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Is a travel agent worth it the pros and cons.

Travel experts agree there are several advantages to hiring a vacation planner.

The Pros & Cons of Using a Travel Agent

Married couple with baby son in modern travel agency talking to a travel agent.

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A travel agent can save you money and time.

Need to pivot your trip plans but don't want to deal with the extra time, money and hassle of rebooking flights and accommodations on your own? That's just one area where a knowledgeable travel agent (also commonly known as a travel advisor) can help. Read on to discover the other benefits – as well as the downsides – of using a travel agent, so you can confidently decide whether or not a travel agent is worth it for your next trip.

The Pros of Using a Travel Agent

Travel agents can save you money – and get you other perks.

"In some cases, you'll actually get a better  deal by working with a travel agent," says Jackie Steele, travel expert at MagicGuides . "This could be in the form of a cruise onboard credit (free spending money to use on the ship), access to special agency/group rates, or even just learning about a discount you qualify for but weren't aware of." The best agents will even keep an eye on new discounts as they're announced and apply them to your trip even after you've booked, he notes.

Travel agents handle all the details

Hotel room? Booked. Dinner reservations? Made. Tour tickets? Ready to go. A travel agent handles every detail of your vacation itinerary. "The traveler still gets to be involved in the fun part of dreaming up ideas and providing their travel wishes, while we take and perfect them," says Jessica Parker, founder of Trip Whisperer .

Molly McShea, owner and travel advisor at McShea Travel , points out that travel agents can also help with timing logistics. "Travel agents know how many days should be spent in each destination, which tours go together, and how many things you should do in a day," she says, adding that crafting an itinerary can be challenging if it's not something you regularly do. Additionally, travel agents can help you choose the best time to visit your preferred destination(s) based on seasonality and your budget, and sift through travel insurance policies to find the best option for your needs.

Travel agents can provide local expertise

"A travel advisor's industry connections and relationships provide added value to their clients," says Valerie Edman, a luxury travel advisor and agency owner at Cultured Travel LLC. She says when working with a travel agent, travelers gain access to a global network of connections including:

  • In-destination specialists who work exclusively with travel advisors and can connect travelers with unique, off-the-beaten-path experiences they wouldn't otherwise know about
  • Exclusive experiences not available to the general public

You'll avoid surprise fees

When deciding if a travel agent is worth it for you, remember this: A reputable agent can guarantee you won't encounter any surprise fees on accommodations and activities once your trip is booked.

You'll have someone to troubleshoot unexpected travel issues

A travel advisor is essentially your personal vacation concierge. "Because they've been around for so long, agents really know what to look for," says Christopher Elliott , a consumer advocate and journalist. "Travel agents are among the first to know about flight cancellations and delays , making it easy for them to rebook itineraries right away." 

The Cons of Using a Travel Agent

It might not be your cheapest option.

There are some instances when it makes more sense to plan your own trip. "If you're planning a quick flight from New York City to Los Angeles, it's easy enough to book it yourself online directly or through a third-party booking site," says Elliott. "If you're planning a once-in-a-lifetime trip or bucket list honeymoon , that's when you call the experts."

You'll have less flexibility in your itinerary

The upside of working with a travel agent is having someone plan an epic vacation for you based on industry knowledge and local expertise. But this can also be a downside in the event you discover an activity you'd like to do or a restaurant you'd like to try that isn't on your pre-planned itinerary. If you alter your plans, you risk losing money; plus, the time it takes for you and your travel agent to coordinate your change of plans may not be worth the hassle.

You still have to do some research

It's important to find an agent you can trust, which means you still have to do some of the vacation planning. For this part, Parker recommends picking up the phone. "Lots of people avoid or don't pick up the phone as much anymore," she says. "That's where you get the high-touch service, tone of voice, excitement or concerns to manage." She advises to look for the following red flags:

  • No fees: " Travel advisors are charging planning fees more now or increasing them, so the client knows more confidently than ever, we work for them, not the suppliers with the best commissions," Parker explains. "There are a lot of things that are non-commissionable and the advisor's time and expertise shouldn't be given away for free, either. That's the best way to show an advisor takes their business seriously."
  • Limited options: If you work with someone who is inexperienced or has an incentive to book you with a certain supplier, they may not be prioritizing your best interests. "It's important to check if they are with a larger consortia, accreditations and network, typically listed on their website and signatures," says Parker. "That level of mindshare doesn't come with a lone advisor unless they have many, many years of experience."
  • Slow response times: If communication is delayed, that's a sign they may be too busy to plan your trip – but again, this is something you can avoid by having the right conversations early on.

Edman suggestes starting your search with the American Society of Travel Advisors . "ASTA-verified travel advisors are committed to the highest industry standards and have verifiable industry knowledge so consumers can feel confident in working with them," she says.

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Breaking Down the Pros and Cons of Using a Travel Agent

You're convinced that having a travel expert by your side will be useful. But how do you go about knowing when and how to book with them?

What to know when you’re thinking of booking your next trip with a travel agent

Heading out the door? Read this article on the Outside app available now on iOS devices for members! >","name":"in-content-cta","type":"link"}}'>Download the app .

Confession: I’m a big fan of travel agents (whoops, sorry, travel advisers ), even though I could technically book all my trips through websites and apps. And despite the fact that many of us might consider this industry old-fashioned and out-of-date, research shows that travelers, and millennials in particular, are once again turning to these specialists to help plow through TripAdvisor detritus. If you’re wondering: how much does a travel agent cost, and why would I book with one anyway? Read on.

How to Know If You Need a Travel Agent

Once you’ve come around to the idea of hiring a travel agent, ask these three questions before booking:

  • Is this a domestic trip or one that involves traveling to a part of the world you’ve never been? If it’s the former you don’t need a travel agent.
  • Can I get a better deal by using a travel agent? (This question requires you pricing out your trip with and without one.)
  • Is this a big-budget, special-event kind of trip? If the answer is yes, go with a travel agent.

The Pros of Using a Travel Agent

They can find crazy deals..

This is literally their job. If they have been in the travel business for many years, they likely have supplier relationships in place that can help leverage better deals for you. Many travel agents specialize in locations (i.e., cruise vacations in Europe). Some travel agents offer package deals, with more savings passed on to you then booking the trip on your own—that is good news to your wallet.

They will be your advocate.

One of the best ways to utilize a travel agent is as an advocate should something derail on your trip. They can help you with lost luggage, in the case of natural disasters, if you get stuck in a location before your trip, etc. They are there to help you get your trip back on track.

They’ll take care of the little things.

I love my travel agent, and I love all the extras she provides when we use her services for a trip. For instance, when we traveled to the Bahamas, she made sure there was a nice bottle of champagne and strawberries in our room on our arrival, and she also upgraded our room free of charge. While this certainly is not a guarantee when you use a travel agent, there are a lot of added-value extras you can expect when you use a travel agent. Why? Because travel agents know you don’t have to use them to book your trip, and they want to say thank you.

They’re true experts.

Most travel agents have been working in the industry for years now, and it’s their job to stay on top of travel trends and upcoming hot destinations. When I spoke with my travel agent about a trip to Europe recently, she offered a few alternate destinations. I was not thinking about the destinations she suggested, but the alternatives offered great activities, culture, food, interesting boutique hotels, and more options for less money than my original destination.

They don’t usually cost extra.

It’s a myth that working with a travel agent will automatically cost you more; most get paid via commissions from the hotel or outfitter. Sure, some travel agents do charge a fee for putting together an itinerary, but most will credit you that fee if you end up booking the trip through them. Make sure you know all the potential fees before you use a travel agent, and do not hesitate to negotiate away.

The Cons of Using a Travel Agent

They’re not going to help with cheaper airfare..

Back in the day, you would use a travel agent to book every aspect of your trip. However, with so many options to find low-cost airfare, like Google Flights , Scott’s Cheap Flights , and  Skyscanner , booking your own flights is easy and cost-effective. Most travel agents cannot score discounted flights, and many travel agents will not even bother. Follow these tips on how to find the cheapest flights possible , instead.

They’re not you.

This may seem obvious, although it’s still important to consider. A travel agent not only finds you the best deals, but they also offer suggestions for activities, restaurants, and more. This is great if you’re someone who doesn’t like to research these things, but you run the risk of working with someone who doesn’t get your personal preferences (maybe they lean toward road tours rather than technical singletrack). Do your own research first, and come up with a list of activities that you want to do. Once you have that list, pass it along to your travel agent to see if they can rustle up any deals as they book.

How to Find a Great One

One of the best ways to find a reputable travel agent is to get referrals from your friends and family. Anyone that has used that travel agent for a previous trip and enjoyed their service is someone worth checking out. As with anything, I always suggest talking to at least two different travel agents to see who you feel most comfortable with. Remember, they are there to work for you.

Know your travel budget before you reach out to a travel agent. Likely, this will be the first question they ask you and will help steer them toward the best destinations for that budget. If you are traveling somewhere that’s specialized, like going on that once-in-a-lifetime African safari , find a specialist that knows that region inside and out. They will usually have the best deals and relationships with hotels and activity companies in that area.

How Much Does a Travel Agent Cost?

Usually, the cost of hiring a travel agent to organize a trip for you is fairly minimal. Many agencies charge a flat fee of around $100, and others may charge a certain small percentage of your trip. Most of their take-home profits come from the hotels, wholesalers, resorts, and businesses they work with, but be sure to as your travel agent about fees upfront and before you start working with them to plan your next dream vacation. (No one likes hidden fees and surprises.)

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How to Become a Travel Agent—Because, Believe It or Not, the Industry Is on the Rise

By Scott Bay

How to Become a Travel Agent—Because Believe It or Not the Industry Is on the Rise

There’s a reason “how to become a travel agent” has been a continuously trending search phrase on Google—it is a career path that offers a flexible work environment and schedule, ample travel opportunities, and an immersion into a supportive world-wide industry. It's a surprise to some in 2023: Once the internet became widely available, it was largely believed that needing a travel agent was obsolete. However, even though the brick-and-mortar agencies with punny names in strip malls have vanished, the career is on-the-rise .

New software options are making it easier than ever for people to make money planning trips, either as a side hustle or as a full-time business. That’s why Cherikonda, India-based stay-at-home mother, Maya Kapoor-Miller, decided to enter the professional world as a travel agent this year, at 31. “I knew nothing about the travel industry prior to signing up,” says Kapoor-Miller, who decided to use San Francisco-based booking platform Dreamport to establish her online travel advisor business. “It is my first business in life, and the only one that you can start with no investment.”

But there's also a rise in demand. When people ventured back into the world after the pandemic, travel agents saw an overwhelming amount of business . And that momentum hasn’t stopped—when travel is complicated, like it was in 2020 and 2021, travelers turned to professional trip planners to create a seamless vacation. For better or worse, traveling has remained complicated and chaotic, with new rules being implemented (like Americans needing to pay a fee to visit Europe in 2024 ) and airline strikes and staffing issues. Offloading all of the nitty-gritty details to someone else is more appealing than ever.

For those entering the field, there's also the age-old motivator: a love of travel. 

Shelton Ellis, who is based in North Carolina, recently saw these opportunities and left behind more than 20 years in public relations and global advertising to turn his passion into a career. “I was born with a wanderlust that would wear Rick Steves out,” Ellis says. “I decided to take the leap and follow that lifelong yearning. Transitioning into this role was really about learning how to monetize what I'm passionate about.”

Whether you are looking for a new career path or a lucrative side-hustle—or simply curious about those taking the plunge—here’s how to become a travel agent, from the qualifications and education required, to anticipated earnings, according to those who have made the shift in the past year. 

What exactly does a travel agent do?

Travel agents, or travel advisors (the term is mostly interchangeable), manage everything that goes into a trip for their clients: the flights, car transfers, accommodations, restaurant reservations, and more—they even inspire the itinerary. The reason people turn to travel agents, aside from having a helping hand during any travel chaos , is also to tap into the travel agent’s first-hand knowledge of destinations, and their industry partnerships, which often lead to perks such as hotel upgrades, ideal airplane seats, and experiences that can’t be found on a search engine.

“You have to remember that as a travel agent, you will be a guide for people during their happiest moments—family reunions, weddings , baptisms, and once-in-a-lifetime experiences that people have dreamt of,” says Kapoor-Miller. “It has been one of the most rewarding aspects of being a travel agent. You navigate people, inform them, and help them choose.”

So, how do you become a travel agent?

There are many ways to become a travel agent, from joining an existing travel agency , to starting an independent business from the ground up. Others are opting for one of the buzziest start-ups in the travel industry, Fora . When it launched in 2021, the software company, which trains and provides search engine-optimized profile pages to advisors—at one point had a waitlist of over 30,000 people eager to begin a part-time gig. Travel photographer and Condé Nast Traveler contributor Amanda Villarosa is currently in the process of joining.

“I'm the person that friends and family come to for travel recommendations, tips and tricks, and general travel advice,” says Villarosa. “After discovering Fora and looking into it, I realized that it could be the perfect side-hustle, considering I'm already so involved in the industry.”

With additional flexibility, Villarosa was able to move from New York City to splitting her time between Denver and Los Angeles . She says that the sign-up was quite straightforward. “You're given a dedicated Fora email and have access to advising tools and fellow Fora advisors,” she says. “The training is in the form of Zoom meetings and videos, which you have the option to watch at your own pace. Once completed, you take a certification quiz and you're on your way to advising.”

The other ways in are slightly more involved. To begin an independent practice, you go about it like many other businesses. You will have to create an LLC, establish a business name, cultivate marketing materials, build a website, find clientele, and more.

Ellis found something in the middle, choosing to connect with an established travel agency. “Don't be afraid to reach out to an agency looking to take on new advisors and is willing to mentor," says Ellis. "I was fortunate to learn so much from Annie Chambers, the owner of Crafted Escapes , who has seven years in the business.” He now knows the ropes on everything from using itinerary-building software to destination-specific training, to the sales and marketing aspects of the trade.

Is there required education or qualifications?

Ellis says that there's no certification, per se, required to become a travel advisor, but there are countless training courses available like Departure Lounge ’s classes on navigating the industry through hotels and tour operators. He said it’s also important to stay on top of travel trends. Ellis recently completed travel agent training programs provided by premier cruise lines such as Virgin Voyages , Ritz-Carlton Yachts , and Cunard to help agents sell their products more accurately.

How much does a travel agent make?

What a travel agent earns depends on how many trips they successfully book for their clients. The entire model is commission-based, meaning agents earn a percentage of the total cost of the vacation they orchestrate. Many travel advisors choose to charge a flat-rate planning fee in addition to their commission, but balance is key—if you charge a high planning fee, it could lead to potential clients going elsewhere.

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Fora ’s website states that “some of our full-time, expert advisors earn well into the six figures (or beyond).” So a lucrative career may be on the horizon, for those who are able to build a robust client base and excellent industry connections.

How much you make can also depend on where you live around the world. “I am being paid in dollars,” says India-based Kapoor-Miller. “So the currency fluctuations of the local exchange rate are not something I am worried about.”

What are the key skills required to become a travel agent?

“Travel agents need a mix of customer service, communication, destination knowledge, organizational, and problem-solving skills,” says Kapoor-Miller. “But I would say that adaptability, flexibility, curiosity, and cultural sensitivity top them all—you have to put yourself in other's shoes, and understand the requirements, hopes, and expectations of your clients along with any worries and questions they may have.”

It’s vital to have a passion for traveling, even the aspects of the process that aren’t as exciting, such as learning about new airline routes, train schedule updates, and industry news. “It can be an information-heavy hustle, and I believe it's important to be excited about it as that energy definitely transfers to your clients and partners,” Villarosa says.

Should travel advisors choose a specialization?

Many travel advisors have found success through becoming an expert in a few types of travel and destinations. “It's important to become an authority and learn as much as you can through personal experiences and continuing education,” says Ellis. “As a proud member of the LGBTQIA+ community , an avid snow skier, and scuba diver, I know not only the popular destinations but others that are off the beaten path, equally safe and adventurous for all travelers.” This helps travel agents establish a competitive edge, and hopefully convince potential clients to choose them for their expertise.

What are the benefits of being a travel agent?

“Flexibility tops them all,” says Kapoor-Miller. “And the ability to start without industry knowledge. If you worry that you are too old for this job, the good news is that this is a job you can enter and enjoy at any age.”

Another great perk is the "Familiarization trip,” says Ellis. “Tourism boards and hotels invite agents to visit and familiarize themselves with a particular country and its properties. After all, any accomplished salesperson should learn everything they can about their products first-hand...even if they're in Bora Bora.” It's hard work, but someone's got to do it. 

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How to Become a Travel Agent: Turn Your Passion Into Perks and Cash

Carissa Rawson

Many or all of the products featured here are from our partners who compensate us. This influences which products we write about and where and how the product appears on a page. However, this does not influence our evaluations. Our opinions are our own. Here is a list of our partners and here's how we make money .

Raise your hand if you love to travel. Whether you’re often on the road or take a vacation just once a year, you’ve probably heard of travel agents. These folks help plan and book itineraries for you, eliminating a lot of the pain points when it comes to traveling.

These days many people skip out on a travel agent in lieu of booking their trip online, but if you’re a frequent traveler, you may want to become a travel agent yourself. Why? Because it can save you a lot of money — and may even earn you some in the process.

Let’s take a look at how to become a travel agent, why it’s something you may want to consider and the ways it can work for you.

Why become a travel agent?

Have you ever obsessively researched the best hotels in a city you’re planning to visit? How about checking seat maps on an airplane? If getting into the nitty-gritty of travel logistics is something you do in your spare time, you might also enjoy becoming a travel agent.

Not only do you get to plan trips for others, but you’ll also be able to take advantage of special discounts on many facets of travel.

This is true for your clients, but also for yourself. Travel agents have access to a variety of discounted rates on both airlines and hotels, even when booking travel for themselves.

» Learn more: How to get a refund from a travel agency

How to become a travel agent

Find a program.

Becoming a travel agent isn’t as simple as declaring yourself one. Typically, the first step is to sign up for a program that’ll teach you the basics of running your own travel business.

There are a variety of programs to choose from, depending on your interests and career goals. Most programs will teach you about the business side of being a travel agent as well as how to plan trips, so your courses in itinerary planning and travel insurance will be coupled with business ethics and customer service.

If you’re wondering how to become a travel agent from home, don’t worry. Many of these courses don’t have to be done in person; there are online programs that will teach you everything you need to know from the comfort of your living room.

Apply for certification

Once you’ve completed your coursework, you’ll want to apply for certification. Although there is no single standard that designates you a travel agent, there are a number of different identifiers that you can acquire. Some of the more common ones are:

International Air Transport Association, or IATA, which allows you to book travel on domestic and international airlines.

Travel Industry Designator Service, or TIDS, which allows agents to book trips with a variety of travel suppliers and receive commissions.

Cruise Lines International Association, or CLIA, which provides agents the ability to book trips on cruises around the world.

In order to access Marriott’s travel advisor rates, for example, you can use any three of these designations, along with a variety of others.

Each of these associations and identifiers have different implications for your business, so you’ll want to be sure you’ve fully researched them before applying for membership.

» Learn more: Do travel agents really save you money?

Save money as a travel agent

Once you’ve qualified as a travel agent, what comes next? If you travel frequently, becoming a travel agent can be a huge benefit to you, as it offers discounted rates and access to luxury travel options.

Discounted rates

Travel agents have access to negotiated rates that aren’t available to the general public. The exact amount will vary depending on the business. Hilton, for example, will give personal travel discounts of 50% off at newly-opened hotels and up to 25% off at the remainder of hotels within Hilton’s portfolio.

Hyatt, meanwhile, will give you a discount on personal travel of up to 50%, but only during select dates of the year. And although not all airlines give discounts to travel agents, many do.

Regardless, these are some pretty spectacular savings, and if you’re looking to save money on your vacations, being a travel agent can help.

Luxury programs

Becoming a travel agent isn’t only about saving money, however. It also grants you access to many hotel chains’ luxury travel programs.

If you’re big into elite status benefits, this is definitely something you’ll want to consider — especially since you don’t need any status at all to receive these perks, as long as you book through the hotel’s agent portal.

Most major hotel chains have these programs, including Hyatt Privé, Hilton Impresario, Marriott STARS & Luminous, Four Seasons Preferred Partner, Belmond Bellini Club, Rosewood Elite, Mandarin Oriental Fan Club and Shangri-La Luxury Circle.

While benefits vary by brand, many of these offers include things like room upgrades, complimentary breakfast, early check-in or late checkout and credits for expenses like dining or spa services. General consumers aren’t eligible for these programs, but once you’ve become a registered travel agent, they become accessible to you; however, some programs — such as Hyatt Privé — are invitation only.

For the most part, booking rooms through these programs shouldn’t cost more than the standard rate you’d be paying anyway, so you have the potential to get big benefits without shelling out any additional money.

However, note that these numbers don’t take into account any other discounted rates for which you may be eligible, such as those offered to American Automobile Association members and veterans .

» Learn more: Uncommon tips for saving money on travel

Earn money as a travel agent

Of course, becoming a travel agent isn’t all about scoring discounts for yourself. If you’re looking to earn some money, being a travel agent can be a good way to do so.

Note that travel agents operate in a customer-facing role, so you’ll also need to be able to build client relationships and be comfortable with sales. Courses such as those mentioned above can help train you to do this and run a successful business.

If booking travel and organizing trips for others is something that appeals to you, there’s definitely money to be earned. Marriott, for example, gives agents a commission of between 8% and 10% for all eligible stays booked.

» Learn more: The pros and cons of booking through online travel agencies

If you’d like to become a travel agent

There are a few good reasons to become a travel agent, especially if you travel a lot. Although it takes time and effort to complete training and apply for accreditation, the benefits you’ll receive as a travel advisor can be significant. This is true whether you’re booking personal travel or have built yourself a client base. Either way, there’s money to be had — and saved.

How to maximize your rewards

You want a travel credit card that prioritizes what’s important to you. Here are our picks for the best travel credit cards of 2024 , including those best for:

Flexibility, point transfers and a large bonus: Chase Sapphire Preferred® Card

No annual fee: Bank of America® Travel Rewards credit card

Flat-rate travel rewards: Capital One Venture Rewards Credit Card

Bonus travel rewards and high-end perks: Chase Sapphire Reserve®

Luxury perks: The Platinum Card® from American Express

Business travelers: Ink Business Preferred® Credit Card

Chase Sapphire Preferred Credit Card

on Chase's website

1x-5x 5x on travel purchased through Chase Ultimate Rewards®, 3x on dining, select streaming services and online groceries, 2x on all other travel purchases, 1x on all other purchases.

60,000 Earn 60,000 bonus points after you spend $4,000 on purchases in the first 3 months from account opening. That's $750 toward travel when you redeem through Chase Ultimate Rewards®.

Chase Freedom Unlimited Credit Card

1.5%-6.5% Enjoy 6.5% cash back on travel purchased through Chase Travel; 4.5% cash back on drugstore purchases and dining at restaurants, including takeout and eligible delivery service, and 3% on all other purchases (on up to $20,000 spent in the first year). After your first year or $20,000 spent, enjoy 5% cash back on travel purchased through Chase Travel, 3% cash back on drugstore purchases and dining at restaurants, including takeout and eligible delivery service, and unlimited 1.5% cash back on all other purchases.

$300 Earn an additional 1.5% cash back on everything you buy (on up to $20,000 spent in the first year) - worth up to $300 cash back!

Capital One Venture Rewards Credit Card

on Capital One's website

2x-5x Earn unlimited 2X miles on every purchase, every day. Earn 5X miles on hotels and rental cars booked through Capital One Travel, where you'll get Capital One's best prices on thousands of trip options.

75,000 Enjoy a one-time bonus of 75,000 miles once you spend $4,000 on purchases within 3 months from account opening, equal to $750 in travel.

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Everything You Need to Know About Becoming a Travel Agent

Here's what you should know before becoming a travel agent.

idea of travel agent

If you're someone who spends your days scanning flights , loves hotel rewards points, and in general, is a fervent traveler, you've probably wondered how to become a travel agent.

And, while it's true that living in the age of Expedia means travel agents are not as vital as they once were, people use them a lot more than you might think. Just because travelers aren't calling up an agent every time they need to book a quick flight doesn't mean they don't want to consult an expert for a big trip. This holds especially true when it comes to honeymoons or experiential trips that have a lot of moving parts — coordinating tour companies , translators, or multiple resort stays, for example. It's often easier to leave the logistics to someone else: travel agents.

You don't need a specific employment background to become a travel agent, so if you're looking for a fresh career start, that's totally OK. You have to start somewhere on your path to becoming a travel agent, and the sooner you jump in, the sooner you'll build your client base. On the other hand, if you're hoping to parlay your experience in a semi-related industry, be it marketing or hospitality, that can help because you'll have even more context for your new gig. Either way, this can be a rewarding career path (with some fun perks), so here's what you need to know to become a travel agent.

Formal Training Needed to Become a Travel Agent

While some four-year colleges, community colleges, and trade schools offer tourism certifications, it is not a requirement for those trying to become travel agents. Certificates of tourism can be very helpful, but so can previous training in marketing, hospitality, or even event planning. Ultimately, your knowledge of destinations, sales, itinerary planning, and booking software will be crucial for your career as a travel agent.

In terms of the training time you need to put in before becoming a fully-fledged travel agent, it depends. You could start your career right after high school, or you could put in one to four years to earn a certificate, associate's, or bachelor's degree in tourism. Of course, you could also change course from a related job, and morph your experience as, say, a destination wedding planner into a career as a travel agent.

Training Programs Available

You could take classes with a company like The Travel Institute to earn your certification. Not only will they teach you the basics of planning itineraries, but they'll also make sure you're learning about new cultures, world geography, and experiences you can have all over the world. They'll also help you decide what business route you want to take.

How to Become a Travel Agent: The Logistics

Becoming a travel agent will likely mean starting your own business . On the plus side, it requires relatively little overhead. If you're becoming a small business owner by opening a yoga studio, for example, you will need to rent a space, deal with permits, buy supplies, build a website, and pay yoga teachers and someone to work the front desk. However, if you're starting a travel agent business, you can operate from your living room and there aren't nearly as many upfront costs.

You will have to think about what type of business you want to become. Do you want to incorporate or become an LLC? Would you rather be a sole proprietor? Incorporating takes the most effort, and is often the most expensive. Becoming an LLC is a good happy medium because it can help protect you as a business entity without having as many associated costs. Small business owners typically become an LLC to protect their personal assets. If you get sued as an LLC, someone can come after your business holdings, but can't come after your house, car, or personal savings.

If you choose to remain a sole proprietor (which doesn't require any fees or legwork), you are essentially a freelancer or independent contractor. You can be an LLC and an independent contractor, too — they aren't mutually exclusive. If you want to be an independent contractor, it likely means you're working as part of a larger host agency, which is smart to do when you're starting out as a travel agent. Down the road, you can also own a travel agency franchise. Owning a franchise might come with more overhead costs, and that would be a reason to incorporate.

If you're an independent contractor, you should know that your taxes aren't going to be as straightforward as a full-time employee's might be. You may have to start keeping track of your business expenses, as you might be able to write them off. You also might not get things like health benefits from your employer. As you plan your new career, consider sitting down with an established travel agent to ask them some logistical questions: Where do they get their health insurance? How do they keep track of their income and expenses? Do they use an accountant to do their taxes? While meeting with the travel agent, you can discuss the pros and cons of working for a larger agency, too. If you're not sure how to get in touch with other travel agents, consider using social media, like LinkedIn or even Instagram.

What to Think About When You Become a Travel Agent

Once you've secured work as a travel agent, you'll want to think about how you can earn more money and distinguish yourself from other agents. Here are three things to consider as you start your career.

Making Commissions: If you're working for a larger travel agency as an independent contractor, how do commissions work? Make sure you have this conversation early on before accepting the position. When you're starting out, you want to make sure the commission rate you're receiving is similar to the industry standard.

Growing Your Client Base: How do you make more money as a travel agent? Clients, clients, clients. You want happy customers who will return to you every time they want to book a travel experience. You'll want to keep your clients happy by finding them great deals, curating unbelievable experiences for them, and simply being great to work with.

Establishing a Niche: This is by no means a requirement for becoming a travel agent, but as you establish your career, you may want to consider focusing on a specific niche. For example, perhaps you're someone who focuses on honeymoon travel , luxury travel, or adventure travel . Your niche can help you attract clients, and it can be anything in the travel realm, as long as there's a need for it.

THE JOURNAL

Travel Advisor Resources

Is Being a Travel Agent Worth It? Fora Discusses the Pros & Cons

Fora Author Fora Travel

The Modern Travel Agency

Fora Travel

https://www.foratravel.com/the-journal/is-being-a-travel-agent-worth-it

A young woman stands at the end of a tunnel, making a peace sign. Directly behind her is a small bay leading to the skyline of Busan, South Korea

Is being a travel agent worth it? We’re breaking down all the pros and cons of life as a travel agent. And spoiler: it’s mostly pros.

Already made up your mind? Apply to become a Fora Advisor today.

First, what does a travel agent do exactly?

What does a travel agent do ? Travel agents — or travel advisors, they're the same thing — make hotel and other reservations for their clients and, more importantly, help plan trips. It’s one of the coolest jobs in the travel industry . 

Do people still use travel agents to book their travel? What’s the demand like?

In the early 2000s, the answer to “Is being a travel agent worth it?” might have been no. 

Rapid adoption of the internet in the 90s and the advent of online travel agencies (OTAs) like Booking.com almost made traditional travel agents obsolete. But the services provided by OTAs simply lack the personal connection that an actual person can provide. Moreover, real people can accommodate clients’ needs far better than a virtual system. Better yet, the value that a contemporary travel advisor brings to the table is far greater than it’s ever been. 

As for travel demand, more people are traveling for leisure or business than ever before. 

At Fora, we’re spearheading the emergence of the modern travel advisor, bringing a concierge-like ethos and personalized service back to trip planning. Fora Advisors help their clients with all their travel needs (see all the types of bookings Fora Advisors can make ), and consistently re-earn their clients’ business for future trips. 

How do you become a travel agent?

The Statue of Liberty stands prominently in the foreground from a view through a window on the Staten Island Ferry

Among the great myths about becoming a travel advisor : you need extensive travel experience (nope), prior education at a travel agent school (you don’t) and an empty schedule to commit all your time (absolutely not).  

While some or all of these might have been true for traditional travel agents, becoming a Fora Advisor is much simpler. As long as you have a passion for travel, you’re already most of the way there. 

Our guide to how to become a travel agent offers an in-depth breakdown of the process. But the short version is: sign up to become a Fora Advisor, take a few expert-led courses to get yourself up to speed (at your own pace) and voilà , you’re selling trips once you’re ready. (And at Fora, you can start selling on day one.)

Is being a travel agent worth it: the pros

Is being a travel agent worth it? We certainly believe so, but we don’t expect you to take that at face value. Here are all of the pros of becoming a travel advisor. 

Pro: you can make great money as a travel agent

Seriously. The top Fora travel advisor salaries are measured in six figures, with many advisors making close to that annually.

So how much do travel agents make ? It varies widely from advisor to advisor, as many treat travel planning as a side hustle, but suffice it to say that full-time advisors who invest the time and effort into their business can earn a livable wage and then some.

(BTW: curious about how commissions work? Read about how travel agents get paid .)

Pro: you don’t need any prior experience or travel agent training

A woman in trendy clothing at the end of an island pier points out at something unseen in the ocean

We can’t speak for all travel agencies, but to become a Fora Advisor, you don’t need any prior travel experience or training. Nor do you need a degree, travel agent certification or anything of that nature.

We provide all the travel agent training you could possibly need, from booking basics to how to market your travel business like a pro . 

Pro: you’re in control, and you can work whenever you'd like

One of the best reasons to become a Fora Advisor : you really are in control of your business. You can work according to whatever schedule you'd like, operating your business as a travel side hustle or full-time gig. 

Fora Advisors are independent contractors that use our platforms to hone their skills and knowledge, collaborate with their fellow advisors in a professional setting and use our proprietary booking software — just to name a few of the perks. 

(P.S. Learn how to become an independent travel agent and what that means.)

Pro: travel agents can work from anywhere

One of the coolest perks of becoming a travel agent online is that you never have to commit to an office space. Fora Advisors literally work from all over the world. As long as you have an internet connection, you can sell travel with us. 

We should note that not all travel agencies allow this, however. Plenty of agencies still stick to the brick-and-mortar office model of the 20th century. But we find this to be limiting (and outdated). 

Pro: you get to work in an exciting field that makes people happy

Through the window of a safari vehicle: a giraffe marches along an otherwise verdant and lonely savannah

For many, being a travel agent is worth it simply because you’re essentially selling happiness and excitement. 

The best places to visit in Spain for first timers , the most gorgeous Bahamas resorts , the swankiest hotels in Downtown NYC …as a Fora Advisor, you’re planning trips to amazing destinations, creating some of your clients’ fondest memories. 

Heard enough? Sign up to become a Fora Advisor today.

Pro: you can choose your niche (or skip one entirely)

We’ve touched on this before, but the ability to control your business also means you get to control what type of travel you sell. And there are so many different travel agent jobs and niches. 

Want to make reservations at glamorous hotels in Dubai for discerning travelers? Perhaps becoming a luxury travel agent is in your wheelhouse. Want to help your clients enjoy the magic of Disney or Universal Studios? How about helping your clients embark on voyages on the high seas to scenic, tropical destinations? The options are endless and entirely up to you.

(Learn how to become a Disney travel agent or how to become a cruise travel agent — or both.)

Pro: your clients will likely use your services again (if you do a good job the first time around)

The promise of repeat business is very high for travel advisors. Clients who book their trips with Fora Advisors often return for future planning because the value we offer is bar none. 

Once you get into the swing of things, you may find yourself surprised by how straightforward travel planning can be when you have at your disposal all the resources we provide.

(Wondering how to be a successful travel advisor ? We have tips.)

Pro: you’ll be able to enjoy awesome travel perks on occasion

A woman pokes her head out of an infinity pool. Behind her: coastal mountains rise up out of clouds for an eerie, luxe vibe

Part of selling travel is knowing the products and services that you’ll be offering to your clients — and there’s no better way to do so than to experience them firsthand. 

Many hotels offer site inspections and other perks to travel advisors for the explicit purpose of familiarizing oneself with the product (that is, the hotel). It’s important to know that these opportunities are often reserved for established advisors in a professional capacity, but that doesn’t mean you can’t enjoy them once you reach that level.

Learn more about travel agent FAM trips .

Pro: startup costs are minimal (at Fora, anyway)

Just about any independent business is going to have startup costs: equipment, office space, licenses…you get the idea. To become a Fora Advisor, these costs are minimal, though. Our membership fee costs $49 monthly or $299 annually — which is far lower than startup costs to join traditional travel agencies, where school and training requirements often total in the thousands. 

Even better, most Fora Advisors make their membership fee back within the first month. 

Sound like a sweet deal? Become a Fora Advisor today.

Is being a travel agent worth it: the cons

No job is without its cons, but we bet you'll still think being a travel agent is worth it after checking out the cons below. 

Con: there are startup costs to consider

Through trees and urban skyline, Syndey Opera House is visible across the harbor with more high-rises visible in the distance

We get it. Startup costs are a bummer. But again, Fora’s membership fee is a far cry from traditional agency fees — and covers everything you need to succeed. 

For one, all your training — including advanced, optional courses — is included in the membership fee. Training alone can cost thousands of dollars (at other agencies).

As a travel advisor with Fora, y ou’ll also receive unlimited support and guidance, both from our A+ support team and from our community of advisors. Unlike many existing agencies, where there can be competition between travel agents, Fora Advisors are encouraged to share their wisdom and tips in a collaborative forum (simply put: there are more than enough clients to go around). 

Fora Advisors can also use our proprietary booking platform to make reservations at over 28,000 hotels around the world and counting, streamlining a process that’s often outdated and convoluted. And finally, we offer an extraordinary amount of marketing resources, from social media templates to a personal landing page (saving you hundreds on essential website costs). 

We’re all for transparency, too, so check out our guide to how much does it cost to become a travel agent if you want all the details.

Con: there’s a learning curve once you master the basics

Learning how to book ordinary hotel rooms, rental cars and other travel partners is often quite simple. These courses only take a few hours, and most advisors are comfortable making bookings within a couple days of being accepted. 

However, more extravagant bookings — like resort buyouts and extended tours (like a two-month trip across Europe) — do require a finer touch and involve more logistics. There’s much more back-and-forth between all parties, and getting things wrong can be catastrophic for both you and your clients. But don’t worry, as a Fora Advisor, you’ll have access to all the resources you need to make the leap to higher tiers of travel planning — it just takes time and effort. 

On the flip side, these more involved bookings are extremely lucrative, sometimes raking in tens of thousands of dollars in commissions. 

(Sidenote: how long does it take to become a travel agent ? Check out our guide.)

Con (potentially): you’ll need to develop your interpersonal skills

A woman in a hijab teleconferences on her computer from what appears to be her trendy home office

The best travel advisors have excellent interpersonal skills. 

That’s not to say you have to be an extrovert, though. Working with clients is often a one-on-one experience. In fact, the human touch is what separates the transaction of working with a travel advisor from booking through an impersonal online travel agency, like Booking.com.

The good news is that most clients simply want to work with a friendly advisor who takes their needs and goals seriously. Likewise, a good portion of travel planning is simply listening . Over time, you’ll find that confidence comes naturally.  

( How do travel agents get clients , anyway? Our guide tells all.)

Con: some clients expect white-glove service

While you don’t necessarily need to be the most outgoing person to be a successful travel advisor, you may need to extend the white-glove service. Travel planning is a customer-facing role, after all, and many clients expect a degree of attentiveness and professionalism. 

This goes back to the idea of simply listening to what your client wants, deciphering their needs (because oftentimes, goals and needs aren’t communicated clearly) and treating them with respect — this is doubly important for luxury and corporate travel agents , where the stakes are often higher (and the rewards even more so).

Con: most travel agents only earn income from commissions & planning fees (i.e., there’s no base pay)

The only notable drawback of being an independent travel advisor is that you’re forgoing base pay to sell trips. This is the trade-off for being your own boss and setting your own schedule. 

On the flip side, this also means your earning potential is unlimited. As we mentioned, more than a few Fora Advisors earn significant revenue in commissions and travel-planning fees, and most still earn covetable income — especially since you don’t need prior experience or education.

Ready for the challenge? Apply to become a Fora Advisor .

Con: some travel agents are always on-call (including during holidays)

Travelers and locals peruse a Christmas market in Vienna while majestic Old World architecture stands prominently in the foggy background

This is largely by choice, but you’ll often find that the more successful you are as a travel advisor, the more time you need to invest back into your business. Your clients will often expect you to be available in case something goes awry — even if they’re on the other side of the world, in a completely different time zone. And since so many people travel during holidays, you may find yourself busy during your own celebrations. 

That being said, this is largely optional. As your own boss, you get to set your hours and choose what trips to book for clients.

Need more context? We discuss this more in our guide to what it takes to become a travel agent . 

Con: if you don’t work with a host agency, you could be liable for your clients

This isn’t something that applies to Fora Advisors, but if you’re operating your own travel agency, it’s something you should be aware of. For instance, making reservations with unreliable partners could make you liable for damages or worse if something goes wrong. 

This isn’t something that comes up often — and again, as a Fora Advisor, it isn’t something you’ll need to worry about.

Con: your own vacations might turn into work trips

It can be hard to separate business from pleasure, and you may find yourself checking out the more technical aspects of a hotel or experience during your own vacations. This isn’t necessarily a con, though, and many travel advisors love this aspect of the business.

Overall: is being a travel agent worth it? We think so!

Being a travel agent is worth it many times over. You get to set your own schedule, make people happy, live out your passion for travel and make a fantastic living. What’s not to love? But it does take effort and commitment. 

If that sounds like a dream, apply to become a Fora Advisor today.

Or check out more travel advisor resources if you’re still making a decision:

How Much Do Travel Agents Make Per Booking?  

Why Group Bookings Are Great: Tips from an Expert  

Room Blocks 101: Mastering the Art of Group Bookings  

Book a Cruise With a Virgin Voyages Travel Agent  

6 Jobs Where You Travel: From Au Pairs to Travel Advisors

How to Start a Travel Agency (& Why It’s Not Your Best Option)

Are you the go-to person for travel tips?

Transform your passion for travel into your dream job. We'll set you up with everything you need to succeed as a travel advisor. From training to top-notch tech, marketing assets, community, commission tracking & payments (and more), we've got you.

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Adventure Awaits

Why Use a Travel Agent? Pros & Cons

Why Use a Travel Agent? Pros & Cons

It can be overwhelming when you first learn about using a travel agent. There are so many different things to research and choose from. It can feel like a new chapter is about to open when you first look into travel agencies. You’re probably wondering what the big deal is and how someone else can help plan your holiday. Keep reading to answer your question about why use a travel agent, the pros and some travel tips you should never miss!

Why Use a Travel Agent Contents

This post contains affiliate links which means I may earn a small commission if you choose to buy anything from them. This is at no extra cost to you and In doing so you help to keep this site running, so thank you in advance.

What is a Travel Agent and What Do They Do?

If you’re wondering what do travel agents do, the short answer is that they work as intermediaries between you and your travel destination. They help you decide which attractions, hotels, and resorts you want to visit and allow you plan the most efficient and comfortable travel plan.

Travel agents work in many different ways:

  • Firstly, they help you find hotels, attractions, and travel deals that suit your budget and taste.
  • Secondly, they help you plan out your vacation by helping you choose the perfect time, location, and activity for your holiday.
  • They also help you plan out your family vacation by helping you choose the right time, location, and activities for your family.
  • Finally, they help you find deals and options that are only open to people who work in the travel industry. 

How to use a travel agent?

If you’ve answered the question about why use a travel agent, the next step is to understand who you want to work with. If you are using a travel adviser for the first time, you’ll need to choose someone who has experience doing similar types of business. Do they specialise in the kind of holiday you want? For example, cruise lines, luxury holidays or backpacking experiences. You can begin the search for a travel agent by looking online or through recommendations from friends and family.,

Today, we benefit from being able to see reviews and experiences easily. No longer do we need to be overly concerned about the service or quality of an agent when you can find a lot of this information out in advance. 

Why use a travel agent instead of booking online - VeggTravel

The three main options you have when booking through a travel agent are:

  • A retail-based agency you can visit in person, by telephone or by email. These agents may also operate online too, like Tui or First Choice .
  • Online travel agencies that are phone or email only. They vary from working on specific areas of travel like booking.com , to broader package holiday providers like Love Holidays or On The Beach .
  • Home-based travel agents are usually independent and often more accessible and personable than larger travel businesses. 

If you are interested in learning more about specific topics, many online review sites provide in-depth analysis and helpful tips. You can also ask friends, family, or other travel experts what they think about specific travel agents and try asking them in a private chat. You can also call or email your local travel agent’s office to discuss your travel plan and ask them to send a referral if they know of a good one. You may also consider going with a local travel company, but keep in mind that it will almost certainly be more challenging to work with them. 

When to use a Travel Agent

When you start using a travel agent, you will probably be surprised at how many things can be added to your bucket list. However, it’s important to remember that getting the best deal is always the most important consideration. If you travel a lot, you’ll likely have questions about rates, airport hopping, and other travel experiences. Knowing that you can expect smooth sailing from a travel agent is always a big plus.

Depending on your travel preferences, you may also want to contact a travel advisor to find out about additional services or set up your account. It’s also a good idea to engage your travel agent at least a month in advance to ensure they are available for your travel needs. . These will help make your travel journey a little easier.

Pros & Cons of Using a Travel Agent

Why should I use a travel agent; pros and cons by VeggTravel

The Pros of Using a Travel Agent

Agents must be trained and knowledgeable about the latest travel regulations and areas of legal compliance. In the UK, this means that qualified travel agents must be members of the Association of British Travel Agents (ABTA) and have the relevant Air Travel Organisers licenses to sell ABTA and ATOL protected package holidays. As a client, you have much greater consumer protection than if you were to buy each component of your trip separately. 

The Bottom line of working with a holiday agent is that they are a valuable resource. You just need to know what to look for to find the best one for you.

The Cons of Using a Travel Agent

The biggest downside to booking through a travel agent is that you may end up with many questions about travel experiences. These questions can be particularly challenging for newbie travellers who aren’t used to getting their fill of answers before heading out on their adventure.

When it comes to using an agent, the biggest concern for most people is that there will be additional costs. Of course, budget is a valid concern, as some agents charge fees for their services. However, before ruling out an agent based on price, it’s important to weigh the pros and cons of using a travel agent.

Agent fees can vary widely, so it’s important to research and find an agent who fits your budget. Additionally, many agents offer free consultations to assess your needs, and they will always make it clear if they charge any fees. In truth, how travel agents work is to earn commission they get directly from their partners. Even when you book a hotel online, their marketing strategy will usually involve a fee, commission, or advertisement to get you there. If you use a travel agent, this marketing cost goes to them instead of the search engine or comparison site. 

Can you always find better deals using a travel agent? Unfortunately, no. Sometimes the price will be the same or not as good if special online-only rates are applied.

Then why should I use a travel agent?

Well, you have to hunt for these travel products for yourselves, and sometimes it really does take a lot of hunting and research. If you don’t spend that long researching, you’re likely not getting the best deal anyway, so ask yourself what’s important to you and whether it’s time best spent. If your agent has good travel experience, this will be of huge value to you. If not, then maybe you will be better off on your own.  

Why Use a Travel Agent instead of booking online in summary

Travel is a wonderful experience, but it isn’t easy without assistance. This is why you should think long and hard to answer your question about “why should I use a travel agent”. Luckily, there are many options when it comes to how to choose the right travel agent. If you are interested in booking a vacation, find the right one for you and your family and then make sure to keep up with the latest travel news and promotions. Travel agents can be an invaluable resource for all of your travel needs, and they can be a great way to save money while helping you get ready for your trip. But it is down to personal preferences whether you use one or not. 

Pros and cons of booking with a travel agent; VeggTravel

Do you want to give booking through a Travel Agent a try? 

Do you like to travel but hate spending hours online researching holidays and trying to find the best deals? Here’s why I come in. VeggTravel is an independent travel agent that does the hard work for you. I do the research, compare the prices and build the itinerary for your dream holiday, cruise, city break, or activity. Plus, my agent connections often mean exclusive offers on hotels and flights that you can’t find anywhere else.

Rest assured that any holiday booked through me will give you the relevant ABTA, CILA or ATOL protection you need. Not only that, but I’ll provide you with bespoke service tailored to your needs, and I’ll be there every step of the way, ensuring that things go smoothly or being your single point of contact if things don’t.

Ready to take your vacation to the next level? I don’t charge a fee, so if you’re based in the UK, drop me a mail and see what I can do for you.

If you’d like to see more useful guides check out some of my other posts:

  • Pros and Cons of Group Tours vs Solo Travel

InteleTravel Travel Agent - VeggTravel

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I'm Kerry, a Veggie travel enthusiast with a passion for adventure, nature, wildlife and the good old outdoors. I write about exciting bucket list travel destinations to give you inspiration and ideas for your next trip.

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10+ Best & Profitable Travel Agency Business Ideas [2023]

Nick

By Nick Cotter Updated Feb 07, 2024

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Our List of 10+ Best Travel Agency Business Ideas:

Adventure travel agency, luxury travel agency, cruise travel agency, corporate travel agency, family travel agency, honeymoon travel agency, eco-tourism travel agency, group travel agency, medical tourism travel agency, religious travel agency.

Hey there, future travel mogul! Are you dreaming of turning your passion for travel into a profitable business venture? Well, you've landed on the right page! As we step into 2023, the travel industry is rebounding with a vengeance and it's the perfect time to ride the wave. Whether you're a seasoned globetrotter or a homebody looking to bring the world to others, this article will help you navigate the exciting world of travel business ideas.

But before we dive in, let's set the scene. Picture this: You're sitting on a beach in Bali, sipping a coconut, while your travel agency business runs smoothly back home. Sounds like a dream, right? Not anymore! With the right idea and execution, this could be your reality. So, buckle up and let's embark on this journey together!

Over the next few paragraphs, we'll explore over 10 unique, profitable, and best travel agency business ideas for 2023. Not only will we inspire you with innovative concepts, but we'll also equip you with the knowledge to turn those dreams into profitable realities. Ready to take off? Let's go!

Have you ever wondered what it would be like to trek through the jungles of Borneo or climb to the peak of a stunning mountain? Many people crave adventure and exploration, but might not know where to start when it comes to planning these trips. That's where adventure travel agencies come in. These agencies specialize in organizing and facilitating unique and exciting travel experiences, taking all of the stress and hassle out of the planning process.

  • Adventure travel agencies offer a wide range of activities and destinations, including hiking, rafting, skiing, diving and more.
  • They often work with local guides and experts to provide authentic experiences and cultural interactions for travelers.
  • Agencies can provide safety and security measures to ensure that trips are not only thrilling, but also well-planned and safe.
  • They can also help with accommodations, transportation, and other logistics that come with travel planning.
  • Adventure travel appeals to a broad range of demographics, from young and active thrill-seekers to older adults looking for unique experiences and a break from the monotony of traditional tourism.

Starting an adventure travel agency could be a great business opportunity for those with a passion for travel and a desire to share that passion with others. With the right planning, networking, and marketing techniques, an adventure travel agency has the potential to thrive and bring exciting new experiences to travelers all around the world.

image of a Adventure Travel Agency

If you're passionate about travel and hospitality, starting a luxury travel agency can be a rewarding business idea. A luxury travel agency focuses on creating bespoke travel experiences that exceed the expectations of even the most discerning travelers. Here are a few reasons why a luxury travel agency would make a good business idea:

  • High-income clients: Luxury travelers are often high-income individuals or families that are willing to pay a premium for exclusive travel services.
  • Repeat business: Once you've built trust with your clients and established your reputation as a top-tier travel agency, you'll benefit from repeat business and referrals. Happy customers are often the best source of new business.
  • Opportunity to be creative: Luxury travelers are often looking for unique and personalized experiences that are tailored to their interests and preferences. As a luxury travel agent, you'll have the opportunity to flex your creativity and design unforgettable trips that meet your client's needs.
  • Work with suppliers: Establishing relationships with suppliers such as high-end hotels and resorts, private tours and transportation providers, and local guides can provide a competitive edge over other businesses that may not have access to these resources.
  • Flexibility: Starting a luxury travel agency can offer the flexibility to work from home or remote locations, setting your own hours and establishing a work-life balance that suits your needs.

With the right combination of passion, skill, and creativity, starting a luxury travel agency can be a profitable and fulfilling business idea.

image of ZenBusiness logo

Examples of successful businesses:

The travel agency business industry offers immense opportunities for success. There are many successful companies in the market that have grown to become major players in the industry. Here is a list of examples of some successful companies in the travel agency business industry:

  • Thomas Cook Group
  • Expedia Group
  • Flight Centre Travel Group Limited
  • American Express Global Business Travel
  • Carlson Wagonlit Travel
  • Corporate Travel Management

If you're an avid traveler, you've most likely heard about cruise travel agencies. But what exactly are they? In short, cruise travel agencies are businesses that specialize in helping people plan their cruise vacations. But why would starting a cruise travel agency make a good business idea? Let's dig a little deeper.

  • Cruise travel is on the rise. According to the Cruise Lines International Association, the cruise industry has grown by over 6% annually since 1990. This means that more and more people are looking for help planning their cruise vacations, creating a demand for travel agencies.
  • Cruise travel can be overwhelming. With so many options available, it can be challenging for someone to figure out which cruise line, ship, and itinerary is right for them. A travel agency can help simplify the decision-making process by providing guidance and personalized recommendations.
  • Cruise travel agencies can offer exclusive deals. Many travel agencies have partnerships with cruise lines, allowing them to offer their clients exclusive discounts and perks. This can help a travel agency stand out in a competitive market by providing added value to clients.
  • Travel agencies can provide peace of mind. A travel agency can help clients take care of all the logistics involved in planning a cruise vacation, from booking flights and hotels to arranging transfers and excursions. This can give clients peace of mind and allow them to focus on enjoying their vacation.
  • Cruise travel agencies can cater to niche markets. Some travel agencies specialize in certain types of cruises, such as luxury cruises or family-friendly cruises. This can help a travel agency appeal to a specific demographic and carve out a unique niche in the market.

Starting a cruise travel agency may seem daunting, but it could be a lucrative business idea for anyone with a passion for travel and an entrepreneurial spirit. By helping clients plan their dream vacations and providing exceptional customer service, a cruise travel agency can build a loyal client base and thrive in a growing industry.

More resources:

Are you a business owner or executive who's always on the go? Do you find yourself constantly planning trips to meet with clients or attend conferences? If so, you may want to consider working with a corporate travel agency. But what exactly is a corporate travel agency and why should you consider using one for your next trip? Let's take a closer look.

  • A corporate travel agency is a specialized travel agency that focuses on providing services exclusively to businesses and their employees. These agencies help businesses plan and book their travel arrangements, including flights, hotels, car rentals, and other accommodations.
  • Corporate travel agencies often have established relationships with airlines, hotels, and other travel vendors, which can help businesses secure better rates and more favorable terms than they would be able to on their own.
  • Corporate travel agencies also offer a range of other services to businesses, including risk management support, travel policy development, and expense management tools.
  • Using a corporate travel agency can save businesses time and money, while also streamlining the travel booking process and ensuring that employees have the support they need while on the road.
  • In addition, using a corporate travel agency can help businesses ensure compliance with regulatory requirements and duty of care responsibilities, which is especially important for companies with employees who travel overseas.

In short, working with a corporate travel agency can be a smart move for businesses of all sizes, helping them save time and money while also ensuring the safety and well-being of their employees. If you're a business owner or executive who travels frequently, it's worth considering partnering with a corporate travel agency to make sure your travel arrangements are taken care of with minimal hassle and maximum efficiency.

Are you a fan of family vacations but struggle with the planning process? Have you ever found yourself wishing there was someone who could take care of all the details so you could relax and enjoy your precious time away with your loved ones? That's where a family travel agency comes in!

  • A family travel agency specializes in planning and booking vacations for families. From finding the perfect destination to coordinating transportation and accommodations, they take care of every detail so you don't have to.
  • They often have access to exclusive deals and discounts that aren't available to the general public, which can help you save money on your trip.
  • A family travel agency can also recommend kid-friendly activities and attractions, ensuring that everyone in your family has a memorable and enjoyable experience.
  • They can provide personalized recommendations based on your family's interests and preferences, helping you create a vacation that is tailored specifically to your needs.
  • If something goes wrong during your trip, a family travel agency can act as a mediator between you and the travel provider, helping to resolve any issues or concerns that may arise.
  • Starting a family travel agency can be a great business idea for people who are passionate about travel and enjoy helping others plan their dream vacations.
  • It allows you to work from home and set your own schedule, providing a flexible and rewarding career path.
  • As the travel industry continues to grow, there is a high demand for specialized travel agencies that cater to specific demographics, such as families.
  • By providing exceptional service and creating memorable travel experiences, a family travel agency can build a loyal customer base and establish a successful business in the industry.

Related business ideas:

Have you ever heard of a honeymoon travel agency? If you're planning a honeymoon, you might want to consider using one! A honeymoon travel agency is a company that specializes in planning and booking honeymoon trips for newlyweds. Read on to find out why starting a honeymoon travel agency might be a great business idea.

  • Many couples choose to go on a honeymoon after their wedding, making this a potentially lucrative market.
  • Planning a honeymoon can be time-consuming and overwhelming for busy couples, so many of them are happy to outsource this task to a travel agent.
  • As a honeymoon travel agent, you'll have the opportunity to work with couples in a happy and exciting stage of their lives, which can be rewarding and satisfying.
  • With the rise of luxury travel, there is plenty of room in the market for a honeymoon travel agency that specializes in high-end, customized trips.
  • You can establish relationships with hotels, resorts, and other travel companies to secure exclusive deals and discounts for your clients, making your services even more valuable to them.
  • Honeymoon travel agencies can offer additional services beyond simply booking flights and hotels, such as arranging special experiences like private tours or romantic candlelit dinners.
  • With the right marketing tactics, such as social media advertising and partnerships with wedding planners and bridal shops, you can easily reach your target audience and build a strong brand for your business.

Starting a honeymoon travel agency might seem daunting, but with the potential for high profits and the opportunity to work in a fun, exciting industry, it's definitely worth considering.

Are you a nature enthusiast? Do you enjoy exploring exotic destinations while ensuring that your carbon footprint is as low as possible? Then, you have likely heard of eco-tourism travel agencies. But, what exactly are they?

  • Eco-tourism travel agencies are companies that specialize in sustainable travel
  • They offer customized travel packages to environmentally-conscious tourists
  • The main focus is on conservation and preservation of natural resources and respect for local cultures
  • They strive to minimize the negative impact of tourism on the local environment and promote responsible travel practices
  • Activities offered by eco-tourism travel agencies include hiking, bird watching, whale watching, and cultural immersion experiences

The demand for eco-tourism travel experiences is on the rise, making it an excellent business idea. Here are a few reasons why:

  • Increased global awareness and concern for environmental issues
  • Rising interest in authentic and immersive travel experiences
  • Opportunities to partner with local communities and support sustainable tourism initiatives
  • High profit margins due to the exclusivity and customized nature of eco-tourism travel packages

So, if you’re passionate about nature and the environment, and have a desire to make a difference while exploring the world, starting an eco-tourism travel agency may be the perfect business idea for you.

Group travel agencies specialize in organizing travel experiences for large groups of people. These agencies typically offer services that range from booking transportation, arranging accommodations, and planning activities and tours for their clients. If you're considering starting a travel agency, specializing in group travel could be a highly lucrative business idea. Here's why:

  • Large customer base: Group travel appeals to a broad range of demographics, such as families, schools, churches, and corporations, making it easier for you to build a customer base than other types of travel agencies.
  • High-profit margins: Since group travel involves booking and coordinating travel arrangements for multiple people, you can make a significant profit from commissions and markups on travel packages and other services.
  • Many opportunities for upselling: Group travel allows for numerous upselling opportunities, such as offering additional activities, extensions, and upgrades to the package your clients already purchased.
  • Seasonal business: Group travel is not limited to specific seasons, making it easier for you to operate year-round.
  • Long-term relationships: Group travel tends to be a repeat business, as people often travel in groups for various reasons. Building a positive reputation and establishing long-term relationships with your clients can lead to a steady stream of bookings that provide a reliable income.

If you're looking to start a new business, becoming a medical tourism travel agency could just be the ticket! Not only is it a unique and growing industry, but it also allows you to combine your love for travel with your desire to help people.

  • What is Medical Tourism? For those unfamiliar with the term, medical tourism refers to people traveling to another country for medical treatment. This could be anything from cosmetic surgery to dental procedures to more serious operations.
  • Why is Medical Tourism Popular? Medical tourism is becoming more and more popular because it offers a number of benefits to patients. Not only can they oftentimes undergo the same procedure for a fraction of the cost, but many countries also offer medical treatments that might not be available or approved in their home country.
  • Why Do Patients Need a Travel Agency? Managing the logistics of medical tourism can be difficult for patients. They need help with everything from booking their flights and hotels to finding a reputable doctor. This is where a medical tourism travel agency comes in. By providing these services, you can make the process less stressful for patients and help them feel confident in their decision to seek medical treatment abroad.
  • Why Would This Make a Good Business Idea? Aside from the growing demand for medical tourism services, becoming a medical tourism travel agency also offers a number of benefits for entrepreneurs.
  • Low Startup Costs: Starting a medical tourism travel agency does not require a huge financial investment. You can start small and grow your business over time.
  • Work From Anywhere: Many of the services you provide can be done remotely, which provides the flexibility to work from anywhere in the world.
  • Fulfilling Work: Helping people with their medical needs is rewarding work that you can be proud of.

So, there you have it! Starting a medical tourism travel agency may be the perfect business opportunity for those who are passionate about helping people and love the thrill of travel.

Have you ever felt the need to go on a spiritual journey but didn't know where to start? That's where a religious travel agency comes in! A religious travel agency specializes in creating customized tours for people of various faiths, providing a chance to deepen their spiritual connection while exploring different cultures.

  • Religious travel agencies typically specialize in a specific faith such as Christianity, Judaism, or Islam.
  • These agencies often employ travel experts who have extensive knowledge of religious sites and traditions.
  • They create customized tours that cater to the specific needs and interests of individuals or groups.
  • Religious travel agencies offer packages that include transportation, accommodation, meals, and guided tours to sacred places, such as holy cities or pilgrimage sites.

So, why would a religious travel agency make a good business idea? For starters, religious tourism is on the rise. According to the World Tourism Organization, religious tourism accounts for 300 to 330 million visitors annually. Additionally, more and more people are seeking meaningful and unique travel experiences that allow them to connect with their faith or spirituality. By offering tailored religious tours, travel agencies can tap into this growing market while providing a valuable service to their customers.

More helpful resources about LLCs:

I'm Nick, co-founder of newfoundr.com, dedicated to helping aspiring entrepreneurs succeed. As a small business owner with over five years of experience, I have garnered valuable knowledge and insights across a diverse range of industries. My passion for entrepreneurship drives me to share my expertise with aspiring entrepreneurs, empowering them to turn their business dreams into reality.

Through meticulous research and firsthand experience, I uncover the essential steps, software, tools, and costs associated with launching and maintaining a successful business. By demystifying the complexities of entrepreneurship, I provide the guidance and support needed for others to embark on their journey with confidence.

From assessing market viability and formulating business plans to selecting the right technology and navigating the financial landscape, I am dedicated to helping fellow entrepreneurs overcome challenges and unlock their full potential. As a steadfast advocate for small business success, my mission is to pave the way for a new generation of innovative and driven entrepreneurs who are ready to make their mark on the world.

Honeymoon Always

10 Travel Agency Marketing Ideas You Need to Know

By: Author Dan Bagby

Posted on Published: September 15, 2021

As a Travel Agency, you know how important it is to market your services. Over and over again we talk to agents that are looking for more qualified leads. As experts in marketing and travel, we have been able to use our digital marketing expertise to generate hundreds of leads each month for travel agencies.

You need to start with a travel agency marketing plan that includes several marketing efforts that come together for an effective marketing strategy. This includes tactics like search engine optimization, social media, a referral program, and other marketing strategies.

Hawaii honeymoons main image sunset

Here are 10 of our top marketing Ideas for travel agencies.

Treat Google My Business like it is your website.

SEO is difficult and there is tons of competition. One way to make it easier to show up on Google is with a Google My Business Page. There is much less competition and if someone is in your area and they search for a travel agent, you are much more likely to show up.

Start by claiming your listing on Google My Business. Add as much information as possible, solicit reviews from clients, and keep the page updated.

Get Started With Email Marketing

Email marketing is a great way to keep in touch with your Travel Agent clients. You can email them about upcoming deals, new products, and specials that you offer for repeat customers. It will also help fill up the idle time between vacations! Another benefit of emailing Travel Agents regularly is the ability to get on their radar when they are looking for a Travel Agent.

We recommend using Mail Chimp or Constant Contact to create your email marketing campaigns because both of these services provide you with free templates and tutorials, which makes it even easier for Travel Agencies without much tech skills to get up and running in no time!

Start A YouTube Channel

Starting a YouTube channel may sound like too much work, but the results are worth the effort. Start simple by having webinars where the suppliers are presenting. Simply record the meeting and upload it to YouTube.

Once you feel comfortable, do a presentation of your own to show your expertise. This will be one more way for people to feel a connection with you and want to work with you.

Over time you can see where your YouTube channel takes you. Some travel advisors film room tours, cruise ship tours, or experiences like wine tastings, and those videos become their only means of marketing.

Get Results With Social Media

Start your Travel Agent social media with a profile on the main channels like Facebook, Twitter, Instagram, and Pinterest. And remember to include a video! Just like YouTube, you can use these profiles as another way for people to get to know you better. It is also an opportunity for them to see what life is like working with you or planning their next vacation with you.

A statue of a fisherman in front of the ocean.

While you want to have a social media strategy for all the main social media sites, focus mostly on one to not be overwhelmed. Today, I would recommend TikTok due to the potential for reaching new audiences.

To get started on TikTok, all you need is a phone and the app. Now just start making TikTok videos until you find something that works. Try to be as helpful as possible. You can use photos to create a slideshow-like post that are easy to make.

Build up your Travel Agency Website

The Travel Agent website should be like an online Travel Guide. You can provide all kinds of helpful information such as:

– Resource pages that include links to your favorite sites and blogs

– Blog posts featuring tips for traveling with kids, pets, etc…

– Travel guides for specific destinations around the world so people know where they want to go and what they need to do when they get there

– Travel packing lists, pre trip checklists, etc…

You can include all of this in your Travel Agent website. The goal is for people visiting the site to feel like you are a friend who knows them better than anyone else so that when it comes time for them to plan their next vacation, they come to you first.

This will also help with SEO. As you create new, in-depth posts that are answering the questions that people are asking, you are more likely to see success.

For example, I know a lot of people ask if you should wear shorts in Italy. When I went to Italy I saw plenty of people wearing shorts, so I wrote a quick post about it. That article took off and brought thousands of people to my website who were looking for the answer.

Get Partners to Write Guest Post For You

In addition to creating your own content, ask other partners to write blog posts for you in the form of a guest post. You can partner with other travel agencies with a different focus than you or you can ask suppliers if they would like to provide a few posts for you. This is a win-win because you get more content on your website, and they get more exposure.

You can in turn write guest posts for their websites, something search engines will love.

Encourage your individual agents to do the same thing. They can start their own blogs and write some content for the travel agency website as well.

Start A Referral Program

If you are not already running a Travel Agent referral program, start one. This is an easy way to earn more business without having to purchase advertising on Google or Facebook. Plus, referrals are some of the highest quality leads because they come from trusted sources who know what it takes for someone else to have a great experience with your agency – and they want that for themselves.

Use HARO To Get Free Press

Have you heard of HARO before? It stands for Help A Reporter Out. After signing up, you receive regular emails with queries reporters are writing about. They are looking for experts to chime in and there is a section related to travel.

Refresh Your Travel Agency Website

Beyond just creating content, you want your website to look good as it may be someone first impression of your business and services.

Adding Travel Agent photography to your Travel Agency website can help make it more engaging.

Focus on the experience you want others to have when they come into contact with your agency, and use that as inspiration for everything you do including Travel Agent marketing ideas.

Find Influencers To Work With

When you think of influencers, someone with a huge following on Instagram may come to mind, but influencers do not need a huge audience.

Some ideas for influencers to work with would be the owner of a cheese shop in town, a genealogy expert in the community, or an expat-focused real estate agent.

These are all people with fans or customers that can be related to travel. Work with the owner of the cheese show to create a group trip to France that will include visiting some cheese production sites. The genealogy expert can create a trip to Europe focused on the origins of some of her clients. The expat-focused real estate agent can promote a group trip to the area she works in, allowing people to come to experience the area with other people considering the move.

Those are just a few ways you can market travel along with an influence to build your business.

Travel agent marketing is essential for any travel business looking to increase its online presence. Travel agency marketing ideas are easy to come up with, but Travel Agent Marketing takes some planning and effort.

idea of travel agent

He is an expert travel advisor and enthusiast. He has traveled extensively in the USA, Central America, South America, and Europe. He has visited every Sandals Resort and is one of a select few Diamond Elite members of the Sandals Chairman’s Royal Club. Dan graduated from Johnson & Wales University with an associate degree in Culinary Arts. Later he graduated from the University of Utah with a bachelor’s degree in International Studies with a focus on people and culture.

Is it better to book a cruise through a travel agent? We say yes

Fran Golden

Going online to book an airline ticket or hotel stay is a familiar and fairly easy transaction. When you book a cruise, however — particularly your first cruise — you might want to reconsider the impulse to handle the transaction yourself through a cruise line website or an online advertiser with cheap prices. This DIY approach might not be the best way to find your dream vacation at sea.

In reality, it's not that simple to book a cruise. You will likely run into a lot of questions to which you have no ready answer.

That's where specialized cruise travel agents come into play. Their expertise can help you avoid mistakes, whether you are a first-timer or a repeat cruiser checking out a brand you have not tried before.

For cruise news, reviews and tips, sign up for TPG's cruise newsletter .

Why you should book through a cruise travel agent

You should consider booking a cruise through a travel agent because a knowledgeable agent can help you understand the nuances of a cruise purchase and help you make the best decisions for your vacation preferences.

When you book a cruise, you are making a vacation decision that goes way beyond a flight or hotel nights. Which ship you choose determines your dining and evening entertainment choices for the duration of your vacation. Which itinerary you choose impacts which destinations you'll visit and which shoreside activities will be available to you. It can be overwhelming to evaluate the options on your own if you've never cruised before.

idea of travel agent

In addition, cruise fares can be hard to understand and compare. You might, for instance, see a fare listed online without the port charges, taxes and fees, which you only see after you give your personal details.

Plus, the price of your cruise includes accommodations, meals, entertainment and activities — and in some cases drinks, tips, shore excursions, Wi-Fi and other extras. There's a lot bundled into some fares and not as much with others. A travel agent can help you determine what your cruise fare gets you. The cheapest base cruise fare does not always provide the best value or best overall vacation deal.

Related: 4 scenarios when you should use a travel agent

You aren't just booking general passage on a ship, either, as you will be asked to pick a specific cabin and when you prefer to dine. Making a mistake in these categories can ruin your cruise experience, as there are such thing as "bad" cabins and dining times (think noisy or claustrophobic cabins, dinner at 8 p.m. with cranky children, etc.).

With cruises, you typically don't pay for your whole vacation upfront but rather put down a deposit, with final payment due at a later date. A cruise travel agent can ensure you don't miss any due dates.

Remember, you might be a DIY type when booking airlines and hotels, but booking a cruise is more complex. If you enjoy doing your own research, focus on what to do and see in the ports of call. Read about different ships, cruise lines and itineraries. However, when it comes to booking the cruise, we recommend you still contact a travel agent who specializes in cruises to help you learn a few tips and avoid any rookie mistakes.

Travel agents can get better deals on cruises

If you're concerned that working with an agent will make your cruise more expensive, don't be. Cruise travel agents receive the bulk of their income via commission from the cruise lines. Their service to you is usually free, though some might charge first-time clients a minimal fee. It's worth it.

In addition to sharing their expertise, the agent may have negotiated group space at lower rates with the cruise line, which could save you money on the cruise fare. The agent might also have first access to sale prices because the cruise lines notify their agent partners and loyalty club members first before they announce a sale to the public.

Related: 6 ways to get a deal on a cruise

Some cruise travel agents even throw in booking perks , such as a complimentary bottle of Champagne, awaiting your arrival in your cabin.

How to find a travel agent for a cruise

Cruise lines prefer that you use a travel agent rather than going online and booking directly. They have small in-house reservation teams, and when you have a question while making a booking, good luck in getting an expert on the phone in a timely manner.

Companies such as Royal Caribbean and Carnival Cruise Line provide online directories to help you find an experienced cruise travel agent near you.

idea of travel agent

You can also find experienced and certified cruise travel agents through CLIA, the Cruise Lines International Association , which is the industry's main marketing group. Asking friends who have cruised to recommend a travel agent is another good idea.

Related: 5 unexpected places that sell cruises

You might get more personalized care from smaller agencies than from the huge online agencies, though websites such as icruise.com, Cruise.com and Cruise411.com also have experienced cruise agents. These larger online travel agencies can be a good option for those who prefer to make decisions and ask questions via chat. Just make sure you get the name and phone number of the representative for any follow-up questions.

Questions to ask a cruise travel agent

In choosing a cruise travel agent, you will want to tap into the person's specific expertise about the cruise line and ship you are considering. Anyone can read a ship deck plan outlining ship spaces (which you can find online), but you are looking for people who really know their stuff.

Look for travel agencies that are cruise-only or a home-based agent who specializes in cruises. If you are using a full-service travel agency, ask for the cruise desk.

Here are some questions to ask a travel agent to determine their expertise:

  • How often do you cruise?
  • Have you cruised on the line I am considering?
  • Have you cruised on the ship that I am considering, or do you have clients who have cruised that ship and provided a review of their vacation?
  • Do you have firsthand knowledge about the cruise destination? The itinerary?

You will also want to ask the travel agent if they have a preferred relationship or negotiated agreement with any specific lines that could lead to special perks for you.

Be aware that not all agents work with all cruise lines; some represent only a few preferred suppliers or specialize in higher-end cruises. They get bigger commissions from their preferred lines.

This is not necessarily a bad thing, but be aware if the agent seems to be putting you off the line you were originally considering, as this could be the reason. On the plus side, an agent who is a preferred supplier might have negotiated rates with the cruise line and be able to call in favors, such as that bottle of Champagne or a cabin upgrade .

idea of travel agent

You should also ask if the travel agency offers 24/7 assistance (usually an 800 number) in case you have last-minute questions or something goes wrong before or during your trip.

The cruise travel agent should have questions for you as well, to better understand your dream vacation desires. If you are calling a cruise agency for the first time, the agent should be interviewing you as much as you are interviewing him or her. The agent should be focused on helping you choose the cruise line , ship and cabin that is right for you. Making the correct choices is very important to your overall cruise experience.

Bottom line

Booking a cruise is a complex enterprise. A cruise travel agent will guide you through choosing your cabin and dining times, deposits and final payment, and options for shore excursions and specialty dining. If you need to cancel the trip, the agent will also help you through the refund process. You'll have a lot less stress before and during your vacation if you book with an experienced agent.

Planning a cruise? Start with these stories:

  • The 5 most desirable cabin locations on any cruise ship
  • A beginners guide to picking a cruise line
  • The 8 worst cabin locations on any cruise ship
  • The ultimate guide to what to pack for a cruise
  • A quick guide to the most popular cruise lines
  • 21 tips and tricks that will make your cruise go smoothly
  • Top ways cruisers waste money
  • The ultimate guide to choosing a cruise ship cabin

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Content Ideas for Travel Agents on Social Media in 2024

content ideas for travel agents

Table of Contents

#1. destination highlights, #2. travel tips and guides, #3. promotions and deals, #4. behind-the-scenes, #5. user-generated content, #6. spread informative travel-related materials, #7. organize competitions and prizes, #8. generate travel manuals, #9. join forces with influencers, #10. engage with feedback and opinions, wrapping it up.

In this rapidly changing world, staying up with trends is everything. Social media is slowly gaining more importance in how we reach out to our audiences. Almost every industry in this world, from fashion to pharmacy, is experiencing booming growth, which includes the travel industry as well! That means everyone needs content ideas, especially those who are busy, like travel agents.

As geographical distance is no longer a barrier to communication, it is all up to the travel sector to engage with audiences from all over the world and showcase their services in an appealing manner. A strategically strong social media presence is important for you, as a travel business if your aim is to reach new audiences and attract more clients.

That being said, it’s difficult to actually create engaging and unique social media content. At times like this, content buckets are the answer! A content bucket is a theme or category that can be used as a roadmap for creating a number of like-themed posts. Every content bucket represents a specific topic or type of content that aligns with your business’s goals, target audience, and brand identity.

A little difficult to understand? Don’t worry, here are 10 social media content ideas for travel agents like you!

As a travel agency, needless to say, your job is to bring people to their final destination (no pun intended)! Use this content bucket to showcase the numerous destination travel packages you may have. Use high-quality visuals that tell a story and draw the audience in. Take the chance to creatively explore how you can present all your destinations to the audience. Here are some tips!

Popular Destinations

It is always easy to highlight the adventurous and popular destinations, all with the right picture and caption. 

content ideas for travel agents - popular destinations

Use photos clicked by your previous customers, as they act as a client testimony for your potential customers. Repost stories and posts made by your clients and influencers. In addition, to market these destinations well, you can always highlight something unique about the place.

For example, ‘Although Paris is well-known and celebrated for its iconic landmarks like the Eiffel Tower, did you know there exists a hidden vineyard on Montmartre hill in this romantic city?’

Off-the-Beaten-Path Destinations

A variation in this content bucket itself is to post about lesser-known travel destinations that your agency arranges trips to. The catch is that they’re equally beautiful, and maybe a little less expensive! Here as well, bring out client testimonials through travelers who have visited the destinations. Repost images and videos that capture the beauty of these places, making them just as desirable as popular destinations.

For example, ‘Gimmelwald is a calm and serene Alpine village, a gem hidden in the Bernese Oberland of Switzerland. With budget accommodation and stunning mountain views, it makes for the best travel destination if you want to get away from the hustle and bustle of your daily life!’

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Travelers are always looking for tips and guides that can come in handy during their travel planning. As travel agents, the best social media content idea is to talk about the best times to travel to specific destinations, must-visit spots in famous cities, and some cultural etiquette to look out for.

travel tips content ideas

In short-form content such as reels or stories, you can post useful packing hacks, essentials to take, and what to ditch! Share information on the official documentation required, such as visa requirements, travel insurance, and other travel-related paperwork.

Marketing your travel agency is never complete without showing your target audience your most attractive point. Once you’ve got them hooked on the rest of your content, bring them in with special promotions or discounts valid only for certain amounts of time. 

Make the discounts special by choosing specific destinations, the number of people, or defining a demographic. For example, a lover’s vacation to Paris is likely to attract newlyweds or long-term couples.

Share last-minute deals or off-season discounts to really compel your potential traveler to act. Throw in holiday packages or special event tours to show your customers that you have some exciting things planned even after they reach their destinations!

Share behind-the-scenes photos or videos of your team planning and arranging trips for clients. This allows your audience to see you in your element, and build trust with the brand. It also showcases the hard-working and passionate people behind the brand.

behind the scenes travel post ideas

Reel the audience in by posting about the history and values of your travel agency. Talk about how the brand began, with the vision of one person, or a small bunch of people. Compare it to where you are now, how the brand has grown, and highlight some important milestones.

Bring your team to the spotlight by sharing the stories of every team member. Explore their favorite destinations or their most memorable travel experiences. Ask a few members to drop in a pro tip at the end of every video.

The trick to good user-generated content is that it must look natural and unprompted. While sharing client reviews is a must, often, client testimonials might look crafted, like a forced Google review. It’s important to encourage your clients to simply tag you in their posts about their travel. Feature natural-looking photos and experiences on your social media platforms.

user generated content for travel agents

One of the early steps in deciding which travel agency to choose includes how much the agency can be trusted. This depends more or less on the experiences of existing or previous clients! 

In addition, you can run a photo contest related to s specific travel destination. To make things more interesting, you can also run a fun story contest related to travel experiences.

This is one of the best social media content ideas that expert travel agents follow. Instead of only promoting your travel destinations and client testimonies, post relevant information about the travel industry. Any updates with visas and other related documents can help first-time travelers gain reliable information. 

In addition to that, you can make long-form content using IGTV Lives. Share travel tips, FAQs, and engage new travellers in conversation!

These materials will help people plan their trips better and make them more aware of how to make the most out of their travel experience. Furthermore, it will also create brand awareness for your business and increase your website’s organic traffic.

Feature travel industry experts

Invite travel experts to share their knowledge and stories on your social media platforms. Feature their stories and advice to engage your followers. This will also help you create a reputation as an authority in the travel industry.

Run campaigns and promos

Run campaigns and promos to attract more customers. You can also use social media to promote discounts, deals, and packages for your customers. This will give them the incentive to book through your business.

A sure way to engage your followers is to hold competitions and set prizes! Your prizes can range from merchandise related to your brand, to free trips, discounts, or exclusive travel packages. This will help create a buzz in your followers and increase their interest in your business.

Go the extra mile, and along with offering your customers a travel destination, create an easy-to-follow itinerary! If creating an itinerary seems to be too much, it’s always a great idea to create manuals or brochures with some must-visit sites around the destination. 

travel manual

Throw in some tips and tricks to make the most out of their trips. You can even include photographs and videos to help make the manual even more engaging.

Influencers can be an excellent asset for your travel agency. Partner with influencers who have a large following in your niche. Use their social media presence to promote your services and destinations. This helps in not only reaching a wider audience but also instantly falling into their good books. When you collaborate with well-known and trusted influencers, their audiences believe their reviews and experiences

In addition, influencers can create content that is engaging, feedback and opinions from their followers, and help you evaluate your services and make improvements.

To drive engagement to its highest, get in conversations with your followers and customers. Ask them for their opinions or preferences. Use social media smartly to get feedback and use the information to improve your services.

As a flip side to this coin, also show appreciation to your customers and other followers who engage and build relationships with them. According to a Harvard Business Review study with TripAdvisor, it found that once hotels started responding to reviews, they saw a drop in the amount of short negative reviews. Furthermore, when customers feel valued, they are more likely to come back and use your services again.

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How Travel Agents Can Utilize Social Media to Boost Business?

The secret to creating a noticeable boost in your agency is to have an all-around social media marketing goal. This means, your focus shouldn’t only be Instagram or Facebook. Be creative and hop on Pinterest. Create boards for ideas like ‘11 essential things you need when traveling’, or ‘14-item capsule wardrobe for your next trip’. You can also create itinerary boards for the famous travel destinations your business offers. Join the trends on Twitter by getting a hashtag conversation. And don’t forget LinkedIn! 

travel linkedin content idea

Although LinkedIn is mostly used by professionals, You can show everyone how nice it can be to take a de-stressing vacation once in a while!

Selecting the Appropriate Platform

  • Facebook is a versatile platform that allows for both text and visual content. It has a wide user base, making it an excellent platform for reaching a diverse audience.
  • Instagram is a platform with a focus on visual content. It is ideal for showcasing travel destinations and experiences.
  • Twitter is great for quick updates, offers, and interacting with customers.
  • LinkedIn, while more professional, can be used to connect with other businesses and industry professionals.

In social media marketing, consistency is essential. By consistently publishing interesting material, you may not only keep up your online presence but also develop a devoted audience and draw in new customers. With these content ideas, travel agents can create a diverse and exciting social media portfolio that effectively promotes their services.

Travel agencies must remain on top of trends since the internet world is continuously expanding and changing. Travel operators should concentrate on producing aesthetically appealing and interactive social media content in 2024. This can entail building video material, in-person Q&A sessions, or even virtual excursions to well-known locations. The unique selling point of every industry is its uniqueness and tailor-made approach to its clients.

Remember to integrate different types of content to showcase your services and drive engagement in the best possible way! What did you think about the social media content ideas we had for travel agents?

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Co-founder @Predis.ai, 2X Entrepreneur, tech enthusiast, and SaaS expert, specializing in Instagram marketing and AI. With a knack for leveraging technology for marketing success, they share valuable insights and strategies to boost your digital presence and productivity.

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Travel Advisers: When to Let a Professional Plan Your Trip

An illustration of a person sitting on a folded-out map with books, papers and coffee laid out around the area. That person is inside the head of a beige-colored person wearing a teal telephone headset, and drawings of the Eiffel Tower, a compass, a signpost, a jet plane, mountains and other travel imagery are all around the head.

By Julie Weed

Decades ago, your vacation most likely began with a visit to a travel agent, who relied on a combination of expertise and connections to find the best deals on plane tickets, hotels, tours and more. Since then, the internet has turned most of us into our own travel agents, and artificial intelligence software is making research and self-booking even easier. But for some trips, that special insider knowledge can still make a big difference.

So when should you hire a professional, and how does it all work? Here are some tips.

Why should I consider a travel adviser?

It’s easy for a traveler to do the research for a standard trip, said Chris Anderson, a professor at the Cornell University School of Hotel Administration, “so they should look for a specialist for the type of tour they are looking for, say a bike trip in Ireland, who can really add value.”

The insider knowledge offered by a travel adviser can add the most value to trips that have multicity itineraries, involve a wide age range of travelers , are very significant (like an anniversary vacation) or are to destinations you are unfamiliar with, said Gary R. Johnson, who has run the travel agency Woodside Travel in Seattle for nearly 30 years. An adviser could help you decide, for instance, in which order to visit European cities based on local events and transportation options.

What can an adviser give me that a booking site can’t?

Travel advisers can help you research the best destinations, lodging, or activities for your particular group and travel goals, offering up specific advice that might be hard or time-consuming to find yourself. Those specializing in cruises might know which cabin to choose if you are prone to seasickness, while a safari planner could help you decide which park would be best for bird-watching or seeing specific animals, like rhinos.

Travel advisers typically have relationships with tour companies, hotels and cruise lines, sometimes through networks. Those connections can allow advisers to offer extra perks such as late checkout, free breakfast, airport transfers, a welcome basket or a credit to spend on a cruise ship.

“A good travel agent will be a better steward of your travel budget than you are,” said Guy Rubin, managing director of Imperial Tours , which arranges travel in China.

When bad weather or other circumstances disrupt your itinerary, travel advisers often have direct lines of communication with providers and can do the work of rebooking and changing plans, saving you time and stress.

OK, let’s say I need help. How do I find an adviser?

Networks like the American Society of Travel Advisors and Travel Leaders have websites that can help you start your search for a travel adviser by answering a few questions about your desired trip. Once you have a handful to choose from, get on the phone with them to talk about what they might do for you, how they charge and the level of service you can expect. Special trips can cost thousands of dollars, so it’s worth investing time up front, Mr. Rubin said.

Make sure to read over the travel agent’s reviews and any user-generated social content that mentions them, Dr. Anderson said. “If there is no external validation, that’s a red flag.”

How do advisers get paid, and how much will it cost me?

Advisers receive commission from suppliers, typically 10 to 15 percent of the price, when selling cruises, lodging and tours. They also sometimes charge travelers a planning fee, from a few hundred dollars, which may be credited to the final bill if the booking is completed, all the way up to tens of thousands of dollars annually for a luxury concierge travel planner they can call on all year. Mr. Johnson said that he charges a planning fee the first time he works with customers. If they return for other trips, he waives the fee.

Advisers may be tempted to sell you something that will earn them a higher commission, Dr. Anderson said. But, he points out, the same is true for the large online services, which promote hotels that pay them larger commissions. Travelers can ask advisers about specific commissions they receive or how they are affiliated with the products they are recommending, he said.

Sometimes a local tour company will package transportation, lodging and experiences for an adviser, who tacks on a percentage before passing it along to a client. But a bill that is not itemized can make it harder to make trade-offs — between a more expensive hotel and a special experience, for example. If pricing transparency is important to you, discuss it with the adviser up front.

How are A.I. and other technologies affecting travel advisers?

While new technologies are allowing do-it-yourselfers to create their own itineraries online based on individual preferences, and to type questions directly into travel websites, advisers are also taking advantage of those technologies to improve their services. Joan Roca, chief executive of the upscale travel planning company Essentialist said his team “uses technology to enhance the human touch,” employing artificial intelligence to choose options from a database of travel offerings selected by a human team. If a couple wants to take an after-dinner stroll, for example, Essentialist’s app will offer up ideas of where to go, based on what part of the city the travelers are in and conversations they’ve had with their travel adviser.

Open Up Your World

Considering a trip, or just some armchair traveling here are some ideas..

Italy :  Spend 36 hours in Florence , seeking out its lesser-known pockets.

Southern California :  Skip the freeways to explore the back roads between Los Angeles and Los Olivos , a 100-mile route that meanders through mountains, canyons and star-studded enclaves.

Mongolia : Some young people, searching for less curated travel experiences, are flocking to the open spaces of this East Asian nation .

Romania :  Timisoara  may be the most noteworthy city you’ve probably never heard of , offering just enough for visitors to fill two or three days.

India: A writer fulfilled a lifelong dream of visiting Darjeeling, in the Himalayan foothills , taking in the tea gardens and riding a train through the hills.

52 Places:  Why do we travel? For food, culture, adventure, natural beauty? Our 2024 list has all those elements, and more .

idea of travel agent

Content Marketing Ideas for Travel Agents | Add Value + Increase Sales

Travel agents have the difficult job of trying to provide value for their audience and promoting destinations to actually make a sale all at the same time. And with travel being a highly visual niche, it can feel like you need to present on ALL platforms ALL the time in order to make your presence noticed.

While having a strong presence is a must, if you get really strategic with your content marketing strategy, it doesn’t have to feel like a never-ending to-do list. If you are looking for fresh new travel agent marketing ideas, then you’ve come to the right place. Our team of travel marketing experts has all the answers!

What is Content Marketing for Travel Agencies?

Content marketing for travel and tourism agents is the act of creating content in many different forms for your online audience. The content can be published as blog posts, videos, or social media posts, but it is not there to promote your brand. Instead, it provides value to your audience and can subtly promote your products or service.

Why is Content Marketing in a Travel Agency So Important?

content-marketing

Content marketing is something that works really well for travel agencies because of its long-term benefits. While paid advertising can be very effective, as soon as you stop paying for ads, your traffic dries up, leaving you with no long-term payoff.

Content marketing works to provide valuable information for your audience and speaks to those who are already interested in your destination or travel packages. While it does take quite the investment to create large quantities of content, that content has a long lifespan.

Blog posts and videos, in particular, can continue to bring traffic to your website for months and even years. Content marketing is important because it builds credibility and trust with your audience, slowly walking them along the customer journey until a sale is made.

Content Marketing for Travel Agents

Content marketing is crucial to every travel agent’s marketing plan. But how exactly do you come up with a content marketing strategy and execute it? Luckily, that’s what we’re really good at. Here you’ll find everything you need to know about content marketing for travel agencies .

Decide Who Your Audience Is?

audience-research

In order to tackle your content marketing, you need to decide exactly who you are targeting. If you aim to speak to everyone, then you end up reaching nobody because the messaging is simply too vague.

So you need to decide exactly who you are targeting with your content marketing messaging. This will help inform your tone of voice and even the subjects that you tackle. You want to address problems that actually relate to your audience, and provide them with solutions that will benefit them.

Your audience will even dictate what incentives you provide. For example, a monetary discount may sound great, but if your audience is wealthy elder folk, then it won’t be that effective. Instead, you could offer them a 24/7 hands-on guide that can help them with all of their travel needs.

So how exactly do you find out who your target audience should be? The best way to do this is to create a customer persona.

Creating a Customer Persona

create-customer-persona

To create a good starting point for a customer persona, it’s a good idea to do the following:

  • Take a look at your current customers
  • Pay attention to your competitor’s target audience
  • Rule out anyone that is not your target audience

Assessing these aspects should give you a general idea of who you want to target. Next, you should go about creating a persona for your ideal customer. Your customer persona should include the following:

  • Living situation

You can also add other factors relating to their personal life or personality that might affect their purchasing decisions.

Creating this persona is important because when you are writing your content, you can use subject matter and a tone of voice that would captivate this particular customer.

Set Goals and KPIs for Your Travel Content Marketing Strategy

team-target

Before you even start to create content for your content marketing strategy , you need to know where you’re headed. You need to come up with goals – what are you trying to achieve with your content marketing?

Are you trying to increase brand awareness? – in this case, your KPIs will revolve around views (on videos), reach (on social media platforms), and traffic (on your website).

Are you trying to increase your revenue? – in this case, your KPIs should revolve around the number of sales you are making and the value of those sales.

Here are a couple of goals to consider for your travel agency content marketing:

  • Increase brand awareness
  • Generate leads
  • Attract more website traffic
  • General sales or revenue
  • Build customer trust and loyalty
  • Promote new products
  • Become an authority in your niche
  • Build a mailing list

When you are creating and choosing the goals you would like to achieve, ensure that they are SMART goals.

Run Your Goals Through a SMART Goals Checklist

I’m sure you’ve heard of SMART goals before, but when you’re deciding on KPIs, assessing your goals with the SMART analysis is particularly important. A SMART goal means a goal that is:

If you stick to setting goals that are specific, measurable, attainable, relevant, and timely, you’ll be on your way to creating a great content strategy.

Analyse Your Current Content

analyzing-content

Before you start piling all your resources into creating content, you need direction. A good place to start is to analyse your current content to see the kind of content that performs best and on which platform. This will help to inform where you should be focusing the majority of your content marketing efforts.

While you are reflecting on the content that has already been created, it’s a good time to update old content and make improvements so that it stands the test of time. You can also analyse what is not working; this informs what content you shouldn’t create in the future.

While auditing your content, take a look at what kinds of content are driving engagement. Notice which content is bringing the most traffic to your site. This should inform your future content marketing decisions.

Don’t want to audit your own content? Let us do it for you!

Create a Content Marketing Strategy

Now you have a solid starting point and understanding of the content that is currently working for your travel agency, and of course, the content that is not. This means you can create a content marketing strategy from a far more informed position than you were in before. Here’s exactly what you need to do to develop a travel agent content marketing strategy.

1.     Find Topics to Write About

topic-research

This can seem like a mountain of a task. Where do you even begin to find topics that will be useful to your reader? A great place to start looking is at your best-performing competitors.

Audit your top three competitors and find topics that all of them have covered in their content marketing strategy. This is a great place to start, but remember to cover one topic completely and entirely before moving on to the next.

2.     Organise Topics Into Content Clusters

You want to become an expert in every sub-niche of your niche, and the best way to do this is to focus on one content cluster at a time. If you are a travel agent that takes people all over Thailand, then that is quite a large niche.

So you’ll want to focus on sub-niches until the whole of Thailand has been covered. For instance, you could cover every travel topic to do with Chiang Mai before moving on to the next city. But these content clusters don’t only have to be location-based.

You could cover “packing for Thailand” in a variety of posts. Broken down into sub-topics such as “best travel bag for Thailand”, “best versatile outfit ideas for Thailand”, or “best shoes to pack for Thailand”.

3.     Create a Content Funnel

website-content

Before you start with your content creation, you need to decide on the targeting of each post. Take a look at your customer journey , and decide which piece of content is best suited to each portion of the customer journey.

In general, you want to ensure that you are publishing a good spread of content so that no matter where someone is in the customer journey, there is content that can help them move down the funnel.

What is the customer journey?

The customer journey consists of the following steps:

  • Awareness – the content created for those that are still in the awareness stage should address any initial concerns they may have. It can also work to create brand awareness, entertain the audience, or keep them informed.
  • Consideration – the content created for those in the consideration phase should address any concerns and let them know why you are the best travel agency to solve their issue.
  • Decision – the content created for those in the decision phase should be aimed at asserting your own authority. Case studies and client reviews act as a great way to assert your expertise and build their trust.
  • Retention – the content created for those in the retention phase should be aimed at letting customers know why they should remain a client, e.g. to use your services more than once. You can also let them know about the broad scope of your offers or other destinations that you can take them to.
  • Advocacy – the content created for those in the advocacy stage is created with the pure purpose of transforming your customers into advocates. This content should promote your business in a great light and could highlight the expertise of your guides or outline how your travel agency only makes use of ethical tours.

4.     Plan When Your Content Will be Posted

scheduling-content

The best play to plan your content is to create a content calendar and populate it with all the content that needs to be created. You should include the type of content, keyword or topic, the due date, the platform it will be posted on and the target audience, as well as who on your team is responsible for creating the content.

You should share this content calendar with the team that will be involved in creating the content so that everyone can stay on the same page. Your team should actively be encouraged to add to and even improve the content calendar so that you can come up with the very best strategy moving forward.

5.     Decide Who Will Create Content

Do you have the marketing team behind you to create your content or do you need to outsource? There are pros and cons to each of these options. If you decide to bring your content creation in-house, you may need to hire an allrounder that can tackle content writing for your website as well as social media.

The only issue with this is that you will get someone who is not an expert at one specific thing. If you can afford to hire for a couple of positions, then hiring a marketing team would be ideal.

Your other option is to outsource your content marketing to experts in the field. We at Travel Tractions have been working with travel agencies and other pivotal players in the travel niche since the very start of our company and would be happy to help you out.

6.     Start Implementing Your Content Strategy

implement-content-strategy

Once all the strategy and planning have been done, you will actually need to start creating and posting content online. As a travel agency, you need to ensure that you are putting out visually pleasing content on a regular basis to keep your audience engaged.

Make sure that your deadlines for content creation are being hit so that you can post content on the right days at the right time. This is something you will need to test and see which days and times are working best for you. Monitoring these statistics will be important in your content strategy going forward.

Travel Agency Tips for Creating Powerful Content

If you follow this step-to-step process of creating a content marketing strategy for your travel agency, you’re on the right track. But here are a couple of tips and tricks that will help you along the way.

SEO Your Content

search-engine-optimisation

If you want to ensure that your content has a long lifespan, then writing with travel website SEO in mind is very important. Applying a great SEO strategy to your content and getting it to rank in Google SERPs means that it can keep working for your business for years to come.

If you target the right kinds of keywords, you could bring potential customers to your site on a daily basis without any extra budget being used on advertising. SEO can be a lot to learn at first, but it is one of those practices that pay off in the long run.

Create Content That is Original

Creating content that is original is not just about creating content that is not plagiarised . It’s about creating content that presents unique ideas, new formats, etc.

When it comes to blog posts, gathering your information from other reliable sources is important as it shows that you have done your research, but that is not enough. Ensure that you are adding your own unique take to the content you are producing.

When it comes to social media, trending videos are often replicated, and this is a good way to make viral content. But ensure that you are creating enough truly unique videos or posts. You want people to not only enjoy watching your videos but actually follow you because you are coming up with interesting new concepts.

Use a Range of Different Content Types

video-format-content

It’s important to keep your audience interested and engaged, as well as meet them at different stages of the customer journey. You can do this by adding a wide variety of content types to your content calendar. Here are a couple of content types that you should keep in mind:

  • Video – this could be a YouTube video, short videos such as TikTok or Instagram Reel, podcast, online conference, or live event.
  • PDF – downloadable manual, checklist, template, tutorial, or e-book.
  • Text – informational articles, research and studies, news or interview.
  • Visual – slide presentation or infographic.
  • Interactive – quiz or test.

You don’t need to try each and every one of these content types. Instead, stick to the ones that speak to your customer base best. Remember that travel is a very visual niche, so it’s always good to give your audience some visually pleasing content, whether that is imagery or video.

Repurpose Old Content

website

Once you have published a piece of content, you can use the same research and information to post on multiple different platforms in a different format. This is so that the same information can be shared with a different type of audience.

You can turn blog posts into infographics, videos or even podcasts. This means that you can reach those who don’t have the time or willpower to sit down and read an entire article.

You can also break up long content into shorter, more digestible videos and create a series out of it. This helps to engage with a younger audience who have a much shorter attention span. Doing the exact opposite also tends to work, taking short pieces of content and making a long blog post or informational PDF.

In its simplest form, you can take blog posts and use short snippets from them, making social media posts that aim to inform your social media audience, as well as encourage them to visit your website to read the full blog post. This could even nudge them further down the sales funnel, which should always be the goal.

Track Your Performance and Adjust Your Strategy

performance-tracking

Once your content strategy is up and running, you will need to continuously monitor the performance of your content on each of the channels you are using. This way, you can see what is working and what isn’t – allowing you to adjust your strategy continuously.

It’s this sort of continuous improvement that sets many travel agencies’ content marketing strategies apart. If you want to be one of the travel agencies that get it right, then making adjustments along the way is all a part of the journey.

Travel Content Marketing For Agencies That Converts

If you are a travel agency hoping to stand the test of time, then coming up with a killer content marketing strategy is where it all starts. Content marketing helps you to gain an audience that is interested in what you have to offer, and nudges leads down the buyer journey until your leads convert into customers.

What are you waiting for? There are hopeful travellers all across the world that are in need of travel inspiration. It’s time your travel agency puts itself out there and turns those hopeful travellers into your future clients!

Tyla Oliver

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We know that planning the trip of a lifetime can be very exciting! You work hard all year and want a break from the daily grind. Working with a travel agency like The Idea Travel CompanyTM enables you to focus on the fun parts and leave logistics to an experienced travel agent.

Group travel can be especially difficult to organize, but we would like to make it easy for you! Let us find group tours, activities and accommodations to satisfy everyone on your trip. We want you to enjoy the company of your fellow travelers as well as the scenery and attractions that your travel destination has to offer. That's why we invite you to let us take care of the details.

Vacation & Honeymoon Packages

Let us plan the perfect vacation for you and your loved ones! Whether you are planning your annual fun filled family vacation or an unforgettable honeymoon excursion that will make you the envy of every couple you know, The Idea Travel Company will prepare the ultimate vacation or honeymoon package just for you!

Leave it to us to plan your next family adventure, be it a warm relaxing Hawaiian vacation with plenty for the kids to do all day long, a multi-country European tour that your family will never forget, or another destination of your choice. We can create your itinerary and include any activities you want, and if you are not sure about everything your destination may have to offer, speak with one of our experienced and well-traveled agents to find out more. Leave the details to us and say goodbye to all your concerns.

Worry no more about creating honeymoon memories to last forever. Enjoy your newly wedded bliss on the sandy beach of your dreams, on a luxurious Mediterranean cruise, or backpacking through South America! Whatever your travel dreams may be, we will help them come true! Just let us know what you and your spouse-to-be envision for the ultimate honeymoon experience, and we will provide the package for you.

To prepare your vacation or honeymoon package, we will go over a range of possibilities so that you can select the best options for you and the loved one you will be traveling with. Please click here to see our brochure , which gives you a good idea about our company's background and why you might choose us.

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Does anything sound better than a cloudless sunny sky, the clear Caribbean Sea and sand covered beaches, complete with cool refreshment stands in close proximity and the sound of steel drums being played in the distance?

We don't think so either.

The Idea Travel Company will help get you there. Whether you are looking for a Caribbean cruise or a direct flight to the island of your choice, we will ensure that your accommodations are luxurious and safe and meet all of your expectations. Just tell us the destination that you are interested in and what you are looking for in a resort, and we will take care of the rest.

Whether you are planning a destination wedding, corporate travel, family vacation, honeymoon, or solo excursion, we help you build travel memories to last a lifetime with luxury and adventure cruises, romantic travel packages, safaris, exotic island getaways, and tours. Remember, if you see a special on a competitor's site, our travel agency can almost always match the price.

We have provided quality service to thousands of clients in California since we first opened our doors in 1976. We're looking forward to making your next trip a once in a lifetime experience.

Call us at (650) 948-0207 or e-mail us at [email protected] with travel details. If you aren't certain where you want to go, just tell us what you want to see or do.

We will plan the rest for you!

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90+ Travel Agent Bios to Catch Eyes of Travelers

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With the rise of social media, your online presence as a travel agent has become as important as your knowledge of hidden destinations. It’s not just about the destinations anymore; it’s also about the digital footprint that leads travelers to your doors.

A captivating bio can make all the difference, serving as a traveler’s first encounter with your travel agent brand. It’s the essence of your professional story, packaged into a few well-chosen words and images.

To help inspire the creation of these digital introductions, we present the following travel agent bio examples, tailored for various social media platforms to catch the eye of the modern traveler.

Travel Agent Bio Example #1

Jake tailors thrilling expeditions with precision. With 12 years harnessing the wild, he specializes in adrenaline-packed adventures, ensuring safety and awe. From mountain peaks to deep-sea wonders, he’s your guide to the extreme.

Travel Agent Bio Example #2

Anita, with her 18 years of experience, weaves educational threads into every journey. She prides herself on connecting clients with enriching cultural tapestries, local cuisine, and historical treasures for a profound travel experience.

Travel Agent Bio Example #3

Pierre designs travel experiences dripping in luxury. For over two decades, he’s been the go-to for glamor and sophistication, customizing high-end retreats that cater to the most discerning tastes and lavish desires.

Travel Agent Bio Example #4

Mia specializes in creating unforgettable family memories. With over 15 years of expertise, she crafts journeys that cater to all ages, ensuring each family member’s interests are met with fun, educational, and safe travel plans.

Travel Agent Bio Example #5

Carlos is a pioneer in sustainable travel, dedicating 20 years to responsible tourism. He orchestrates eco-friendly adventures that support conservation efforts and promote understanding of diverse ecosystems while delivering an unforgettable travel experience.

Instagram Travel Agent Bio Examples

  • Chasing horizons so you can follow ✈️ | Your travel fairy godmother 🧚‍♂️
  • Seas the day with your bespoke travel planner 🌊 | #WavesAndWays
  • Stitching together the map of your dreams 📍| #WanderlustWeaver
  • Passport to adventure, curated with love ❤️ | #TravelHearted
  • Designer of getaways, architect of dreams 🏝️ | #DreamscapeDesigner
  • Creating journeys as unique as you are 🌟 | #TailoredTravels
  • Your personal guide to the globe 🌐 | #NavigateWithMe
  • Escape artist at your service 🎨 | #YourEscapeArtist
  • Spinning the globe to find your next spot 🌍 | #SpinAndSpot
  • Concierge for your wanderlust cravings 🛎️ | #WanderlustConcierge
  • From sky to sea, crafting your travel spree ✈️🛳️ | #TravelSpreeCrafter
  • Turning the world into your playground 🎠 | #PlaygroundPlanet
  • Let’s make your travel dreams Instagrammable 📸 | #InstaReadyTravels
  • Plotting your next escape on the world map 🗺️ | #NextEscapePlanner
  • Jet-setting genie at your command 🧞‍♂️ | #WishForATrip
  • Where to next? Deciding should be the hardest part 💼 | #DecideAndDiscover
  • Travel tales and trails, penned just for you ✍️ | #YourTravelStoryteller
  • Designing escape routes out of the ordinary 🛤️ | #EscapeTheOrdinary
  • Curating your travel bucket list, one destination at a time 🪣 | #BucketListCurator
  • Your personal travel editor, cutting through the clutter ✂️ | #TravelEdit

Facebook Travel Agent Bio Examples

  • Exploring the world one ticket at a time. Let me help you find your next adventure!
  • Passionate about travel and making dream vacations come true. Your journey starts here!
  • Globetrotter at your service – crafting unforgettable trips with personal touches.
  • Adventure planner, destination discoverer, your personal travel guru.
  • Turning your travel fantasies into reality. Expert in escapes that refresh and inspire.
  • Creating memorable journeys and seamless experiences. Travel in style with my help!
  • Your passport to paradise. Crafting bespoke itineraries for discerning travelers.
  • Connecting cultures and curating experiences one flight at a time.
  • Jet-setter turned travel setter. I create the trips you’ve been dreaming of!
  • From exotic beaches to urban retreats, I’m your navigator to the world’s hidden gems.
  • Dedicated to designing your perfect getaway. Personalized travel with a luxe touch.
  • Bringing the art of travel to your timeline. Let’s design your next escape!
  • Escape artist and itinerary poet. Crafting tours that tell your story.
  • Your vacation visionary. I turn your ‘someday’ into today.
  • Curator of beautiful travel experiences. Your dream destinations await!
  • Discovering the world, one client at a time. Expert advice for the discerning traveler.
  • From safaris to cityscapes, I’m your guide to the globe’s greatest adventures.
  • Travel tailored to you. Expert insights, personalized itineraries, unforgettable trips.
  • Your global concierge. Making luxury travel attainable and stress-free.
  • Wanderlust whisperer and professional itinerary crafter. Where to next?
  • Let’s make travel a lifestyle, not just a trip. Bespoke planning for your next voyage.
  • Experience hunter and luxury travel specialist. Crafting your perfect journey is my passion.
  • Mapping out memories, one destination at a time. Personal travel planning at its best.
  • Your personal guide to the world’s most awe-inspiring places. Let’s travel together!
  • Adventures curated, dreams delivered. I’m your bridge to the world’s wonders.

Twitter Travel Agent Bio Examples

  • Globe-trotting with a purpose – making your travel dreams a tweet-worthy reality. 🌐✈️ #TravelGuru
  • Your personal travel thread starter. From tips to trips, follow for a world of adventure. 🌟 #Wanderlust
  • Hashtags and holidays. Here to guide your travels, one tweet at a time! 🏖️✨ #TravelTalk
  • Seeking new skies for clients daily. Fasten your seatbelt and follow me! 🛫🌍 #TravelPlanner
  • Curating the globe’s best kept secrets for you. #Travel is just a tweet away! 🌄🗺️
  • Chasing horizons so you can chase dreams. Your go-to travel tweeter! 🌅✈️ #DreamVacay
  • Plane tickets and travel dreams in 280 characters. Let’s jet-set together! ✈️🌏 #TravelBuddy
  • From last-minute getaways to dreamy destinations, I’m your Twitter travel liaison. 🏝️🚀 #LetsFly
  • Tweeting the best travel deals and must-see spots. Ready when you are! 🌆🛍️ #TravelDeals
  • Passport stamps & social media savvy. I’ll tweet you there! 📲🌍 #SocialTravel
  • Exploring one tweet at a time. Follow for travel inspo and pro tips! 🗺️✨ #TravelWithMe
  • Adventure in your feed. Because life’s too short for boring travels. #GoExplore 🚢🌲
  • Jet-setting and trendsetting in the travel world. Stay tuned for your next escape! 🛩️💼 #TravelTrendsetter
  • Your virtual travel companion. From tweeting to takeoff! ✨🛄 #TravelCompanion
  • Your itinerary innovator on Twitter. Where to next? ✍️✈️ #TravelInnovation
  • Bringing the world to your Twitter feed, one amazing destination at a time. 🌎❤️ #WorldExplorer
  • Flights booked, bags packed, and ready to tweet the best in travel. 🧳✈️ #TravelReady
  • Tweeting travel tips, trips, and tales. Join me on a journey of discovery! 📖🌍 #TravelStories
  • From tweets to travels, making your journey memorable with every post! 🕊️✨ #TravelMemories
  • Travel trend tweets at your fingertips. Let’s make your next trip viral! 📱🌟 #ViralVacations

LinkedIn Travel Agent Bio Examples

  • Travel specialist with a decade of experience in creating bespoke itineraries for luxury destinations
  • Boutique travel consultant focused on unique cultural experiences and sustainable travel
  • Corporate travel manager known for efficient budgeting and personalized service
  • Adventure travel expert crafting thrilling experiences for solo and group explorers
  • Certified travel agent with a passion for organizing educational and immersive trips
  • Travel entrepreneur helping families create lifetime memories in destinations worldwide
  • Business travel consultant improving your travel ROI with custom solutions
  • Leisure travel planner who turns your vacation dreams into reality with meticulous planning
  • World travel expert with insights on hidden gems and exclusive retreats
  • Travel industry veteran offering unparalleled access to luxury cruises and tours
  • International travel coordinator connecting you with authentic experiences and local flavors
  • Detail-oriented travel organizer passionate about creating stress-free trips
  • Wellness travel advisor specializing in retreats that rejuvenate body and soul
  • Group travel facilitator known for creating cohesive and enjoyable trips for organizations
  • Destination wedding planner with a flair for creating dreamy and romantic getaways
  • Senior travel consultant with a focus on accessibility and inclusive vacation packages
  • Expert in multi-generational travel planning ensuring fun for the whole family
  • Seasoned travel guide and consultant with local expertise in over 50 countries
  • Professional travel agent dedicated to curating all-inclusive packages for luxury seekers
  • Independent travel advisor offering personalized tours and concierge services

Keys to a Successful Bio for Travel Agents

Writing an effective bio as a travel agent involves a blend of personal flair and professional acumen. To stand out, one must balance personality with expertise, showcasing their unique value proposition to potential clients.

A successful bio should encapsulate the travel agent’s experience, specialties, and what sets them apart from the rest. It’s about creating a connection, building trust, and inviting engagement from the travel community.

Moreover, incorporating SEO strategies with relevant keywords can enhance visibility, drawing in those dreaming of their next getaway. Remember, a well-crafted bio is a bridge between the travel agent and the adventure-seekers they wish to serve.

With these travel agent bio examples and key writing strategies, crafting an engaging and effective social media presence is within reach for any travel professional looking to expand their clientele.

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Russian Tours and Cruises from Express to Russia

Moscow Travel Guide

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Why travel to Moscow

Contrasts: 12th century monasteries and some of the tallest skyscrapers in Europe can be found side-by-side in this complex and captivating city. The diversity of this mega-city is astounding. Only a few steps away from the solemn red facade of the Kremlin and the sounds of righteous church bells, a buzzing night scene and alternative-fashion boutiques can be found.

Culture: In Moscow only the best goes. Be it a theatre, restaurant or gallery, the standards are certain to be world-class. The Bolshoi ballet company is reputed to be even better than the Mariinsky’s and “MMOMA” (Moscow’s museum of modern art) exhibits works of art as profound as any that could be found in the famed MOMA.

Convenience: Unlike the rest of Russia, it’s easy enough to get by with just English in Moscow and, driving excepted, it is surprisingly safe: the murder rate is lower than in some of America’s major cities.

Top Sights in Moscow

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Why visit Moscow

It would take more than two days to walk around the perimeter of the biggest city in Europe, Moscow. Many of its inhabitants barely know what’s beyond the few blocks around their flat and there are so many attractions that it’s almost impossible to know where to start. If there is such a thing as an antidote to boredom, Moscow City is it. The mind-boggling range and diversity of things to do, places to eat, parks, historical monuments and more means that a vacation in Moscow has a wealth of activities to offer for every type of traveler, from young families to retirees.

Reasons to Vacation in Moscow in 2022

The Bolshoi theatre is familiar to almost everyone as Russia’s grandest theatre, but what people don’t know is that there are many more bolshoi (big) sites in Moscow that are worth travelling all the way to Moscow to see. For more than 100 years, the world’s biggest bell has been hidden behind the Kremlin’s walls and inside Moscow’s main park (which is bigger than some countries!) there is the world’s largest outdoor ice-rink. Travelers that visit Moscow can stay at the Izmailovo, Europe’s biggest hotel, then eat at the largest and most historic McDonald’s in Europe and after that have fun at the largest European indoor theme park!

Ancient Past & Stunning Architecture:

As those who travel to Moscow will see, just because Moscow is a city of record-breaking, glitzy high-rises doesn’t mean that there is no history. On the famous Arbat street, time-worn, wooden storehouses and century-old churches are squashed up against grey, soviet blocks which are then towered over by 21st century office-blocks. Unlike its much younger sibling, St Petersburg, Moscow’s roots stretch way back to the 12th century. Within the walls of the Kremlin, the city’s oldest building the Cathedral of Assumption can be admired in all its 500+ years of age.

Culture & Convenience

For a foreigner who has never visited Russia, Moscow is the perfect stepping stone into this great land of mystery. From the country’s best classical ballet troupes to snow-white troikas trotting through the parks, all the highlights of Russian culture can be had in Moscow without any of the complications that would be expected in other, less developed regions of Russia.

Cheap as Caviar

In Moscow, everything is bargain when with the current foreign exchange rates being what they are. Even caviar doesn’t seem so dear when the exchange rate is at 60rub to the dollar, so go on indulge yourself! Take your 2022 vacation in Moscow and have the best of both worlds, with European luxury at very affordable prices.

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Lena, our guide in Moscow was excellent. She was very knowledgable and could answer any question we had for her. We liked that she could pick up on our interests and take us places we might not have thought of to go. When we realized that one of the places we had chosen to see would probably not be that interesting to us, she was able to arrange entry to the Diamond Fund and the Armoury for us. Riding the Metro with Lena was a real adventure and a lot of fun. In Saint Petersburg we found Anna well versed in the history of the Tsars and in the Hermitage collection. Arkady in Veliky Novgorod was a very good guide and answered all of our questions with ease. Novgorod was perhaps a long way to go for a day trip, but we did enjoy it. Vasily was a great driver to have and kept us safe with good humour and skill. We enjoyed ourselves so much, my daughter says she is already planning to return. We would both have no hesistation to recommend ExpresstoRussia to anyone we know.

Just wanted to let you know that My grandson Bruno and I couldn´t have been more pleased with our week in Moscow (6/15 - 6/21). We were absolutely enchanted with the whole experience, including getting lost a couple of times in the Metro during our free time. Although both our guides (both Eleanas) were excellent, I would particularly commend the first one (she took us to the Tatiakov, the KGB tour, and to that beautiful cemetery where so many great Russian artists, authors, composers, musicians, militarists, and politicians are buried). Her knowledge is encyclopedic; and her understanding of today´s Russia as a product of its past was, for us, truly enlightening. I will be taking another tour in Russia, with my wife, within the next two or three years. I will be in touch with you when the time comes. Meanwhile, I will refer you to other potential visitors to Russia as I meet them.

We had a great time both in Moscow and St Petersburg. Your travel agency was excellent in coordinating the whole trip. Everything worked like clockwork. The guides assigned to us were very nice and friendly. They had a great knowledge of their subjects. The cars and the drivers were great. The hotels were good and the itinerary was good. All in all, it was a wonderful experience. It was nice dealing with you and your company. Thank you very much for a great Russian experience. Have a great future ahead

  • 31 reviews of Express to Russia Moscow Tours in Moscow

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Moscow Vacation Packages

Moscow vacations are always a great idea when it comes to traveling in Russia. Plan your trip to Moscow with a leading tour operator for Russia and enjoy the ease and pleasure that comes from it. You will stay at the centrally-located hotels, enjoy guided tours to Moscow's best sights with charming local guides, and, most importantly, feel relaxed and immersed in the Russian culture at all times. Wondering what the ideal way to see the best of Moscow is? Well, with a private tour to Moscow, of course! We will listen to your travel preferences and prepare a custom Moscow itinerary just for you. Let's start talking about your upcoming vacation to the gorgeous capital city of Russia.

Moscow Tour Highlights

Explore the capital of the largest country in the world, Russia.

Learn about the most visited sights in Moscow that are worth adding to your Russian itinerary. Create a fantastic tour to Moscow with a destination, choosing your wished activities.

Moscow Tour Highlights

  • Moscow walking tour
  • The Red Square
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Tips for Moscow Travel

Take a look at the good-to-know tips before visiting Moscow and have a fantastic time in the capital.

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What to pack

Make sure to check the weather prognosis before your trip and pack accordingly.

When to travel

Moscow is beautiful all around the year. Choose traveling time according to preferred activities.

We suggest to always have some cash with you. You will need Rubles (RUB) for Russia.

How much to tip

Tipping is not required in Russia, but it's considered good etiquette, tip 10%-15% of your bill.

The average summer temperature is approx 18°C (64°F), and winter is around -6°C (22°F).

Some of the most popular souvenirs from Moscow are caviar, Krasnaya Moska perfume.

Best Moscow Sights

One of the highest points in Moscow and one of its most breathtaking places - the Sparrow Hills.

See the 344-feet Cathedral of Christ the Savior - the tallest Orthodox church in the world.

Enjoy masterpieces of Russian opera and ballet in Moscow's legendary Bolshoi Theater.

Being the most recognizable symbol of Russia in the world, Red Square is an absolute must see when in Moscow. 

The famous GUM is a large department store in the Kitai-gorod part of Moscow facing Red Square.

History and luxury is revealed inside the Kremlin as the Armoury Chamber displays treasures like Faberge Eggs.

St. Basil’s Cathedral is Moscow’s most famous artistic work of architecture set in the romantic Red Square.

The symbol of Moscow and entire Russia, the Kremlin is often described as the 8th Wonder of the World.

Moscow Metro is like a whole underground city that holds the world's largest collection of Stalinist Art.

I am very satisfied.

I have been using the Firebirds (Travel All Russia) services for a while. I am very satisfied.

WOW. From the choice of hotels to...

WOW. From the choice of hotels, an itinerary that ran to plan, the amazing Guides and drivers, and of course the stunning cities of Moscow and St Petersburg. No long queues for entry to museums, churches, and palaces.  I would gladly recommend using Firebird Tours (Travel All Russia) to anyone.

THANK YOU for making this happen for me !!!

I must say from the day I started to book my tip till the day I got home I had one GREAT trip and experience I always felt safe and cared for help was seconds away not that I needed any I will defiantly highly recommend your company to any traveler to Russia WELL DONE to the Whole team THANK YOU for making this happen for me !!!

We enjoyed the whole trip a lot

Overall we enjoyed the whole trip a lot. Moscow is beautiful and clean. Thank you very much for your patience and excellent organization of this tour. Everything ran very smoothly and according to schedule. The guides met us on time at hotels or at our train carriage on arrival. They all spoke good English, had a good local knowledge and were very kind and helpful.

The tour lived up to all expectations

I’m most pleased with Travel All Russia in arranging our ‘Volga Dream’ Russia tour, I would recommend using your services again as every aspect of our tour went off without a hitch. The communication between our tour representative was excellent as we required additional days on both ends of our tour. The visa process and the logistics were flawlessly implemented.

We had a great time in Moscow!

Everything was perfect and we are very satisfied with services and accommodations.

Loved my time in Russia

The trip was great. Especially want to mention the guides I had on the extra days were exceptional. Both guides and drivers worked out well. Thanks again for all your help and attention. Loved my time in Russia, and still haven’t stopped talking about it.

Exploring Magnificent Russian Capitals, June 2017

Just want to say that our guide in St Petersburg was really outstanding. You really felt like someone was looking after you. Very observant - knowledgeable. We really enjoyed time spent with her.

Exploring Vibrant Moscow, June 2017

The experience was great!!! We had an excellent guide. The hotel was fabulous.

Thank you for your help !!! was an unforgettable trip.

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Visit Moscow Tours

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Saint Petersburg - Karelia 9 days - 8 nights

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Moscow - Saint Petersburg tour package 8 days/7 nights

Moscow - saint petersburg 5 days/4 nights.

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Moscow - Saint Petersburg 6 days/5 nights

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Sochi tour 8 days/7 nights

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Altai tour package 11 days/10 nights

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Murmansk 4 days/3 nights

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Happy New Year tour package- best price 8 days/7 nights

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Baikal tour package 7 days/6 nights

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Christmas tour package- best price 5 days/4 nights

Moscow tour package 4 days/3 nights.

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Special Winter Edition Tour 8 days/7 nights

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Saint Peterburg tour package 4 days/3 nights

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Moscow-Kazan-Saint Petersburg 9 days/8 nights

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Moscow-Suzdal-Saint Petersburg 9 days/8 nights

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Moscow-Saint Peterburg tour package 8 days/7 nights BEST DEAL (15th of MAY-22d of MAY only)

Moscow-sochi tour package 6 days/5 nights.

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Moscow - Velikiy Novgorod - Saint Petersburg tour package 9 days/8 nights

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Moscow-Saint Petersburg-Baikal lake 14 days/13 nights

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Moscow-Saint Petersburg-Sochi tour package 10 days/9 nights

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Moscow-Altai tour package 14 days/13 nights

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Moscow-Murmansk-Saint Petersburg 11 days/10 nights

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Saint Petersburg - Karelia 8 days/7 nights

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Moscow tour package 5 days/4 nights including tank riding and Stalin Bunker visit

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Moscow-Saint Petersburg tour package 7 days/6 nights including tank riding and Stalin Bunker visit

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Magic Ice of Baikal Lake - 7 days / 6 nights

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SPA tour package Grozny (Chechnya) 4 days - 3 nights

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Moscow Kremlin Tour

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Driving Tour around Saint Petersburg

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Peterhof Tour

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Moscow Driving Tour

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Moscow in 1 Day (Walking tour)

Welcome to visit moscow tours.

We provide authentic, informative and memorable tour packages and city tours, at very competitive prices. Visit Moscow Tours are available not only in Moscow, but also in other cities: Saint Petersburg, Kazan, Suzdal and Sergiev Posad.  We also organise customised individual programs tailored just for you.

Our guests come in large groups, small private groups, as couples or as single travellers. We take care of and treat our guests with respect in a friendly and warm family environment. We show people our beautiful cities with passion and deep knowledge of their history, culture and traditions.

Our guides are extremely hospitable, helpful and well-informed. They are simply the best because only by providing the best services can we make the world fall in love with Russia. And we are very happy when our guests say that they will definitely come back to Russia and that they will tell all their friends how great Russia is! That is what inspires us to put even more dedication and hard work into our tours, knowing that what we do is positive and meaningful.

Our classic tours include tours of Moscow and Saint Petersburg, two main Russian cities.

Moscow is a big and busy  megalopolis and Russia’s capital city, where more than 12 million people live and work. Our capital city is happening place; it is mysterious, elegant, luxurious, fashionable, clean and bright, with its unique legends, traditions and events. It is with great pride that we show the Red Square and the Kremlin, our Underground and Tretyakovskaya Gallery, among other stunning attractions.

Saint Petersburg is our second capital,  the second largest city in the Russian Federation. This wonderful city has a strong and lively aristocratic spirit, uniquely Russian royal architecture, magnificent museums and theatres. Saint Petersburg bears the royal heritage of Russia, which can be felt in its air, its streets, parks, monuments, museums and citizens.  In Saint Petersburg tours, we will take you to the Hermitage, Peter and Paul Fortress, Faberge Museum and Orthodox Cathedrals. We’re sure you will love it!

If you have a few more days to spare, venture into the dreamy Russian countryside in Suzdal or Sergiev Posad. Suzdal is a small town with a population of about ten thousand people, situated on less than 15 square kilometres. This tiny area is home to 53 historic cathedrals, five monasteries and a kremlin. Church domes are visible like mushrooms from anywhere and everywhere in the town like in a fairy tale. No wonder Suzdal is called the ‘Town Museum”.  It is definitely worth visiting!

Just try any of Visit Moscow Tours’ tour packages or any individual city tour, and we promise that you will want to come back to Russia again.  Russia is huge with countless amazing places to visit. There are so many unique experiences to be had and energies to be felt that one tour is definitely not enough to explore this vast land. It is also a very safe destination to travel, and we have a tradition of warm hospitality. Our people adore and take care of visitors as our own guests, and even if they do not know your language very well, they still try to be helpful and hospitable.

Our guides will show you the most interesting attractions and historical places, taking you on a journey to the past to enjoy stories of medieval times, the Romanov monarchy, the Soviet Era. And of course, we will show you the contemporary life of our country through authentic local experiences.

We look forward to meeting you soon!

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    The Food Tour by Visit Moscow Tours is a perfect chance to sample all the variety of cuisines of the former Soviet Republics and to understand the Russian customs, traditions and ways of life. You will taste Russian, Ukrainian and Georgian food. Meeting time: from 9 a.m. to 4 p.m. Meeting point: