mission to build a better world through ice cream had begun .

So, What's It Like To Get An Inside Look (Or Rather, An Inside Scoop) On The Waterbury Factory?

Upon walking up to the Waterbury location, ice cream fans will be greeted with signs detailing where to head for what they're seeking. If you want to grab a scoop prior to entering the factory, head to the right and you'll find an outdoor scoop shop window, offering all of the current 'on tap' ice cream flavors (including some new and recent additions, if you can time it right!). Upon entering the front doors - which are basically the equivalent to paradise for an ice cream lover - visitors are greeted with artwork that adorns the walls detailing the history of Ben & Jerry's. In addition, historical items (such as ice cream scoops) also line the walls, making for an interesting browse prior to entering the lobby.

Once the lobby threshold has been crossed, it's pure euphoria. Visitors are immediately greeted with the sweet scents of cream and sugar, and sounds of the tour bell clanging to alert the next group of anxious ice cream fans. While tours and the gift shop are currently closed until 2021 , these are definitely two things to look forward to upon their reopening. The Ben & Jerry's gift shop is filled with anything a fan could want, from vibrant and inspiring t-shirts to every ice cream gadget one could ever need. Ice cream pints and ice cream-flavored foods are found throughout the shop, along with some Vermont-specific souvenirs. It's a great place to walk around in and just explore, especially if visitors have some time to waste.

Related:  New York, Sardinia, And Every Other Major City With The Best Ice Cream (According To Stars)

While waiting on line for a tour to start, visitors can peruse the flavor map that's on the wall in the lobby and read about all of the flavors that have come out, as well as the international flavors that aren't found in the US. When the bell rings, a tour guide will appear seemingly out of nowhere and lead the group on what will undoubtedly be the cheeriest (and pun-filled) tour you've ever had in your life.

The first stop is the theater room where fans will watch a short video on the creation and mission of Ben & Jerry's. Then, the excitement really begins - the factory. Visitors are led to a room where they can peer through a glass overlook and look down on the operation below. The ice cream-making process is usually ongoing but there are certain days when the factory is closed for routine cleaning and maintenance, but it's always an exciting experience nonetheless.

Related:  This State Was Voted The Most Beautiful In The Winter, And These Photos Prove It

After this, visitors are led to the room where the magic happens. The flavor-building is an integral part of creating a new Ben & Jerry's flavor and if visitors are lucky, this is where they'll have the chance to try new flavors before they've even been released. If there are no new flavors on-hand, then visitors will be treated to a flavor that's recent or an old favorite. There's something truly special about trying ice cream straight from the source and while the pints are incredible, trying fresh ice cream from the factory is nothing short of perfection. After this, visitors are free to peruse the shop if they haven't already or walk around outside, visiting things such as the flavor graveyard and enjoying the outdoor seating area and the surrounding Green Mountains.

Next:  These States Are Urging Travelers To Stay Close To Home This Holiday Season

What Ben & Jerry's VIP Tour Is Really Like

If you're a hardcore fan of Ben & Jerry's ice cream (and really, who isn't?), then maybe you've considered making the trip out to Waterbury, Vermont, to see where the magic happens. Waterbury is where the Ben & Jerry's factory was built in 1985, and in present times the factory pumps out an impressive 350,000 pints each day according to the beloved brand's website . There is also a Scoop Shop on site where you can purchase your favorite flavor (Half Baked? Chunky Monkey?) scooped into a waffle cone or 20 of your favorite flavors if you're with pals (or not) scooped into a Vermonster Sundae topped with banana slices, cookie and brownie pieces, hot caramel and fudge, and ten spoonfuls of chopped walnuts (via the Ben & Jerry's website ). If by chance, your favorite flavor has had an untimely departure, you can even pay your respects in the Flavor Graveyard . 

For those looking for more of an elite ice cream encounter, Ben & Jerry's also offers a two-hour VIP Experience with private tours where you and your crew can get the lowdown on the company's history and ice cream-making process, according to the VIP Experience webpage . At the end of the tour, participants get in on the action at the Flavor Lab. This is where participants work with a Flavor Guru in a 45-minute ice cream-making session that "includes tasting but not taking" the ice cream. Of course, for $225 you'll want more than just a "tasting" of ice cream.

What a ticket to Ben & Jerry's VIP tour gets you

In addition to the tour and Flavor Lab fun, the VIP tour ticket includes some extra perks, according to Ben & Jerry's website . While you're in the Flavor Lab, the staff-turned-Paparazzi will take photos of you wearing an awesome tie-dyed lab coat. Not only do you get to bring home a flash drive of those fabulous photos, but you'll also take home that sweet coat. After two hours of looking at ice cream, you're definitely going to want a full scoop all to yourself. Your ticket includes a scoop of your choice (Phish Food? Americone Dream?) in a waffle cone from the Scoop Shop. It also comes with a 25% discount on purchases from the gift shop and a coupon for a free pint of Ben & Jerry's once you get home.

We love a good cause, and perhaps the sweetest part of the Ben & Jerry's VIP Experience is the portion of the ticket that goes to the participants' pick of one of three non-profits: The Children's Literacy Foundation (CLiF), Clarina Howard Nichol's Center, or Outright Vermont. Unfortunately, all factory tours are currently on hiatus due to Covid-19, but the Ben & Jerry's website makes an optimistic promise for the return of the VIP Experience: "We don't have a set date for our VIP Experience to resume yet, but rest assured that when it does, there will be chunks & swirls a plenty!" Until then, we'll settle for a spoon, a pint, and that inevitable smile.

Montpelier, Barre and Waterbury

Travel guide.

• Things to Do
• Best Hotels
• Ben & Jerry's
• Best Restaurants
• Planning a Trip
• Active Pursuits

Visiting Ben and Jerry's Ice Cream Factory Tour

The Story of Ben & Jerry

Doleful cows standing amid a bright green meadow on Ben & Jerry's ice cream pints have almost become a symbol for Vermont, but Ben & Jerry's cows—actually, they're Vermont artist Woody Jackson's cows—also symbolize friendly capitalism ("hippie capitalism," as some prefer).

The founding of the company is a legend in business circles. Two friends from Long Island, New York, Ben Cohen and Jerry Greenfield, started the company in Burlington in 1978 with $12,000 and a few mail-order lessons in ice-cream making. The pair experimented with flavor samples obtained free from salesmen, and sold their product out of an old downtown gas station. Embracing the outlook that work should be fun, they gave away free ice cream at community events, staged outdoor films in summer, and plowed profits back into the local community. Their free-spirited approach, along with the exceptional quality of their product, built a hugely successful corporation.

While competition from other gourmet ice cream makers, and a widespread desire to cut back on fat consumption, have both made it tougher to have fun and turn a profit, Ben and Jerry are still at it, expanding their manufacturing plants outside New England and concocting new products. Though Ben and Jerry sold their interest to a huge multinational food concern -- a move that raised not a few eyebrows among its grass-roots investors—the company's heart and soul (and manufacturing) remain squarely in Vermont.

The main factory in Waterbury may be one of Vermont's most popular tourist attractions. The plant is located about a mile north of I-89 on Route 100, and the grounds have a festival marketplace feel to them, despite the fact that there's no festival and no marketplace. During summer season, crowds mill about waiting for the 30-minute factory tours. Tours are first-come, first-served, and run at least every 30 minutes from 9am to 9pm in July and August (shorter hours in the off season, but always open at least 9am-5pm); afternoon tours fill up quickly, so get there early to avoid a long wait.

Once you've got your ticket, browse the small ice-cream museum (learn the long, strange history of Cherry Garcia), buy a cone of your favorite flavor at the scoop shop, or lounge along the promenade, which is scattered with Adirondack chairs and picnic tables. Don't miss the "graveyard" of abandoned flavors. Tours are $4 for adults, $3 for seniors, and free for children 11 and under. 

Kids can enjoy the "Stairway to Heaven," which leads to a playground, and a "Cow-Viewing Area," which is self-explanatory. The tours are informative and fun, and conclude with a sample of the day's featured product. For more information, call tel. 802/882-1240 .

Note : This information was accurate when it was published, but can change without notice. Please be sure to confirm all rates and details directly with the companies in question before planning your trip.

• All Regions
• Australia & South Pacific
• Caribbean & Atlantic
• Central & South America
• Middle East & Africa
• North America
• Washington, D.C.
• San Francisco
• New York City
• Los Angeles
• Arts & Culture
• Beach & Water Sports
• Local Experiences
• Food & Drink
• Outdoor & Adventure
• National Parks
• Winter Sports
• Travelers with Disabilities
• Family & Kids
• All Slideshows
• Hotel Deals
• Car Rentals
• Flight Alerts
• Credit Cards & Loyalty Points
• Cruise News
• Entry Requirements & Customs
• Car, Bus, Rail News
• Money & Fees
• Health, Insurance, Security
• Packing & Luggage
• -Arthur Frommer Online
• -Passportable
• Road Trip Guides
• Alaska Made Easy
• Great Vacation Ideas in the U.S.A.
• Best of the Caribbean
• Best of Mexico
• Cruise Inspiration
• Best Places to Go 2024

Ben & Jerry's Factory Tour In Vermont Will Satisfy Your Appetite For Ice Cream

If you find yourself in New England , specifically Vermont, with a craving for some ice cream, there's really only one place to go. And if you're an avid ice cream lover to begin with, this attraction may have brought you to Vermont in the first place. The state is home to the must-visit Ben & Jerry's Factory in Waterbury, where you can take a tour and grab a scoop — or two, or three, or more. The famous ice cream company, known for its quirky flavor names, also has what the company calls a Flavor Graveyard behind the factory that pays homage to retired concoctions that no longer made the cut.

Some of the most unique flavors the company has made over the years include Miz Jelena's Sweet Potato Pie, Wavy Gravy (a caramel and mixed nuts ice cream), Boston Cream Pie, and the limited-edition "Peanuts! Popcorn!" — a movie theater-inspired creation. Some of its most popular flavors include Half Baked, Cherry Garcia, and Chocolate Chip Cookie Dough (per Ben & Jerry's official website ).

What to expect

Ben & Jerry's website  states that admission to its factory includes a 30-minute guided tour with a view of the manufacturing floor, an explanation of the production process, and an ice cream sample. Additional ice cream, of course, can be purchased before or after from its Scoop Shop.

For ice cream historians, it's quite the treasure trove of a building. It's the company's very first factory, built in 1985 (per the official website for the factory tour ). The following year, Ben & Jerry's began doing tours to show the evolution and growth of what began as a small ice cream shop. According to Time , founders Ben Cohen and Jerry Greenfield opened their first Scoop Shop location on May 5, 1978, having converted an old gas station in Burlington, Vermont , into their now world-renowned Ben & Jerry's. Today, the company has shops all over the world and produce pints upon pints for retail sales. In fact, the factory you'll tour makes an astounding 350,000 pints per day (per the official website for the factory tour).

Due to limited capacity, the company suggests pre-purchasing tickets online to tour the factory, though walk-ins may be accommodated. Tickets are available  on its website two weeks in advance. The plant is open Tuesday through Saturday from 11 a.m. – 6 p.m. and closed on Sundays and Mondays. It's also closed on most holidays, too, so make sure to check the website ahead of time for up-to-date details.

If you're a last-minute traveler and the tour is sold out, you can still grab a cone or sundae at the Scoop Shop. You can also visit the Flavor Graveyard, which Ben & Jerry's also publishes online, asking customers which flavor they'd most like to see resurrected. You never know if or when one might rise from the dead! Keeping in line with their fun attitude, there's even a playground area for kids near the parking lots. Just be sure they haven't had too much ice cream.

• City Guides
• Fun Activities
• Discount Tickets
• Add Attraction
• Attraction tickets
• Kids Things To Do Vermont

Ben & Jerry's Factory Tour

Waterbury, vt, where are we going.

About this activity

Ben & Jerry's warmly welcomes visitors to their Waterbury location, the only factory open for public tours. Since its inception in 1985, this landmark facility has been churning out over 350,000 pints of ice cream each day. The site offers a glimpse into the brand's humble origins with its quaint Scoop Shop, retail space, and tour path maintaining much of their original charm.

Since 1986, guided tours have allowed millions of visitors to explore the company’s evolution from its first days in a local gas station to its now global presence. The journey of Ben & Jerry's began with the opening of the first Scoop Shop on May 5, 1978, paving the way for its worldwide expansion.

There’s truly no better way to enjoy time with family and friends than by discovering how Ben & Jerry’s ice cream is made. Guests can indulge in their favorite flavors or sample some of the exciting new additions, all while enjoying the beautiful mountain scenery.

Activity location

How much does it cost.

$6 for adults,

$5 for seniors 65+, and $1 for Children, age 2-12, plus service fee.

For group reservation requests of 21 or more people please email at least 2 weeks in advance to inquire.

Last Updates

Ben & jerry's factory tour faq’s, what people are saying, rate & write a review, top activities near waterbury, ben and jerrys.

• The Ice Center of Washington West
• Little River State Park
• Trapp Family Lodge
• Vermont Ski and Snowboard Museum

Catamount Fishing Adventures

• Smugglers Notch State Park
• Stowe Mountain Resort
• Cochran Ski Area
• Green Mountain Audubon Center
• Birds of Vermont Museum
• Smugglers Notch Resort
• Sugarbush Resort
• Noyes House Museum
• Elmore State Park
• Bryan Memorial Art Gallery

True North Kayak Tours

• Shelburne Museum
• Mount Philo State Park

The Vermont Teddy Bear Factory

• Petra Cliffs Climbing Center
• Shelburne Farms
• ECHO Leahy Center
• Kingsland Bay State Park
• Sand Bar State Park
• Henry Sheldon Museum
• Vermont Folklife Center
• Lake Champlain Maritime Museum
• Button Bay State Park
• Apple Island Campground
• Great Vermont Corn Maze
• St Johnsbury Athenaeum
• Fairbanks Museum and Planetarium
• Ausable Chasm
• Kingdom Corn Maze
• Pump House Indoor Waterpark
• Old Stone House Museum
• Burke Mountain Ski Area
• Crazy Horse Campground

Similar Tours attractions near Waterbury

The Winnipesaukee Scenic Railroad

Mount Washington Cruises

Outdoor Escapes New Hampshire

Fun things to do with kids near me in waterbury.

• Kids activities near me
• Things to do in Waterbury Center With kids
• Things for kids to do in Stowe
• Family things to do in Burlington
• Bennington Kids activities
• Places for kids in Rutland
• Things to do in Jeffersonville With kids
• Tours In Stowe
• Burlington Tours
• Sightseeing Bennington
• Tours In Rutland
• Jeffersonville Tours
• Places to go with kids in Vermont
• Fun things to do in New York
• Fun places to go in New Hampshire
• Tours In Vermont
• Sightseeing New York
• Places to tour New Hampshire
• Tours In Waterbury Center
• Attractions Maine
• things to do near me Massachusetts
• Attractions near me Connecticut

Review us on Trustpilot

We value your feedback, please take a moment to leave Familydaysout.com a review on Trustpilot.

Be the first to know about new episodes

[give_form id=”4430″]

Pulse of Israel is changing the conversation. Help educate the world!

Recommended videos for you.

Sign up right now to subscribe

NEW S'more Cone Is Now at Scoop Shops!

There's even s'more to love at the Scoop Shop! Try the new S'more Cone with PB S'more ice cream for a s'more-iffic experience you won't fudgin' believe.

Where to Buy

Get ice cream.

Find your closest retailer or delivery partner today.

Shops & Catering

Find your favorite flavors at a Scoop Shop near you.

Get Involved

We build awareness and support for the social & environmental issues that we feel strongly about. Find out how you can help.

Top Stories

Enter for your chance to win a year's supply of ben & jerry's.

Wish Free Cone Day lasted all year? This year it could! Enter now for your chance to win a year's supply of Ben & Jerry's ice cream!

5 Reasons We Stand with Providers on Abortion Provider Appreciation Day — And Every Day

From growing legal attacks to ongoing physical threats, abortion care providers are being threatened. Here are 5 reasons why we need to stand with them on Abortion Provider Appreciation Day — and every day.

4 Steps For Making Flawless Ice Cream Pies

Impress a crowd with a delicious ice cream pie! The best part? They could not be easier to make. And with an almost unlimited number of ways to customize them, you’ll never make the same one twice.