rural tourism in uttar pradesh

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UP Govt Launches New Initiative To Transform Villages Into Rural Tourism Centres

UP Tourism: UP Tourism and Culture Minister Jaiveer Singh said that the initiative seeks to immerse tourists in the local culture and distinct rural lifestyle.

• By Imran Zafar
• Published: Thu, 14 Mar 2024 02:02 PM (IST)
• Source: JND
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How the yogi adityanath government plans to promote rural tourism in up, in the first phase, two villages each will be selected in 18 districts and their historical, religious and cultural heritage showcased.

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According to the UP chief minister’s office, to start with, 18 districts have been identified for promotion of rural tourism. These are Lucknow, Lakhimpur Kheri, Mathura, Aligarh, Agra, Firozabad, Varanasi, Azamgarh, Prayagraj, Bhadohi, Gorakhpur, Kushinagar, Jhansi, Lalitpur, Ayodhya, Barabanki, Chitrakoot and Banda. From each of these districts, the state government will pick two villages for showcasing. A senior official in the CM’s office said more districts will be included in future in phases.

Mukesh Meshram, principal secretary, tourism and culture, said advisory organisations for the first 18 districts to be covered have already been selected. “Though our department, in addition to encouraging better agricultural practices, craftsmanship, handloom and handicrafts, we are beginning the process of promoting the rich historical, religious and cultural heritage of UP’s villages,” he said.

The advisory organisations will first conduct a survey in the 18 districts. The surveyors will contact the district magistrates as well as tourism stakeholders about issues pertaining to rural tourism, said an official of the CM’s office.

A state government official said Adityanath is of the view that promoting rural tourism will help bolster the rural economy. Speaking at an event recently, Adityanath had stressed on the holistic development of gram panchayats in UP. Of the estimated 250,000 gram panchayats in India, over 58,000 are in UP. “These gram panchayats will play crucial role in achieving UP’s target of becoming a $1 trillion economy [by 2027],” Adityanath said.

After the formation of the Adityanath government in 2017, an aim was set to promote local economies and rural tourism with the help of village youth. These groupings were aptly named Yuvak Mangal Dals and Mahila Mangal Dals and were to be trained as ‘Paryatan Mitra’. The government’s tourism policy of 2018 made a special mention of village and agri-tourism as well as Mangal Dals.

In its second term, the state government has constituted an Eco-tourism Board. The government has also decided to make the Mangal Dals more proactive. Its volunteers will be trained to promote local tourism, the highlight being indigenous and specialised products, handicrafts, garments and other traditional goods manufactured by local artisans, particularly in villages and rural areas. According to the tourism department, 78,000 Mangal Dals are registered in the state. Of this, 42,000 are Yuvak Dals and 36,000 Mahila Dals. The groups comprise members in the age group of 15 to 35 years.

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UP excels as 3 villages and one rural homestay shortlisted under the best tourism village and rural homestay category

After a rigorous screening process, the union tourism ministry has shortlisted three villages and one rural homestay in the ‘best tourism village’ and ‘best rural homestay’ categories.

Statesman News Service | Lucknow | March 29, 2024 9:15 pm

Representational Photo

The vibrant state of Uttar Pradesh has once again showcased its excellence in the tourism sector of the country.

After a rigorous screening process, the Union Tourism Ministry has shortlisted three villages and one rural homestay in the ‘Best Tourism Village’ and ‘Best Rural Homestay’ categories.

In a bid to promote rural tourism and highlight the hidden gems of Uttar Pradesh, the state’s tourism department enthusiastically submitted 109 entries for the ‘Best Tourism Village’ category and 10 entries for the ‘Best Rural Homestay’ category.

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The shortlisted villages for the ‘Best Tourism Village’ category are Jait in Mathura, and in the Agro-Tourism category, Ranipur in Jhansi. In the category of Community-Based Tourism and Heritage Tourism, Pura Mahadev Village in Baghpat was shortlisted.

Additionally, the ‘Arth Homestay’ in Lakhimpur Khiri has been shortlisted for its exceptional contribution to Responsible Tourism in the ‘Best Rural Homestay’ category.

Principal Secretary, Department of Tourism and Culture, Mukesh Kumar Meshram said here on Friday: “Uttar Pradesh has a glorious cultural and tourism legacy as the state is blessed with many attractive tourist destinations. These kinds of participation and recognition like the ‘Best Tourism Village and Best Rural Homestay Competition’ will undoubtedly boost tourism and specifically bring our rural tourism under the limelight. This in turn will also increase employment opportunities in the state.”

The next phase of evaluations will witness representatives from the Uttar Pradesh Tourism Department presenting detailed presentations about shortlisted villages and the homestay’s unique features, highlighting the key attractions and specialties that have earned them this prestigious recognition.

This commendable achievement reflects Uttar Pradesh’s commitment to promoting sustainable tourism and showcasing the wide array of tourism opportunities the state offers to its visitors.

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UP Gears up for Rural Tourism, All About Agritourism and the Man Who Pioneered It in India

Curated By : Lifestyle Desk

Trending Desk

Last Updated: September 20, 2022, 19:24 IST

New Delhi, India

The Yogi Adityanath-led government of Uttar Pradesh began a phase-by-phase campaign to promote rural tourism in the state.

Let's take a look at agritourism in India and the man who pioneered it as he prepares 18 districts for rural tourism

The Yogi Adityanath led government of Uttar Pradesh began a phase-by-phase campaign to promote rural tourism in the state. With the campaign, the UP government plans to reintroduce the nation and its people to the village’s way of life.

During the first phase of the campaign, 18 districts have been chosen to endorse rural tourism. The government will select two villages from each of these districts to attract tourists. Uttar Pradesh has the most villages in the country and has a vast potential for agricultural tourism.

Villagers will receive training in traditional cuisines, handicraft productions, cow husbandry, handloom weaving and biological and agricultural diversity. Around 26 new and enhanced villages should be ready to welcome visitors very soon.

What is Agritourism ?

Agritourism is the most recent concept in the Indian tourism business, and it usually takes place on farmlands. During their stay, guests get the chance to engage in a real, enthralling, and authentic interaction with rural life, experience authentic local cuisine, and become familiar with a variety of farming jobs. Tourists can unwind and rejuvenate in the pristine natural environment.

Because of rapid urbanisation, many many children and adults are unfamiliar with what rural life and agriculture look like. However, with agritourism, they can get a first-hand experience of village life and culture.

TOP SHOWSHA VIDEO

Pandurang Taware, The Father Of Agritourism

Agritourism gained popularity among the Indian masses with the story Pandurang Taware on the TV show Shark Tank India Season 1. Originally from Maharashtra’s Baramati district, Taware left his city job to return to his native village and start an agritourism business. His efforts have benefited over 628 farmers, generating a revue of 58 crores from agritourism. Referred to as the “Father of Agritourism", Taware played a key role in the development of Maharashtra’s agritourism policy, which requires schools to take one mandatory educational trip to a farm per year, for students in classes 5 through 10.

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Uttar Pradesh to boost rural tourism, 18 districts earmarked for the project

Times of India TIMESOFINDIA.COM / TRAVEL NEWS , UTTAR PRADESH / Created : Sep 19, 2022, 20:09 IST

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Uttar Pradesh tourism department has launched a phase-wise campaign to boost rural tourism. A total of 18 districts have been earmarked, where efforts will be made to promote rural tourism. The main objective of this campaign will … Read more

Uttar Pradesh tourism department has launched a phase-wise campaign to boost rural tourism. A total of 18 districts have been earmarked, where efforts will be made to promote rural tourism. The main objective of this campaign will be to promote the cultural heritage of the villages. A lot of these villages also have rich historical backgrounds. Read less

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Uttar Pradesh tourism department has launched a phase-wise campaign to boost rural tourism. A total of 18 districts have been earmarked, where efforts will be made to promote rural tourism. The main o...