honest tourism slogans

200 Original Travel Slogans that are actually Great

January 18, 2024

Travel slogans are perfect for promoting your brand, attracting customers, and conveying your unique value proposition. They are ideal for use across various marketing channels — from websites and brochures to social media platforms and email campaigns.

These catchy slogans can inject personality into your brand, making it memorable and relatable. They encapsulate the essence of what your company or blog offers, and inspire a sense of wanderlust, inviting readers or customers to explore, dream, and discover the world with your services. Travel slogans can be the secret ingredient to a successful business .

But, creating these catchy taglines for travel can sometimes be challenging.

Are you a travel agency owner, striving to weave the right words that encapsulate the unique and memorable experiences your company offers?

Or perhaps you’re a travel blogger wrestling with writer’s block, staring thoughtfully at a blank screen waiting for inspiration to strike?

Well, a huge sigh of relief is in order! Bringing to you a treasure chest of 200 original, compelling travel slogans and taglines .

Crafted with creativity, they strike the perfect chord between the thrill of travel and the beauty of poetry. Use them to breathe life into your brand, capture your clients’ or readers’ hearts, and inject fresh vitality into your marketing campaigns.

Taglines and Slogans for Travel Agencies and Bloggers

Here are 200 catchy travel slogans and taglines you can use for your travel agency or for your blog to inspire wanderlust, promote your services, and create a memorable brand identity.

1. Experience, not just travel.

2. Always, more than you imagine.

3. Live the journey, cherish the memories.

4. Your passport to paradise.

5. Discover places, foster experiences.

6. The world is waiting.

7. Where to next?

8. Don’t just dream it, live it.

9. Explore the unseen.

10. Turn vacation mode on.

11. Embrace your wanderlust.

12. Carving routes, creating memories.

13. Unearth your own adventure.

14. Keep calm and travel on.

15. Venture beyond the ordinary.

16. The joy of journeying.

17. Wander with wonder.

18. Because you deserve a break.

19. Traverse the trails less travelled.

20. Let’s Get lost in the right direction.

21. Feel the freedom of flight.

22. Let’s go someplace beautiful.

23. Adventure awaits you.

24. Your traveling buddy for life.

25. Fill your life with adventures, not things.

26. Move over routine, embrace the extraordinary.

27. Reminisce the journey, not just the destination.

28. Discover. Explore. Enjoy.

29. Your escape from everyday routine.

30. Bedazzling destinations, bespoke experiences.

31. Seize the moment, live the dream.

32. Crafting not just trips, but experiences.

33. Your go-to for globetrotting.

34. Just pack and go, leave the rest to us.

35. Get high on altitude, lose yourself in latitude.

36. Born to travel, forced to work.

37. Exceptional journeys, extraordinary memories.

38. Be a traveler, not a tourist.

39. Embarking you on your dream journey.

40. Get bitten by the travel bug!

41. Live the life you’ve always imagined.

42. Handcrafted experiences for a lifetime.

43. Your ticket to amazing adventures.

44. Redefining the art of travel.

45. To the ends of the earth and beyond.

46. It’s your world, go explore.

47. We know the world like the back of our hand.

48. Creating extraordinary travel experiences.

49. We carve pathways, you create memories.

50. Boundless journeys, countless memories.

51. Where the journey is the reward.

52. Come fly with us and feel the difference.

53. Why wait? The world is out there.

54. Make every journey an epic adventure.

55. Let’s conquer the world together.

56. Be on top of the world with us.

57. Life’s too short not to travel.

58. Discover more, dream more.

59. Once a year, go somewhere new.

60. Stop dreaming, start booking.

61. Escape the ordinary, embrace the exceptional.

62. Journeys as unique as you are.

63. Booking trips to your dream destinations.

64. Travel far, travel wide, and travel without regrets.

65. We make your travel dreams a reality.

66. Experiences that last a lifetime.

67. Venture beyond boundaries.

68. Say yes to new adventures.

69. Travel for the soul.

70. Unleashing your travel dreams.

71. Where your journey begins.

72. You travel, we plan.

73. Not all those who wander are lost.

74. Conquer the world one country at a time.

75. Your gateway to a new world.

76. Embrace the world, embrace adventure.

77. Navigate the globe with us.

78. Make memories across the globe.

79. Backpack your dreams with us.

80. The world is your canvas. Let’s paint it together!

81. With us, every journey is an adventure.

82. The road less traveled has the best surprises.

83. We’ll guide you through your world of wanderlust.

84. Couple your curiosity with our travel spirit.

85. Kick-start your travel dreams with us.

86. Adventure in style with us.

87. Leave your footprints all over the world.

88. It’s a journey, not a race.

89. Where the heart finds its home.

90. Journey. Dream. Discover. Repeat.

91. Paint your dreams with our travel colors.

92. Let’s chalk your travel story.

93. Memories over monuments, moments over milestones.

94. Freedom to explore, courage to encounter.

95. Nothing soothes the soul like travel.

96. It’s the journey, not the destination.

97. Let’s find some beautiful place to get lost.

98. Creating milestone memories.

99. Experience the world, one destination at a time.

100. Crafting journeys, creating stories.

101. Fun is just a flight away.

102. Adventure awaits, let’s find it together.

103. Wander where the wind blows.

104. Make the world your playground.

105. Vacation mode activated with us.

106. We believe in the power of travel.

107. The journey is where the memories are.

108. Every journey has a story, let’s create yours.

109. Explore the world, one culture at a time.

110. The world is a book, and we are your bookmark.

111. Destination unknown, Journey unforgettable.

112. Travel is the best teacher.

113. World-class journeys, for a world-class experience.

114. Pack your bags, start your adventure.

115. Time for a new adventure, are you ready?

116. Dive into destinations.

117. Leave the map behind, follow your instinct.

118. Live your dreams, not your fears.

119. Wander. Wonder. Repeat.

120. Explore like never before.

121. Let the sea set you free.

122. Rejuvenate, Relax, Travel.

123. Getaway from the everyday.

124. Live your travel tale with us.

125. Choices make us, choose your next destination.

126. Experience life beyond the horizon.

127. See life through a new lens.

128. Travel far enough, you meet yourself.

129. One’s destination is never a place, but a new way of seeing things.

130. Find joy in the journey.

131. Inspire. Explore. Discover.

132. Satisfying your travel cravings.

133. Experience the path less travelled.

134. Life begins at the end of your comfort zone.

135. Discover more than you search for.

136. Adventure begins where plans end.

137. Bringing the world closer to you.

138. Life’s a journey, let us guide you.

139. Make your life a story worth telling.

140. The world is a book, and travel is reading it.

141. Travel with us to travel with joy.

142. Meet the world with open arms.

143. Passport to your dream destinations.

144. We help you escape the ordinary.

145. Explore the unexplored.

146. Push boundaries, set sights high.

147. For the love of journeying.

148. The road to memories starts here.

149. Four corners of the world, endless possibilities.

150. Pack light, travel far, live long.

151. Making travel plans into travel experiences.

152. Let the adventure seize you.

153. Go offbeat with us.

154. Why travel? Why not?

155. Discovering destinations differently.

156. Where adventure meets tranquility.

157. Find yourself through wanderlust.

158. Discover your travel spirit.

159. Embrace the thrill, live for the journey.

160. Don’t dream it, travel it.

161. Let the wandering begin.

162. Because life isn’t meant to be lived in one place.

163. We make your travel dreams come alive.

164. Unraveling the travel tales.

165. Pack your Adventure.

166. Journey into the beautiful unknown.

167. To travel is to live.

168. Crafting bespoke travel stories.

169. Not just destinations, but experiences.

170. It’s not just about the journey, but also the stay.

171. Your perfect travel companion.

172. The ticket to your wonderland.

173. Always exploring, forever discovering.

174. Hop on, let’s explore!

175. For those with an insatiable wanderlust.

176. Less routine, more travel.

177. Discover the world, one trip at a time.

178. Crafting journeys, creating joy.

179. We turn your dream vacations into reality.

180. A decision to travel is a decision to live.

181. Expand your horizons, embrace the world.

182. Welcome to a world of wanderlust.

183. Explore, dream, and discover with us.

184. Embrace the spirit of adventure.

185. Journey for mileage, a destination for mind.

186. Travel……..because you can!

187. Wander more, worry less.

188. Every journey starts with a single step.

189. Dare to live the life you’ve always wanted.

190. Your travel dreams deciphered.

191. The world is your oyster, let’s shuck it together.

192. Fulfilling travel dreams, one destination at a time.

193. Let your journey begin!

194. Live life one trip at a time.

195. Lose yourself in travel.

196. The world is waiting. Be a traveler.

197. From mountains to seas, let’s wander.

198. With us, every mile is a memory.

199. Weaving travel into tales.

200. Journey matters, not the arrival.

Pick the Right Travel Slogan

And there we are – 200 catchy travel slogans that can give your blog or agency the edge it needs.

Every journey begins with a single step, and the journey of making your brand memorable starts with choosing the right slogan. Use these taglines to spark fascination, build a unique identity and make your readers or customers dream of their next adventure.

After all, in the realm of travel, the right slogans can take your brand places, quite literally.

So, pick the ones that resonate with your offerings, and embark on an exciting journey of blending travel, business, words, and imagination!

For more articles on Travelness check out:

About the author

Travel Reporter & Editorial Director

Ph.D. in Geography, Travel Photographer, and Software Engineer. Been on 4 continents and loved them all.

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International Days

487 catchy tourism slogans and tourism day slogans.

Tourism is on hype since the world has become more and more global. It is the pillar of the economy, generating revenue and creating job opportunities, and it is great for local businesses. It is also an amazing phenomenon to promote cultural diversity when people interact with each other around the world, promoting peace. It is a gateway for individuals to relax, take a break or vacation. Hence if you want to promote tourism among your peers and for your country or community, this article is for you. Tourism slogans are very impactful tools. They capture the public’s attention and inspire them to travel to beautiful places worldwide. They will help you grab the attention of tourists in this very competitive tourism industry.

You can use these tourism slogans on social media or digital advertising campaigns. You can also display them on billboards, posters, banners, pamphlets, and brochures or partner with restaurants and organizations to display them on their products. The constant reminder through these means will ultimately attract their attention and persuade them to tour your place or country. Social media is one great way to capture the attention of youth, which nowadays is all about exploring and freelancing digital photography and exploration. Use different means of promotion to attract different fractions of the population.

Table of Contents

Catchy Tourism Slogans

Big Country.

Beyond Words.

Come to Life.

Enjoy the show.

Eternally Yours.

Beauty Amplified.

Enjoy the freedom!

Escape completely.

A different light.

A tradition of excellence.

A signature of excellence.

Awaken To A Different World.

Best under the Australian sky.

A world within. A state apart.

Everything else is in the shade.

A whole world on a single island.

Better prices. Exceptional people.

Big agency deals. Small agency feel.

Beautiful one day, perfect the next.

A Destination for the New Millennium.

Eat, drink, and be happy. Ride the rails!

Creative Holidays. Create your kind of holiday.

National Tourism Day Slogans

The dates of national tourism can vary depending on the country. These national tourism day slogans will help promote the tourist’s special places in your country. This day has an immense effect on tourism. It provides a platform to talk about tourism and sheds light on why it is important to promote tourism. It also appreciates the organization, individuals and leaders who promote and bring out the country’s positive image in front of the world.

Overall, it is a day with positive vibes and great potential. If you too want to encourage people to visit your country, celebrate the day. Spread information about what your place offers with the help of the following slogans.

Here is a list of National Tourism Day slogans

Travel like there is no tomorrow.

Make traveling a part of your life.

Travel to explore and travel to live.

Never ever miss on a chance to travel.

You learn so much more when you travel.

Travel the world to experience the world.

When you travel, you are learning so much.

Traveling has so much to offer to all of us.

Traveling is the answer to so many questions.

The world is open for us to travel and explore.

Traveling is a beautiful way to live your life.

Travel is a way to live your life to the fullest.

Don’t just read about a place, visit it instead.

Traveling makes you a better person in so many ways.

You see a different world when you step out and travel.

You will have a happy life if you say yes to Traveling.

There is nothing as satisfying to a soul than Traveling.

Traveling opens up your mind and helps you learn many things.

Make the most of your life by Traveling. Happy National Tourism Day.

Catchy Tourism Taglines

Tourism taglines are a powerful marketing tool, creating brand recognition and convincing travelers to explore and discover. A good tourism tagline is instrumental in attracting tourists, and It will also help boost the local economy and position a destination as a must-visit place. So if you too want to promote The Following Tourism taglines should be your go-to:

Forever West.

It’s all here.

Explore Minnesota.

Just a Smile Away.

Happiness on Earth.

Experience Variety.

Georgia on my mind.

God’s own country.

It’s a real pleasure.

Fields of Opportunities.

Great Faces. Great Places.

Honest To Goodness Indiana.

Journey at its luxurious best.

Exploring the world in comfort.

It’s Like A Whole Other Country

It’s more fun in the Philippines.

Inspiring destinations within your reach.

Exclusive holidays for the single traveler.

Tourism Slogans Of The World

Tourism slogans of the world represent the creativity and diversity of places across the globe. They represent the essence of a place, and these slogans leave a lasting impression. Each country seeks to create a unique identity through its tourism slogan, reflecting the natural beauty and cultural richness. Whether it’s “Land of the Rising Sun,” or “Uncover the Unexpected,” these slogans communicate a sense of curiosity and adventure in the hearts of travelers. If you want to spark such curiosity, this section is for you.

Here is a list of Tourism slogans of the world.

Life Elevated.

New Mexico True.

Sweet Home Alabama

Made in Tennessee.

Pick Your Passion.

Take me to the top.

The Land that Sings.

Still Revolutionary.

More than the usual.

One aim, excellence.

Oceans of experience.

Must be the sunshine.

Live Free & _________.

State of Independence.

The Grand Canyon State.

Positively Transforming.

The Island of Memories…

Live your myth in Greece.

Let us show you the world!

The Island for All Seasons.

The Heartland of the Baltic.

The best way to see America!

Mile after magnificent mile.

Let your soul and spirit fly.

Relaxed, friendly and informal.

The Mediterranean as it once was.

Rail trips to here, there and everywhere!

Relax… You’re with us! We make it simple.

Manly. Seven Miles from Sydney, a Thousand Miles from Care…

Here are some State Tourism Slogans

Unbridled Spirit.

You’ve arrived.

We Love Dreamers.

The Natural State.

There’s only one.

Your world. Your way.

Ultimate in Diversity.

Virginia is for lovers.

The value of experience.

Where family fun begins.

There’s no place like it.

Unforgettable rail journeys.

We live it. You’ll love it.

There is no place like Kansas.

Too much fun for just one day.

Travel with a clear conscience.

You’ll love where we take you.

Tourism Mottos

A tourism motto is core values and unique selling points. It shapes the tourism industry’s approach and guides them along with setting the tone for travelers’ experiences. The tourism motto invites individuals to enjoy themselves in new environments, seek out adventure, and create lifelong memories. It does represent the positivity of all the experiences.

Here are inspiring Tourism Mottos

Love is there at the beach.

Give yourself precious time.

Enjoy the views at the beach.

Feel the sand under your feet.

Beach is the place for a picnic.

Keep the beach clean for others.

Do not get offended by the waves.

It is better to visit beaches often.

Never disrespect others at the beach.

Splashing waves are waving towards you.

Take some time off and go to the beach.

Waves are coming to take you with them.

Beach is not just a place for a picnic.

Don’t throw away garbage at the beach.

Emotions are there on the beach with you.

Please stay away from the dangerous waves.

Beach ball is the game you enjoy the most.

You can feel the warmth of the sand under you.

This beach is the place where our story starts.

Parties are the best way to celebrate yourself.

Do not breach any other’s privacy at the beach.

We have many memories together here on this beach.

Slogans About Tourist Spots

Slogans about tourist spots attract visitors and promote the uniqueness of a destination. They are powerful marketing tools, creating awareness and generating interest among travelers. Slogans about tourist spots do a great job of branding and positioning a destination, helping it stand out. Let’s find out which slogans about tourist spots will suit you best.

Always there for you where you left me.

Never leave children alone at the beach.

Beach is not a place for children.

Make way others surf at the beach.

Sun shines more at the beach.

Beach is also a source of entertainment.

Flowing with the waves is an emotion.

A normal person should visit the beach.

Beach provides you the best time in your life.

Spend quality time at the beach.

Never try to do stunts with the waves.

Stay away from splashing waves at the beach.

Waves will not allow you to stand there.

Your personal safety matters the most.

It is our duty to cooperate with Baywatch.

Beaches are made for us to visit.

It also provides a tourist view.

Beaches promote tourism in the city.

Have some fun under the sun.

Party is at its peak at the beach.

Slogans For Tourism Company

Slogans for a tourism company shape brand identity and attract customers. It helps generate the interest of the public in the company’s services. In a competitive industry like tourism, a good slogan can catch attention, drive customer engagement, and ultimately lead to business success.

So here is a list of Slogans for Tourism Companies

Enjoy the ride

Dare to dream.

Dare to explore

Let’s get lost.

Find your adventure

The adventures await.

We are all explorers.

Let the journey unfold

Discover something new

Broaden your horizons.

Go beyond the expected.

Vacation without borders

Explore the possibilities

Experience the unexpected

Explore beyond the horizon

Discover the world with us

The world is your playground

We make traveling a pleasure

Discover your own adventure.

Take the journey of a lifetime

A world of possibilities awaits.

The world is yours for the taking.

Don’t just take a vacation, take an adventure

So here is Catchy Philippine Tourism Slogans

Take a trip

Come explore

See the world

Dare to explore.

Live the journey.

Seeing is believing

Get out and explore

A new world awaits.

Get out and explore.

Explore new horizons

The world awaits you

Discover your dreams.

Discover the unknown.

Embark on an adventure

Create your own story.

A journey of discovery

Let’s make a memory.

We make memories happen.

Live a life of adventure

Let your adventures begin

Explore the world with us.

Live life beyond the ordinary

Go on the journey of a lifetime.

Discover the beauty of the world

Life is an adventure, make it yours

Let’s take the road less travelled.

Live the life you’ve always imagined.

Ireland Tourism Slogans

Journey beyond

Join the journey

Life is a journey

Come fly with me.

Explore the world

The world is yours

Take time to explore.

Let us show you around

Get lost in the world.

Make your vacation count

See something different.

Discover what lies beyond

The world is your oyster.

A world of possibilities.

Live life to its fullest.

Travel and discover yourself

Be the change you wish to see

Let’s take life by the horns.

See what’s around the corner.

The journey of a lifetime awaits.

The wonders of the world unveiled

Experience the world in a unique way.

We take you to where you never thought you could go

Poster Tourism Slogans

With their visually appealing designs and compelling messages, poster tourism slogans are powerful tools for advertising and marketing campaigns. Posters with good tourism slogans can instantly grab the viewer’s attention. They can be displayed in various locations, such as travel agencies, airports, hotels, and tourist information centers, capturing the interest of potential travelers and motivating them to visit various destinations.

So here is a list of catchy Poster Tourism Slogans for you!

Be fearless.

Adventure awaits

Explore the unknown

Discover the unseen

Shape your destiny.

We take you further

Go with the experts.

Live, laugh, explore.

Let’s find our way.

Create new experiences

Explore and experience

See the world in color

The world is your oyster

Journey to faraway lands

Experience something new

Venture into the unknown.

Seize the day and explore

Take the road less travelled

Experience a new way of life

Explore all the possibilities

Experience life to the fullest.

Experience life like never before

Discover life’s greatest experiences.

Tourism Destination Slogans

Tourism destination slogans are key in capturing the beauty of a specific location. It highlights the key features, attractions, and experiences that make a destination worth exploring. Whether it’s a beach paradise, a cosmopolitan city, or a mountain retreat, destination slogans aim to convey the distinctive qualities that set a place apart. They are powerful marketing tools and position a destination as a must-visit spot.

Here is a list of Tourism Destination Slogans

Seek the unseen

Take the plunge.

Go with the flow.

A whole new world.

See something new.

The world is yours.

Live your best life.

Explore all you can.

Experience the world

Embrace new cultures.

Life is an adventure.

Expand your horizons.

Explore the world with us

See the world differently

Get lost in the adventure

Experience the unexpected.

Take the trip of a lifetime

Uncover your inner explorer.

Make memories to last a lifetime

Uncover the secrets of the world.

See the world in a whole new light

Let’s explore the world together.

We take you to where you want to go

Life is an adventure, make it count.

Suggestions/Conclusion

Here are some suggestions on how to promote Tourism

• Enhance Infrastructure and Services : Continuously improve infrastructure, transportation, and tourist facilities to ensure visitors’ seamless and enjoyable experiences. Invest in training programs to enhance the quality of services tourism professionals provide.
• Collaborate with Influencers: Partner with travel influencers and bloggers with a significant following and a genuine interest in the destination. Please invite them for familiarization trips and encourage them to share their experiences through blog posts, videos, and social media content.
• Host Events and Festivals : Organize or support events and festivals that showcase the destination’s unique cultural, artistic, or culinary aspects. Such events attract visitors and create a buzz, generating positive word-of-mouth and media coverage.
• Highlight Unique Experiences : Identify the distinctive experiences and attractions that set the destination apart. Emphasize these unique selling points in promotional materials and showcase them through captivating storytelling.
• Enhance Online Reviews and Recommendations: Encourage visitors to leave positive reviews and recommendations on popular review platforms like TripAdvisor, Google Maps, and Yelp. Monitor and respond to reviews promptly, addressing any concerns or issues raised.
• Participate in Travel Trade Shows and Exhibitions : Showcase the destination at national and international travel trade shows and exhibitions. Network with travel agents, tour operators, and industry professionals to generate leads and foster collaborations.
• Collaborate with Government and Tourism Organizations : Work closely with government bodies and organizations to align strategies, secure funding, and implement sustainable tourism practices. Jointly promote the destination through campaigns and initiatives.

Frequently Asked Questions/FAQs

Create A Slogan Promoting the Tourist Spot In Your Place.

Here are a few slogans that you can put the name of your place and promote tourism for.”Experience (Your Place): Unforgettable Journeys Await

(Your Place) lights: Explore, Indulge, and Enchant!”

“(Your Place) Escapades: Uncover Hidden Gems and Create Memories.”

Discover (Your Place): Unveil the Beauty, Embrace the Culture!”

Tapestry of Wonders: Immerse Yourself in Spectacular Beauty.”

“(Your Place): Where Adventure and History Converge!”

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Amazing Travel Sayings For Travel Inspiration

Catchy Holiday Sale Slogans and Holiday Marketing Slogans

Catchy Holiday Card Sayings & Funny Holiday Sayings

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Home » Slogans » Catchy Slogans » List of 101 Creative Tourism Catchy Slogans and Taglines

List of 101 Creative Tourism Catchy Slogans and Taglines

We have gathered a list of some of the catchiest tourism slogans and taglines that shine brightly within the industry. These remarkable slogans are followed by the Greatest Travel Agency Names of All-Time and a special post on How to Write a Catchy Slogan that Brings in More Customers .

A Destination for the New Millennium.

A different light.

A new point of view.

A signature of excellence.

A tradition of excellence.

A whole world on a single island.

A world within. A state apart.

Adventures In Living.

Awaken To A Different World.

Beautiful one day, perfect the next.

Beauty Amplified.

Best under the Australian sky.

Better prices. Exceptional people.

Beyond Words.

Big agency deals. Small agency feel.

Big Country.

Come to Life.

Creative Holidays. Create your kind of holiday.

Discover a different world…

Dream. Explore. Discover.

Dreams for all seasons.

Eat, drink, and be happy. Ride the rails!

Endless Discoveries.

Enjoy the freedom!

Enjoy the show.

Escape completely.

Eternally Yours.

Even better this year.

Every day is different.

Everything else is in the shade.

Exclusive holidays for the single traveler.

Experience the uncommon element.

Experience Variety.

Explore Minnesota.

Exploring the world in comfort.

Fields of Opportunities.

Forever West.

Georgia on my mind.

Get natural.

God’s own country.

Great Faces. Great Places.

Great journeys – fascinating places.

Happiness on Earth.

Honest To Goodness Indiana.

I (Heart) NY.

Inspiring destinations within your reach.

It’s a real pleasure.

It’s all here.

It’s Like A Whole Other Country

It’s more fun in the Philippines.

Journey at its luxurious best.

Journeys as great as the destinations.

Just a Smile Away.

Let us show you the world!

Let your soul and spirit fly.

Life Elevated.

Live Free & _________.

Live your myth in Greece.

Made in Tennessee.

Manly. Seven Miles from Sydney, a Thousand Miles from Care…

Mile after magnificent mile.

More than the usual.

Must be the sunshine.

New Mexico True.

Oceans of experience.

One aim, excellence.

Pick Your Passion.

Positively Transforming.

Rail trips to here, there and everywhere!

Relax… You’re with us! We make it simple.

Relaxed, friendly and informal.

State of Independence.

Still Revolutionary.

Sweet Home Alabama

Take me to the top.

The best way to see America!

The Grand Canyon State.

The Heartland of the Baltic.

The Island for All Seasons.

The Island of Memories…

The Land that Sings.

The Mediterranean as it once was.

The Natural State.

The value of experience.

There is no place like Kansas.

There’s no place like it.

There’s only one.

Too much fun for just one day.

Travel with a clear conscience.

Ultimate in Diversity.

Unbridled Spirit.

Unforgettable rail journeys.

Virginia is for lovers.

We live it. You’ll love it.

We Love Dreamers.

Where family fun begins.

You’ll love where we take you.

You’ve arrived.

Your world. Your way.

Greatest Travel Agency Names of All-Time Captivating Journeys Destination Vacation Trailfinders Vacations to Go Pack & Go See All of the Greatest Travel Agency Names of All-Time

Go here to see some more slogan examples and find out the perfect slogan formula for creating a catchy slogan that brings in more customers.

The below infographic takes a look at the tourism industry and top destinations promoting by social media. Today’s travelers predominantly connect by social media where resorts and major destinations can engage travelers to encourage travel.

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Take Your Chants

Tourism Slogans: Crafting Memorable Hooks for Destinations

Tourism slogans are more than just catchy phrases; they’re the heartbeat of a destination’s brand identity. They encapsulate the essence of a place, promising unforgettable experiences and adventures. Whether it’s the allure of pristine beaches, the thrill of urban exploration, or the tranquility of nature escapes, these slogans are designed to capture your imagination and spark wanderlust.

Crafted to resonate with travelers worldwide, tourism slogans play a pivotal role in shaping perceptions and driving interest. They’re not just words; they’re invitations to explore, discover, and fall in love with places you’ve never been. As you jump into the world of tourism slogans, you’ll find that each one tells a story, inviting you on a journey that’s as unique as the destination it represents.

Table of Contents

Importance of Tourism Slogans

When you’re planning your next adventure, the first thing that might catch your eye is a catchy slogan. These aren’t just mere catchphrases; they’re the essence of a destination’s brand identity. Think of them as a compact story or an invitation, drawing you into the unique experience each place offers. In a world buzzing with travel options, a memorable slogan can be the difference between being overlooked and being top of mind.

Tourism slogans have a powerful role. They’re not just fancy words thrown together; they hook your interest and spark wanderlust. Picture this: you’re scrolling through social media, and you see a slogan saying “Incredible You.” It’s not just calling the destination incredible; it’s inviting you to discover a part of yourself there. This is how slogans work; they connect emotionally, making you feel like you’re missing out on something great.

• Brand Identity : They give a place its personality, setting it apart from others.
• Emotional Connection : Good slogans tap into your feelings, making the destination more appealing.
• Memory Hooks : They’re designed to stick in your mind. Later on, when you’re thinking vacation, that slogan pops up.

Consider the impact of a well-crafted slogan. It’s not about overloading you with information; it’s about creating a feeling, an image, and an expectation. Whether it’s the promise of adventure, relaxation, or discovery, a good slogan sums up why a destination should be your next choice.

In the competitive world of tourism, destinations constantly seek ways to stand out. Slogans are a vital tool in this quest. They encapsulate the essence of a place and what it offers, often becoming as iconic as the destinations themselves. It’s not just about attracting tourists; it’s about promising them unforgettable experiences.

As you wander through the crowded marketplace of travel options, remember, these slogans are more than just marketing. They’re the beginning of your story with a destination. So next time one catches your eye, think about the journey it’s inviting you on.

Characteristics of Effective Tourism Slogans

Imagine you’re scrolling through your social media feed, and you see a slogan that makes you stop in your tracks. It’s catchy, it’s engaging, and it makes you want to learn more. That’s the power of an effective tourism slogan. But what exactly makes a slogan stand out? Let’s break it down.

Simplicity Is Key

First off, simplicity is crucial. A great tourism slogan is easy to remember and easy to understand. It doesn’t use complicated words or long sentences. Instead, it gets straight to the point. Think of it as the friendly “hello” that invites you in.

Emotion Over Information

While it’s tempting to pack a slogan with facts, the best ones tap into your feelings. They hint at an experience, an adventure, or a dream vacation awaiting you. It’s not just about telling you what you can do at the destination; it’s about making you feel what it would be like to be there. This emotional connection is what turns a simple phrase into an unforgettable promise.

Uniqueness and Memorability

Your destination isn’t like any other place on Earth, and your slogan should reflect that. An effective tourism slogan captures the unique character of a place. It’s memorable because it’s different. When a slogan echoes the unique vibe of a destination, it sticks with you long after you’ve read it.

Cultural Resonance

A great tourism slogan also resonates with its target audience on a cultural level. It might play on words, use humor, or tap into shared values and aspirations. By speaking the “language” of your intended audience, a slogan bridges the gap between the familiar and the new, inviting exploration and connection.

Incorporating these characteristics, tourism slogans become far more than just catchy phrases. They’re the opening lines to the story of a place, inviting you to step into a new experience. As you think about your next vacation, pay attention to the slogans that catch your eye and consider what makes them effective. You might just find your next destination calling to you through those carefully chosen words.

Examples of Tourism Slogans

Tourism slogans play a crucial role in attracting visitors to different destinations around the world. They’re not just catchy phrases; they encapsulate the essence of a place and what you can expect to experience there. Below are some examples of tourism slogans that have successfully captured the imagination of travelers globally.

“Incredible India” stands out as a prime example. This slogan invites curiosity and suggests that India offers an array of unbelievable experiences, from its rich cultural festivals to its breathtaking landscapes. It’s simple, memorable, and evokes a sense of wonder.

Moving over to a colder climate, “Iceland – Inspired by Iceland” connects with those who seek inspiration through travel. Iceland’s slogan taps into the emotional aspect of traveling, promising an awe-inspiring journey amidst its volcanic landscapes and northern lights.

For those yearning for a laid-back tropical paradise, “It’s More Fun in the Philippines” offers precisely that vibe. This slogan shines by highlighting the fun and vibrant culture of the Philippines, emphasizing the joy and warmth of its islands and people.

These slogans do more than just attract tourists; they also serve as a brand identity for the destinations. They’re designed to leave a lasting impression in your mind, making you yearn to visit and experience these places yourself.

Choosing the right words can make all the difference in tourism marketing. These slogans have succeeded not just by being catchy, but by speaking directly to the desires and emotions of travelers. They create a picture of the destination that is almost irresistible.

As you consider your next travel destination, pay attention to the slogans that catch your eye. They might just reveal what you’re truly seeking on your next adventure.

Analyzing the Impact of Tourism Slogans

When you think about traveling, what’s the first thing that pops into your mind? Is it a picture of a breathtaking beach, the hustle and bustle of a vibrant city, or is it perhaps a catchy phrase that makes you dream about distant lands? Yes, we’re talking about tourism slogans – those catchy lines that stick with you and ignite a desire to explore new places.

Tourism slogans play a crucial role in the travel industry. They’re not just a bunch of words thrown together; they’re a carefully crafted message that aims to convey the essence of a destination and what it stands for. Think of “Incredible India” or “It’s More Fun in the Philippines.” These slogans are powerful tools that destinations use to stand out in a crowded market and connect emotionally with potential visitors.

How Do Tourism Slogans Work?

At their core, tourism slogans tap into your emotions and desires. They create a picture in your mind of what your experience could be like at the destination. Whether it’s the promise of adventure, relaxation, discovery, or luxury, a good slogan makes you feel like you’re missing out on something extraordinary by not visiting.

The Power of Words

The impact of a well-chosen slogan cannot be understated. These slogans do more than just grab your attention; they play a significant role in shaping the perception of a destination. For example, “I Love New York” doesn’t just evoke a sense of admiration for the city; it invites you to become part of a widespread community of people who share this love.

The Marketing Genius Behind Tourism Slogans

From a marketing perspective, tourism slogans are invaluable. They provide a memorable hook that can be used across various advertising mediums, from billboards and TV commercials to social media campaigns. They offer a consistent message that helps build a strong, recognizable brand for the destination.

Let’s Talk Numbers

Here’s a glimpse into how effective tourism slogans can be:

Creating a Memorable Tourism Slogan

When it comes to standing out in the bustling tourism market, crafting a memorable tourism slogan is key. These catchy phrases not only capture the spirit of a destination but also leave a lasting impression that beckons travelers from around the globe. So, how do you create a slogan that sticks? It’s not about finding the most elaborate words but rather, connecting with potential visitors on an emotional level.

First off, know your audience . Understanding who you’re trying to attract is crucial. Are they thrill-seekers looking for adventure or are they more inclined towards serene landscapes and cultural enrichment? Tailoring your message to resonate with your target demographic is essential.

Next, focus on what makes your destination unique. It could be the pristine beaches, the rich history, or the vibrant nightlife. Highlighting these unique selling points can make your slogan stand out. Keep it short and sweet ; the best slogans are concise yet powerful, leaving a lasting impression without overwhelming the reader.

Emotional appeal plays a significant role. A great tourism slogan taps into the feelings and desires of the audience. Phrases that evoke a sense of adventure, relaxation, or wonder can be incredibly effective. They transport the reader to your destination, if only in their imagination, kindling the desire to turn that dream into reality.

Incorporating a play on words or a bit of humor can also make your slogan more memorable. But, it’s vital to strike the right balance so that it remains respectful and in good taste. Clever wordplay can make your slogan catchy, ensuring it stays in the minds of potential tourists long after they’ve encountered it.

As you brainstorm and refine your slogan, consider its versatility across various marketing platforms. From social media to print ads, a powerful slogan seamlessly integrates into all forms of promotional content, reinforcing your brand identity and the allure of your destination.

Crafting the perfect tourism slogan isn’t just about being catchy; it’s about capturing the soul of your destination and speaking directly to the heart of your audience. Remember, you’re not just selling a place; you’re selling an experience, a dream. By focusing on what makes your destination unique and appealing directly to the emotions of your potential visitors, you’ll create a slogan that’s not only memorable but also powerful in driving tourism. Keep it concise, make it impactful, and let your slogan be the beacon that draws travelers from around the world to your doorstep. With the right approach, your slogan will not only resonate with your audience but also stand the test of time across various marketing platforms.

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The Good, the Bad, and the Ugly: A Review of Tourism Slogans from Around the World

Tourism slogans are short, memorable phrases that promote destinations and attract visitors. They are an important marketing tool for destinations, as they help to establish brand identity and differentiate a location from its competitors. A great tourism slogan should capture the essence of a destination and inspire travelers to visit and experience all that it has to offer. It should also have an emotional pull, evoking feelings of excitement, adventure, relaxation, or whatever other emotions are appropriate for the destination.  In this blog post, we will explore the history and significance of tourism slogans and showcase a collection of the best and worst ones from around the world.  We will also provide some tips for creating a great tourism slogan.

History of Tourism Slogans

The use of tourism slogans dates back to the early 20th century when destinations began to market themselves more aggressively to attract visitors. One of the first known tourism slogans was “See America First,” which the United States government used in the 1920s to encourage Americans to explore their own country before traveling abroad.

In the following decades, more destinations worldwide began to adopt their own tourism slogans to stand out in a crowded market. For example, the British government used ” Visit Britain ” in the 1950s to promote the country as a travel destination.

As tourism has evolved over the years, so have the slogans used to promote it. In the 1960s and 1970s, tourism slogans often focused on a destination’s natural beauty and outdoor recreational opportunities. For example, “New Zealand: 100% Pure” has been used by the New Zealand government since 1999 to promote the country’s unspoiled landscape and clean environment.

In recent years, tourism slogans have become more diverse and creative, with destinations using catchy and memorable phrases to appeal to travelers’ emotions and sense of adventure. Some examples of iconic tourism slogans from recent years include “Australia: Where the Bloody Hell Are You?” and “Spain: Passion for Life.”

The history of tourism slogans reflects the evolution of the travel industry and travelers’ changing priorities and interests. Whether it’s showcasing a destination’s natural beauty, cultural attractions, or unique character, the best tourism slogans capture the essence of a place and inspire travelers to visit and experience it for themselves.

Best Tourism Slogans

Below are sixteen of the best tourism slogans from around the world. From iconic catchphrases to more recent taglines, these slogans represent some of the most memorable and effective tourism campaigns.

“I Love NY” – This iconic slogan, which features a heart symbol in place of the word “love,” has been used by the state of New York since 1977 to promote the city as a world-class travel destination. The slogan has become synonymous with the city itself and is recognized around the world.

“Australia: Where the Bloody Hell Are You?” – This provocative slogan was used by the Australian tourism board in 2006 to promote the country as a place full of adventure and excitement. The slogan was controversial then, but it helped increase Australia’s tourism and is now considered one of the most memorable tourism slogans of all time.

“Come to life” – This slogan, which South Africa introduced in 2013, captures the country’s diverse and vibrant culture and its natural beauty and adventure opportunities.

“Spain: Passion for Life” – This slogan, introduced by the Spanish tourism board in 2011, highlights the country’s rich cultural heritage and lively way of life.

“Italy: La Dolce Vita” – This slogan, which means “the sweet life,” captures Italy’s laid-back, indulgent spirit and its renowned cuisine and wine.

“Greece: The True Experience” – This slogan, introduced by the Greek tourism board in 2017, promotes the country’s rich history, culture, and natural beauty.

“Japan: Endless Discovery” – This slogan was introduced by the Japanese tourism board in 2018, highlighting the country’s diverse and unique culture and its many attractions and experiences.

“Canada: Keep Exploring” – This slogan, introduced by the Canadian tourism board in 2013, promotes the country’s natural beauty and diverse regions.

“Singapore: Your Amazing Playground” – This slogan, introduced by the Singapore tourism board in 2018, promotes the city-state as a destination full of excitement and adventure.

“Germany: Unlimited Possibilities” – This slogan, introduced by the German tourism board in 2018, highlights the country’s diverse regions, cultural attractions, and opportunities for adventure.

“Ecuador: All You Need is Ecuador” – This slogan, introduced by the Ecuadorian tourism board in 2018, promotes the country’s diverse regions, including the Amazon rainforest, the Galápagos Islands, and the Andes Mountains.

“Egypt: The Gift of the Nile” – This slogan, introduced by the Egyptian tourism board in 2018, highlights the country’s rich history and cultural attractions, including the Pyramids of Giza and the Nile River.

“New Zealand: 100% Pure” – This slogan, which the New Zealand government has used since 1999, promotes the country’s unspoiled landscape and clean environment.

“Peru: The Land of the Incas” – This slogan, introduced by the Peruvian tourism board in 2018, highlights the country’s rich cultural heritage and ancient civilizations, including the Inca Empire.

“Fiji: Where Happiness Finds You” – This slogan, introduced by the Fijian tourism board in 2018, promotes the country’s laid-back, welcoming culture and its stunning beaches and natural beauty.

“Jamaica: One Love” – This slogan, introduced by the Jamaican tourism board in the 1980s, promotes the country’s laid-back, welcoming culture and reggae music.

Worst Tourism Slogans

Tourism slogans are meant to be memorable and inspiring, but sometimes they can fall flat or even be controversial, and below, we highlight some of the worst tourism slogans in recent years. These slogans range from poorly executed to downright offensive, serving as cautionary tales for destinations looking to promote themselves to travelers. Whether tone-deaf, arrogant or simply misguided, these tourism slogans demonstrate the importance of being mindful and sensitive when marketing a destination to the world.

“Croatia: The Mediterranean As It Once Was” – This slogan, used by the Croatian tourism board in 2015, was criticized for implying that other Mediterranean countries were not authentic or had lost their cultural traditions.

“Qatar: You’re in Your Element” – This slogan was used by the Qatari tourism board in 2017 and was criticized for being tone-deaf and insensitive in the wake of the country’s human rights abuses and exploitation of migrant workers.

“Visit Florida: The Rules Are Different Here” – This slogan, used by the state of Florida in 2018, was criticized for promoting reckless and dangerous behavior and a lawless atmosphere.

“Visit London: The Only Place to Be” – This slogan, used by the London tourism board in 2015, was criticized for being arrogant and excluding other destinations.

“Sweden: The Nature of Sweden” – This slogan, used by the Swedish tourism board in 2016, was criticized for promoting a stereotype of Sweden as a cold, snowy country and ignoring the country’s cultural and urban attractions.

“Bhutan: Happiness is a Place” – This slogan, used by the Bhutanese tourism board in 2014, was criticized for oversimplifying the concept of happiness and ignoring the country’s social and economic challenges.

“Syria: Always Beautiful” – This slogan, used by the Syrian tourism board in 2011, was criticized for ignoring the country’s ongoing civil war and promoting a false sense of security and stability.

“Egypt: Land of Pharaohs and Terrorism” – This slogan, created as a parody by a social media user in 2015, highlights the negative association that some people have with Egypt due to the country’s history of terrorism and political instability.

“Greece: The Only Crisis Is Choosing What to Do First” – This slogan, used by the Greek tourism board in 2015, was criticized for being tone-deaf and ignoring the country’s economic crisis and debt problems.

“Visit Haiti: 10 Reasons Why You Should Visit Haiti Now” – This slogan, used by the Haitian tourism board in 2017, was criticized for ignoring the country’s ongoing political and economic challenges and promoting a false sense of optimism.

“Japan: Come and Relax” – This slogan, used by the Japanese tourism board in 2018, was criticized for promoting a stereotype of Japan as a relaxing and Zen-like country and ignoring the country’s vibrant and energetic culture.

“Thailand: Land of Smiles” – This slogan, which the Thai government has used since the 1980s, was criticized for oversimplifying the country’s culture and ignoring its political and social issues.

“India: Incredible!” – This slogan, used by the Indian tourism board in 2002, was criticized for being too broad and lacking a specific focus or message.

“Mexico: Live It to Believe It” – This slogan, used by the Mexican tourism board in 2018, was criticized for promoting a one-dimensional image of Mexico as a party destination and ignoring the country’s cultural and natural attractions.

“Russia: A Unique Land” – This slogan, used by the Russian tourism board in 2018, was criticized for being too vague and lacking a clear message or focus.

How to Create a Great Tourism Slogan

Creating a great tourism slogan requires a combination of creativity, strategy, and cultural sensitivity. Here are a few tips for crafting a compelling and memorable tourism slogan:

• Keep it simple: A great tourism slogan should be short, catchy, and easy to remember. Avoid using too many words or complex language.
• Make it memorable: A memorable slogan is more likely to stick in people’s minds and encourage them to visit a destination. Use catchy phrases, wordplay, or alliteration to make your slogan stand out.
• Reflect the destination’s unique character: A great tourism slogan should capture the essence of a destination and what makes it special. Think about the destination’s culture, history, attractions, and natural beauty, and use these elements to create a slogan that reflects its unique character.
• Be culturally sensitive: It’s important to be mindful of cultural differences and sensitivities when crafting a tourism slogan. Avoid using stereotypes or promoting a one-dimensional image of a destination.
• Test it out: Before finalizing a slogan, it’s a good idea to test it out with a focus group or through market research to see how it resonates with potential visitors. This will help ensure that the slogan is effective and well-received.

Tourism slogans are a powerful marketing tool that can help destinations attract visitors and establish brand identity. The best tourism slogans capture the essence of a destination and inspire travelers to visit and experience all that it has to offer. However, not all tourism slogans are successful, and some have even been criticized for being tone-deaf, offensive, or simply poorly executed. As this post has demonstrated, it’s important for destinations to be mindful and culturally sensitive when crafting a tourism slogan and to test it out with potential visitors to ensure that it resonates with them. Whether you’re looking for the best or the worst tourism slogans, there are plenty of examples from around the world to inspire your next adventure.

Moxee Marketing is a London-based digital marketing agency. We help our clients, whether based in the United Kingdom or elsewhere in the globe, meet and exceed their digital goals and objectives across various channels.

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250 Catchy Travel Slogans & Taglines (Ultimate List + Guide!)

Perhaps you've come up with the perfect business idea and name for your business.

Now, it's time to come up with a great slogan to tie all the pieces together. And not just a slogan, but a catchy and timeless slogan that people across the world will remember you for.

Your slogan is not only a promise to your customer, but it represents your brand's entire mission. Your slogan tells your customer exactly what you do and why you do it.

We've put together 250 catchy travel slogans & taglines (ultimate list + guide!) + a step-by-step guide on how to come up with a powerful slogan for your brand.

Additionally, we provide you with a free slogan generator to help you find a custom tagline for your brand.

Travel Company Slogan Maker: Tagline and Slogan Generator

Want to come up with your own unique phrase for your travel company?

You can generate hundreds of travel company slogan ideas for free using our slogan and tagline generator.

List of Slogan and Tagline Ideas

Catchy slogans & taglines.

• Don’t Listen To What They Say, Go See.
• Book A Ticket And Just Leave.
• Find A New Possibilities.
• No matter where in the world you want to go, we can help get you there,
• Happiness Is Travelling.
• I (Heart) Ny.
• Escape Completely.
• Caring Your Hobbies.
• Awaken To A Different World.
• Dedicated To Happiness.
• We’ve got it all for you.
• Greatest Reward, Luxury Travel.
• Fuel Your Soul With Travel.
• Jobs fill your pocket, adventures fill your soul.
• Departure Into Unknown Lands.
• Experience The Uncommon Element.
• A Signature Of Excellence.
• Explore the globe with ____.
• All you need is travel.
• Beautiful One Day, Perfect The Next.
• Happiness On Earth.
• Be Consistent.
• A New Sky ,A New Life.
• Enjoy The Freedom!.
• Happiness Is Traveling.
• You’ll be happy to be back.
• Collect Moment.
• Exploring The World In Comfort.
• Beauty, Charm, And Adventure.
• Book With Us And Book It Out Of Here!.
• Where you book matters.
• Adventure Is A Path.
• A Touch Of The Exotic.
• You dream it. We plant it.
• Go, Find,Explore.
• Keep calm and travel on.
• Feed Your Wanderlust.
• Travelling made as easy as a walk in the park!
• Eat Less, Travel More.
• Explore The New Day To Do.
• Excellence In Travel Redefing.
• Specialists in the art of travel.
• We have a world to see.
• Eat Well Travel Often.
• A new sky, a new life.
• Go Anywhere.
• Exclusive Holidays For The Single Traveler.
• God’S Own Country.
• We’re here to take you there.
• Too much fun for just one trip.
• Unrivaled expertise for unique travel experiences
• Sandy beaches to snowy peaks.
• A Different Light.
• Greatest Moments Delivered.
• Explore a new world.
• Making the world your playground.
• When experience counts.
• Better To See Something.
• Fly The Friendly Skies.
• Better Prices Exceptional People.
• Work hard travel harder.
• Adventure You Can .

Popular Slogans & Taglines

• Everything Else Is In The Shade.
• A smiling agent for you.
• Here To Get You There.
• We will take you anywhere.
• Get With Us And Get Away.
• Travel made simple.
• Explore A New Treat.
• Ameristar More Casino More Fun.
• Holidays At Home Are Great.
• Every Trip Is Special Trip.
• Leading you from here to beyond.
• Comforts Of Home.
• Eternally Yours.
• Fill The Thrill Today.
• Dream Explore Discover.
• Dream It , Visit It.
• Great Journeys – Fascinating Places.
• Right there and then.
• Forever West.
• We’ll design the perfect trip.
• Fields Of Opportunities.
• Conquer the world with us.
• Adventure Awaits, Go Find It.
• Air, Sleep, Dreams,.
• Endless Discoveries.
• Go And See All You Possibly Can.
• Your dream travels is just a phone call away!
• Find new roads.
• A More Rewarding Way To Travel.
• Come To Life.
• A Destination For The New Millennium.
• Imagine your dreams.
• Even Better This Year.
• Inspiring Care For Inspire Trip.
• Future memories are booked here.
• Be A Better Visitor.
• Travel in style, mile for mile.
• Make traveling fun.
• Adventures In Living.
• Let us book your next trip.
• Discover Your New Trip.
• Go somewhere.
• Caring You Is Our Business.
• Sky is the limit.
• Let’s plan the trip of your dreams.
• Meet the world.
• Great Faces Great Places.
• Creating memories you will want to revisit.
• It’s time for a new adventure.
• A fresh coat for a fresh start.
• We maximize your vacation experience the right way.
• Enjoy all seasons of world.
• Head In The Clouds.
• Create memories for life.
• Choices You Make.
• Enjoy the beauty of world.
• I Wanna Travel The World.
• Buy Yourself The Freedom.
• See the world in full color.
• Enjoy The Show.
• Answer It Royally.
• Best Under The Australian Sky.
• Travel has never been this easy.

Cool Slogans & Taglines

• Fly Like A Ceo, Pay Like A Temp.
• Eat, Drink And Be Happy Ride The Rails!.
• Creative Holidays Create Your Kind Of Holiday.
• Fly The American Way.
• Happiness on the earth.
• Fun Of The Travel.
• When in doubt, travel.
• A Tradition Of Excellence.
• When you travel, we know the way.
• Don’T Just Book It Thomas Cook It.
• You don’t have to be rich to travel well.
• A Whole World On A Single Island.
• Explore Minnesota.
• We plan. You pack.
• Discover a new place.
• Let’s go travel.
• Find Your Escape.
• Sweet memories come to life again.
• Be one of our frequent travelers.
• Make your dreams come true.
• Explore, Journey, Discover, Adventure.
• Making your heart want to return.
• Don’T Be A Tourist, Be A Traveler.
• Every Day Is Different.
• Add more adventure to your life.
• Let us help you create memories.
• Call It A Dream.
• Grab Fun With Travel.
• Delta Is Ready When You Are.
• Go away with all the stress.
• Explore Dream Discover.
• Catch Our Smile.
• It’s a big world out there, go explore.
• Experience The Excitement!.
• Don’T Forget To Travel.
• Commit To Travel.
• Escape life for a little while.
• Let’s get lift.
• Book A Ticket & Just Leave.
• Keep calm and go around the world.
• Focus On What Makes You Different.
• A New Pulse Of Dream.
• Experience The World.
• Escape with us.
• Get Natural.
• Vacation mood on.
• Where great journey begins.
• The journey matters.
• Get Out There.
• Keep your luggage ready!
• Croissants & Pizza & Sushi & Pad Thai & Tapas.
• Inspiring Destinations Within Your Reach.
• Don’t wait to make unforgettable memories.
• We’ll show you the world.
• Let’s find some beautiful place to get lost.
• Experience Tourism These Are As Education In Themselves.
• Eat Well – Travel Often.
• Have A Safe Trip.
• Fill Those Passport Pages.
• Change the way you travel.
• Adventure Is Worthwhile.
• Georgia On My Mind.

Funny Slogans & Taglines

• Travel better with us.
• Freedom To Do It.
• Experience, Travel.
• One visit is never enough.
• All Aboard For Abroad!.
• Experience Variety.
• We have been … where you want to travel.
• Honest To Goodness Indiana.
• Travel till you alive.
• Stop worrying and enjoy the journey.
• Awesome Is New Space.
• Delta Gets You There We’Re Ready To Fly.
• A Slogan Should Be Standalone.
• Adventure Is Out There.
• Beauty Amplified.
• Go Where You Feel The Most Alive.
• Go, Fly, Roam, Travel,.
• Stop buying things and go travel.
• Work less & travel more.
• Find a new place.
• We make every trip special.
• Keep your adventure alive.
• A World To See.
• Helping You To Visit.
• Let us help you find a new place.
• Time to travel.
• I Love New York.
• Find someplace exotic.
• Golden Eagle Go Where The Winners Go!.
• Escape The Ordinary.
• Unforgettable Memories & Incredible Adventure.
• Take a journey into yourself.
• A New Point Of View.
• See something different.
• Everything For Travel.
• Discover A Different World….
• Beautiful places await.
• Consider Your Target Market.
• Adventures Fill Soul.
• Harrah’S, Oh Yeah!.
• Somewhere worth visiting.
• Dreams For All Seasons.
• A World Within A State Apart.
• Caring for you wherever you want.
• Be An Adventurer.
• Make your vacation magical.
• Fill The Places.
• A Symbol Of Freedom.
• The next level of travel.
• Big Agency Deals Small Agency Feel.
• We understand. We plan.
• Casino Pauma The Players Oasis.
• Beyond Words.
• Travel is always a good idea.
• Travel to live. Live to travel.
• Trip Is What We Do
• Kids Will Do Anything For Travel.
• Travel, The Problem Solver.
• Got Travel?
• Travels With Research
• Much Racings Are What We Do
• Long Travel, Satisfaction Guaranteed

Tagline For Travel Brochure

• Experience the world, one journey at a time.
• Where adventure awaits at every turn.
• Escape the ordinary and discover the extraordinary.
• Find your wanderlust with us.
• Explore new horizons and create lasting memories.
• See the world through fresh eyes.
• Let us take you on a journey of a lifetime.
• Discover the beauty of the world, one destination at a time.
• Find your next adventure with us.
• Journey to the unknown and create unforgettable memories.
• Escape the every day and discover new cultures.
• Let us guide you on your next great adventure.
• Embrace the unknown and explore the world.
• Life is a journey, let us help you make the most of it.
• Experience the magic of travel with us.
• Discover the world's hidden gems with us.
• See the world in a new light.
• Find your next great adventure with us.
• Escape the routine and discover new horizons.
• Experience the world's beauty and diversity with us.
• Let us show you the world in a whole new way.
• Find your adventure and create lasting memories with us.
• Dare to explore the unknown with us.
• Discover the world's hidden treasures with us.
• Escape to new horizons and create unforgettable experiences.
• Find your next great escape with us.
• Experience the world's beauty and wonder with us.
• Let us guide you on your journey of discovery.
• Find your next adventure in the most unexpected places.
• Explore the world's diverse cultures and landscapes with us.
• Discover the magic of travel and create lasting memories.
• Find your next great escape and create unforgettable experiences.
• Escape every day and discover new horizons with us.
• Experience the world's beauty and diversity in a whole new way.
• Let us guide you on the journey of a lifetime.
• Find adventure and create lasting memories in the most unexpected places.
• Explore the world's hidden gems and create unforgettable experiences.
• Dare to discover the unknown with us.
• Find your wanderlust and escape to new horizons with us.
• Experience the magic of travel and discover new cultures.
• Find your next great adventure and create lasting memories.
• Escape the routine and discover new horizons with us.
• Discover the world's hidden treasures and create unforgettable experiences.
• Let us guide you on your journey of discovery and adventure.

Catchy Travel Words

• Discovering
• Backpacking
• Vacationing
• Sightseeing

Learn more about starting a travel company :

Where to start?

-> Travel company plan -> How to finance a travel company? -> How much does it cost to start a travel company? -> Pros and cons of a travel company -> How to get clients for a travel company?

Need inspiration?

-> Other travel company success stories -> Examples of established travel company -> Marketing ideas for a travel company -> Travel company names -> Travel company Instagram bios

Other resources

-> Profitability of a travel company -> Travel company tips -> Blog post ideas for a travel company -> Travel company quotes

Guide: How To Come Up With A Slogan For Your Travel Company

Why is your slogan important.

Slogans are critical when doing any sort of marketing or advertising for your business.

Your slogan's role is to help the customer understand the benefits of your product/service - so it's important to find a catchy and effective slogan name.

Often times, your slogan can even be more important than the name of your brand.

Because your slogan has the ability to show your customer the type of commitment you have to them and also tells them exactly what your brand stands for.

So, let's dive into all of the critical pieces to coming up with a great slogan for your travel company.

6 Tips For Creating A Catchy Slogan

1. Keep it short, simple and avoid difficult words

Similar to naming your business , your slogan should be short and simple.

A great rule of thumb is that your slogan should be under 10 words. This will make it easy for your customer to understand and remember.

2. Tell what you do and focus on what makes you different

This is a very important piece - and a lot of brands miss the ball and explaining what it is that makes them unique and different from the next competitor.

There are a few different ways you can incorporate what makes your business special in your slogan:

• Explain the target customer you are catering your services towards
• What problem do you solve?
• How do you make other people, clients or your employer look good?
• Do you make people more successful? How?

3. Be consistent

Chances are, if you're coming up with a slogan, you may already have your business name, logo, mission, branding etc.

It's important to create a slogan that is consistent with all of the above.

This will help when advertising your business and creating a powerful website.

4. Ensure the longevity of your slogan

Times are changing quickly, and so are businesses.

When coming up with your slogan, you may want to consider creating something that is timeless, and won't just fade with new trends.

Try to avoid using terms like "we are the only" and anything with the word "technology," because your statement could be contradicted at any moment.

5. Consider your audience

When finding a catchy slogan name, you'll want to make sure that this resonates across your entire audience.

It's possible that your slogan could make complete sense to your audience in Europe, but may not resonate with your US audience.

The confusion could be due to language barriers or cultural differences - so you will want to determine who your audience is, and how this could be perceived.

6. Get feedback!

This is one of the easiest ways to know if your slogan will be perceived well, and a step that a lot of brands drop the ball on.

Ask friends, family, strangers and most importantly, those that are considered to be in your target market.

Here's a few ways you can ask for feedback:

• Ask for feedback on a Facebook group
• Niche forums
• Twitter communities
• Product Hunt
• Test a few different slogan(s) on Facebook Ads and see what performs best
• Ask a stranger at your coffee shop!

Examples of Great Slogans And Taglines

Needing a little inspo? We put together a list of some of the best slogans and taglines of all times.

Each phrase offers all the key aspects we discussed above - short, simple, unique, consistent, timeless and targeted to their specific niche.

Here they are:

• Adidas – Impossible is nothing
• Ajax – Stronger than dirt
• Airbnb – Belong anywhere
• Alka Seltzer – I can't believe I ate the whole thing
• Allstate – You're in good hands
• American Express – Don't leave home without it
• Apple – Think different
• Avis – We try harder
• BMW – The ultimate driving machine
• Bounty – The quicker picker-upper
• Burger King – Have it your way
• Campbell's Soup – Mmm, mmm good!
• Capital One – What's in your wallet?
• Chevrolet – The heartbeat of America
• Clairol – Does she or doesn't she?
• Coca-Cola – Open happiness
• De Beers – A diamond is forever
• Disneyland – The happiest place on earth
• Dunkin' Donuts – America runs on Dunkin'
• Energizer – It keeps going… and going… and going
• Facebook – Move fast and break things
• Fed-Ex - When it absolutely, positively has to be there overnight
• Frosted Flakes – They're grrrrrrreat!
• Gatorade – Is it in you?
• Geico – So easy a caveman can do it
• General Electric – We bring good things to life
• Google – Don't be evil
• John Deere – Nothing runs like a deer
• Kay Jewelers – Every kiss begins with Kay

Creating a memorable slogan does not have to be difficult, as long as you follow these steps and stay true to your brand and mission.

We hope this list of slogans + guide helped. Good luck!

Visit Starter Story for more insight on how to start your business!

• 106 Marketing Ideas For A Travel Company (2024) 1 of 14
• 700+ Creative Travel Company Names 2 of 14
• 121+ Best Quotes For Your Travel Company [2024] 3 of 14
• How To Finance A Travel Company? [2024] 4 of 14
• 150+ Travel Blog Post Ideas & Topics [2024] 5 of 14
• Travel Company Business Plan (Why You Need One & How to Write It) 6 of 14
• 36 Pros & Cons Of Starting A Travel Company (2024) 7 of 14
• 25 Travel Company Success Stories [2024] 8 of 14
• 49 Trending Travel Company Businesses [2024] 9 of 14
• How Much Does It Cost To Start A Travel Company? (In 2024) 10 of 14
• 900+ Best Travel Instagram Bios [2024] 11 of 14
• How Profitable Is A Travel Company? (Updated for 2024) 12 of 14
• 2 Tips For Starting A Successful Travel Company (2024) 13 of 14
• How to Get Clients For A Travel Company? (In 2024) 14 of 14

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A List Of Tourism Slogans From Almost Every Country In The World

From aspirational to downright cringe-y, tourism slogans give us a glimpse of the country they represent. here's a full list..

By: Yagnoseni Das Published: Jan 21, 2023 06:00 PM SGT

Not many people need convincing to travel to exotic destinations across the world. Every country has something or the other to offer to its visitors—be it vast white beaches with an unending horizon of the blue ocean, tall mountains with extensive flora and fauna, or a brightly lit city bustling with an urban population. However, every country does its best to entice travellers to maintain its booming tourism industry.

Tourism sectors have an array of practised marketing efforts rolled up their sleeves and one of the many is to sum up an entire country in just a handful of words. Tourism slogans have become a trademark of a country. From aspirational to downright cringe-y, tourism slogans give us a glimpse of the country they represent. Here’s a list of tourism slogans from almost every country in the world.

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Tourism slogans from across the world, tourism slogans from africa.

Tourism is an important economic sector for any country in Africa. So, it is only natural that the tourism slogans here are enticing, too.

• Algeria – The Journey of the Heart
• Benin – Revealing Benin
• Botswana – Our ride, your destination
• Burundi – The ‘Eden’ in the Heart of Africa
• Cameroon – Africa in Miniature
• Chad – Oasis of the Sahel
• Djibouti – Djibeauty
• Egypt – Where it all begins
• Eswatini – A Royal Experience
• Ethiopia – Land of Origins
• The Gambia – The Smiling Coast of Africa
• Ghana – Amazing Ghana
• Kenya – Magical Kenya
• Lesotho – The Kingdom in the Sky
• Madagascar – Treasure Island
• Malawi – The Warm Heart of Africa
• Mali – An Authentic Africa
• Mozambique – Come to where it all started
• Namibia – Endless Horizons
• Nigeria – Heartbeat of Africa
• Rwanda – Remember – Unite- Renew
• Sao Tome & Principe – True Tranquility
• Senegal – Where Hospitality is Natural
• Seychelles – Another World
• Sierra Leone – Sieraously Surprising
• South Africa – Inspiring New Ways
• Tanzania – Unforgettable
• Tunisia – Inspiring Tunisia
• Uganda – You’re Welcome
• Zambia – Lets Escape
• Zimbabwe – A World of Wonders

Book your stay at The Rockefeller Hotel NEWMARK here

Tourism slogans from Asia

The largest continent in the world, Asia has plenty to offer to any traveller. With a plethora of countries spreading across the continent, the slogans are just as diverse, too.

• Bahrain – Ours. Yours. Bahrain
• Bangladesh – Beautiful Bangladesh
• Bhutan – Happiness is a Place
• Brunei Darussalam – Adobe of Peace
• Cambodia – Kingdom of Wonder
• Cyprus – Cyprus in your Heart
• Georgia – Emotions are Georgia
• India – Incredible India
• Indonesia – Wonderful Indonesia
• Israel – Land of Creation
• Japan – Endless Discovery
• Jordan – Set Forth on a Great Journey
• Kazakhstan – The World of Wonders
• Kyrgyzstan – So Much to Remember
• Laos – Simply Beautiful
• Lebanon – Live Love Lebanon
• Malaysia – Truly Asia
• The Maldives –The Sunny Side of Life
• Mongolia – Go Nomadic
• Myanmar – Be Enchanted
• Nepal – Lifetime Experience
• Oman – Beauty has an Address
• Pakistan – Land of Adventure and Nature
• The Philippines – It’s More Fun in the Philippines
• Qatar – Qurated for You
• Russia – The Whole World Within Russia
• Saudi Arabia – Saudi, a Kingdom That Inspires
• Singapore — Passion Made Possible
• South Korea – Imagine Your Korea
• Sri Lanka – Hello Again Sri Lanka
• Tajikistan – Fear the Friendship
• Thailand – Amazing Thailand, it Begins with People
• Turkey – Choose Your Memories
• United Arab Emirates – Seven Emirates One Destination
• Uzbekistan – Naturally Irresistible
• Vietnam – Timeless Charm

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Tourism slogans from Europe

Europe has one of the most thriving tourism industries in the world. From Prague to Paris and Rome to Lisbon, Europe is filled with bucket-list destinations.

• Albania – Go your own way
• Austria – Feel the Spark
• Belarus – Hospitality Without Borders
• Belgium – The Place to be
• Bosnia and Herzegovina – The Heart Shaped and at your Fingertips
• Bulgaria – A Discovery to Share
• Croatia – Full of Life
• Czech Republic – Live your Dream
• Denmark – The Land of Everyday Wonder
• Estonia –Epic Estonia
• Finland – I wish I was in Finland
• France – Explore France
• Germany – Simply Inspiring
• Greece – Always Epic
• Hungary – Wow Hungary; Wellspring of Wonders
• Iceland – Come and be inspired by Iceland
• Ireland – Fill your heart with Ireland
• Italy – #treasureitaly
• Lithuania – Real is Beautiful
• Luxembourg – Daydream
• Macedonia – Macedonia Timeless
• Malta – More to Explore
• Moldova – Discover the Touristic Moldova
• Monaco – There is No Place Like Here
• Montenegro – Wild Beauty
• The Netherlands – This is: Netherlands
• Norway – Powered by Nature
• Poland – Move your Imagination
• Portugal – Can’t Skip Tomorrow
• Romania – Explore the Carpathian Gorden
• Serbia – See Serbia
• Slovakia —Travel to Slovakia, Good Idea
• Slovenia – I Feel SLOVEnia
• Spain – #spainindetail
• Sweden – Welcome to Sweden, when the time is right
• Switzerland – Get Natural
• Ukraine – Experience Ukraine
• United Kingdom – Escape the Everyday

Book your stay at Sofitel Istanbul Taksim here

Tourism slogans from Oceania

Oceania is filled with exotic landscapes. With the Fiji Islands, this continent is a favourite amongst travellers.

• Australia – Come Live Our PhilAUsophy
• Kiribati – For Travellers
• New Zealand – 100% Pure
• Papua New Guinea – A Million Different Journeys
• Samoa – Where Beautiful Just Happens
• Tonga – The True South Pacific
• Vanuatu – Answer the Call of Vanuatu

Book your stay at Pan Pacific Melbourne here

Tourism slogans from The Americas

The Americas welcome a huge number of travellers from all around the world, thanks to its innumerable tourist spots.

• Antigua and Barbuda – The Beach is Just The Beginning
• Argentina – Beats to your rhythm
• The Bahamas – Fly Away
• Barbados – Love Barbados
• Belize – Discover How to Be
• Bolivia – Bolivia Awaits You
• Brazil – Visit and Love Us
• Canada – For Glowing Hearts
• Chile – Where the Impossible is Possible
• Colombia – The Most Welcoming Place
• Costa Rica – Essential Costa Rica
• Cuba – Breathe Cuba
• Dominica – The Nature Island
• Dominican Republic – Dominican Republic Has it All
• Ecuador – Be well in Ecuador
• EI Salvador – The 45-minute Country
• Guatemala – Heart of The Mayan World
• Guyana – South America Undiscovered
• Jamaica – Heartbeat of the World
• Nicaragua – Urica Original
• Panama – Panama Surprises
• Paraguay – You Have to Feel it
• Peru – Time To Take a Trip with Your Imagination
• Saint Kitts and Nevis – Follow your Heart
• Saint Lucia – Let Her Inspire You
• Suriname – A Colorful Experience
• Uruguay – Uruguay Natural
• USA – Visit the USA
• Venezuela – Venezuela is Your Destination

Book your stay at Kimpton Fitzroy London here

Hero and Featured Image: Courtesy of Shutterstock

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US States With Their Tourism Taglines

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Here are the US States With Their Tourism Taglines:

Check Out Tourism Taglines of Every Country In The World

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Nebraska’s New Tourism Slogan Is Hilariously Honest

Yes, it’s really: “honestly, it’s not for everyone.”.

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Nebraska’s new tourism campaign relies on self-deprecating humor to attract visitors.

Courtesy of Visit Nebraska

Just a few months after Vilnius, Lithuania, unveiled its cheeky new tourism slogan— “Vilnius: The G-Spot of Europe” —Nebraska has followed up with an even funnier tagline to draw tourism (and attention) to the state.

Instead of promoting itself as “Nebraska Nice” anymore, the Midwestern state announced its new slogan is “Honestly, It’s Not For Everyone” at the Nebraska Tourism Conference on Wednesday, October 17.

“It was important . . . to be true to who we are and honest about what we are not,” Deb Loseke, Nebraska Tourism Commission Chair, said in a statement . While the slogan is brutally honest, the resulting ad campaign attempts to use that self-deprecating humor to change the perception that Nebraska is a boring place where there’s nothing to do.

Toadstool Geologic Park is featured in one of Visit Nebraska’s new ads.

In one of the new ads, two people are seen hiking across the unusual rock formations in Toadstool Geologic Park in the northwestern part of the state along with the phrase “Famous for our flat, boring landscape.” Another ad (seen at the top of this article) features three groups of people “tanking” down a river. “In Nebraska, we believe that only boring people get bored,” it reads. “So we invent our own fun. Like when we realized that a livestock tank would float, and thought, ‘It’s a boat.’”

So far, it looks like the campaign is working. Within one day of the announcement, the Nebraska Tourism Commission says they’ve received an “overwhelming” number of requests for T-shirts with the slogan on it. They say the resulting media coverage has reached more than 384 million people already. But will people actually go to check it out in person? Maybe not everyone, but tanking certainly looks like a lot of fun.

>> Next: The World’s Fastest Growing Tourist Destinations Aren’t Where You Think

10 Painfully Honest State Slogans Inspired by Nebraska’s ‘It’s Not for Everyone’ Campaign

Nebraska is getting REAL with their new tourism slogan. We couldn't help brainstorming a few other options...

By Winona Dimeo-Ediger on October 19, 2018

Nebraska  made national headlines  this week by announcing a new tourism campaign that takes a self-deprecating view of the state’s reputation.

The new slogan?

“Nebraska: Honestly, It’s Not For Everyone.â€

Yes, seriously.

State Tourism Director John Ricks  told Omaha.com  that since Nebraska is often ranked as the “least likely state†that tourists plan to visit, “the marketing campaign needed to be different.”

This news got us thinking … what would other states’ slogans be if they were going to get super real and self-deprecating? Taking a page from Nebraska’s book, we came up with 10 updated, painfully honest slogans for other states.

Tourism directors, feel free to grab these for your next campaign:

California:   Wouldn’t It Be Cool If You Could Afford to Live Here?

Iowa:  Thanks For Driving Through. Maybe Stop Next Time.

Oregon:  Dude, Do You Even Brew Your Own Kombucha?

Vermont:   Still Really Into Phish and Not Apologizing For It.

Tennessee:  We’re More Than Jack Daniel’s – We’ve Got George Dickel, Too.

New York:  Only a Very Small Part of Our State Smells Like Garbage All the Time.

Delaware:   Even We Couldn’t Find Our State on a Map.

Oklahoma:  We Gave You Garth Brooks. What More Do You Want From Us?

New Jersey:   Our State Flag Is Leopard Print.  

Florida:   Please Don’t Judge Us By Your Weird Uncle Who Moved Here in the 70s.

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Nebraska’s tourism board masters the art of the underwhelming slogan

We live in overwhelming times. The news is fake, politics is a tawdry 24-hour reality show, brands act like our friends, and our friends act like brands.

Blessedly, the great state of Nebraska wants no part of this. In a new tourism slogan announced this week, the Cornhusker State wants visitors to know that, “Honestly, it’s not for everyone.”

The self-aware slogan will replace the state’s “Nebraska Nice” moniker, which was retired in 2015. The new message is intended to be honest about Nebraska’s selling points, as well as its shortcomings.

For the past four years, Nebraska has ranked last when it comes to states that travelers most want to visit, according to research from travel marketing research firm MMGY Global. As the chair of the tourism commission said in a statement , “We discovered that we can’t offer something to everyone — but to those that we can, this campaign speaks to their sense of adventure and discovering what we as Nebraskans are all about.”

So what is Nebraska about? Well, it’s famous for its “flat, boring landscape,” corn and wheat fields, as well as “a way of embracing the not-so-obvious bits of life.” And now, it seems, Nebraska can add self-deprecating humor to that list. It certainly stands out in a field of tourism slogans that are not known for their subtlety. Greece’s “ Greece All Time Classic ” reads like something devised for a search engine; Vilnius’ perplexing “ G-spot of Europe ” campaign certainly got attention, but more for its absurdity than cleverness; and Honduras’s “Everything is here” slightly beggars belief.

Indeed, Nebraska’s new slogan—which will roll out in out-of-state markets in 2019—recalls great, underwhelming missives of lore. Slogans that don’t come with the lofty and aspirational aims of iconic brands like Nike’s “Just do it” or Apple’s “Think Different,” but rather that promise to do no more or no less than what they can. The iconic American “Beef: It’s what for dinner” comes to mind, as does the famous British slogan “Does what is says on the tin,” which has over time become more famous than the brand of deck sealant it was originally created to promote.

These slogans would hardly garner Don Draper’s seal of approval, but in a world where we’re constantly being oversold, being undersold feels like a breath of fresh, Nebraskan air.

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Mash-Up Round-Up: Honest Travel Slogans + Bad Ombrés

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via Gothamist

Foreign Spouse, Happy Life

“Anyone who risks a life with someone outside of his in-group — not only across lines of nationality, but also those of religion, race and class — becomes a participant, whether he knows it or not, in a global experiment in developing empathy.” PREACH.

via The New York Times

“Weltschmerz” Is The Word You’re Looking For Weltschmerz is the German word for the melancholic world weariness you may feel, say, after watching a Donald Trump rally or thinking about the health care crisis in Venezuela . We get it. Now, what’s the English phrase for that empowering, inclusive place where life is flawed, but positive change is possible? Oh right. Mash-Up America.

via Quartz

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"I Saved My Money...Just To Be Disappointed": Travelers Are Being Brutally Honest About The Vacation Destinations That Aren't Worth The Money Or Hype

"It's a once-in-a-lifetime experience, as in I'm never going there again."

BuzzFeed Staff

Recently, redditor u/ ElisaBelloo asked , "In your travels, which city was the biggest letdown?" Travelers from all over the world took to the thread and were refreshingly (and sometimes brutally) honest about the travel destinations that didn't quite live up to their expectations. So, here are 15 popular vacation spots that — according to fellow travelers — actually might not be worth the money and hype:

1. "dubai. it's like vegas with no soul. i never thought vegas had a soul, then i visited dubai.".

— u/dbag127

"It’s like Vegas but for business. Huge advertisements everywhere. Big, gaudy towers and shopping places seemed to be the main attractions. And zero people doing any work are from there. It's just a big, bright, and expensive facade. No soul at all."

— u/Dewthedru

2. "Hollywood. If 'who hurt you' was a city."

— u/Formal_Yesterday8114

"I realized  after  my trip that you  really  need to research where to go in LA. My usual travel style is to just show up without much of a plan and wander around, but that doesn't really work in LA. The famous tourist locations like Hollywood Boulevard and Venice Beach are disgusting."

— u/EmeraldIbis

"I live near Hollywood, and trust me, it's one of the shittier parts of LA."

— u/AnjoonaToona

3. "LA is terrible if you don’t have a local to show you around."

— u/FapCabs

"Los Angeles is a horrible place to visit but a wonderful place to live. Beach and snow-capped mountains that can be driven to in the same day. Everything a big city can offer and the best weather on earth. I miss it so much."

— u/Billymillion1965

4. "Niagara Falls, Ontario. Not the falls themselves — they're spectacular. The town is awful."

— u/Charlie9261

"Tacky, touristy hellhole next to one of the most beautiful natural wonders in the world. I guess if you’re a family with young kids, there’s plenty to do aside from the falls, but otherwise, ugh."

"It used to be the #1 honeymoon destination for Americans before it was over-commercialized. Supposedly, during the Victorian era, it still had a wild and magical aura about it, but it was lost once it became developed and touristy."

— u/Imaginary_Airport_43

5. "Reykjavik, Iceland. I loved Iceland, but Reykjavik is very touristy. The rest of the country is absolutely amazing, though."

— u/CheCazzoFaciamo

6. "Cairo, Egypt, without a doubt. Anyone who hasn't been: Just google it and the horror stories will keep you away."

— u/MenlaOfTheBody

"My disappointment when I got to the Pyramids…and directly  across the road was a Pizza Hut. Dafuq?"

— u/emmadilemma

7. "Daytona Beach, Florida. I was SO excited to go to Florida in high school. There were cockroaches in the hotel room. A biohazard bag in the water. All the scummy touristy stuff. No thanks. I worked at the school store and saved my money all year to afford the trip just to be disappointed."

"Daytona is the trashiest city in America. Florida has many beautiful beaches, but Daytona is the absolute worst place I’ve ever been."

— u/Sippinonjoy

8. "Naples, Italy. Rome had a reputation for being messy and smelly for decades, which I saw firsthand. They've since cleaned it up, and it's as beautiful as you'd hope. Naples, on the other hand, feels like a slum for the most part. It's messy, unwelcoming, and doesn't honor its history the way much of Italy does."

— u/uselessscientist

9. "Venice, Italy in the summer. I was there in February, and it was an amazing time. Summer, though? No."

"I don't know what was happening, but there were loads of fish dying in all the channels, and the place reeked wherever we went. My wife tried the water taxi and, normally, she would've probably been fine, but the dead fish smell mixed with the waves made her incredibly seasick for a while. It just turned into a crappy time for the few days we were there."

— u/Halfwayhome22

10. "Las Vegas, Nevada. It's all fun for two nights, but we made a mistake and stayed for four nights. Couldn't wait to leave."

— u/flacao9

"You arrive bright-eyed and full of energy. You leave dehydrated and don't open any banking apps until you get paid again."

— u/ositola

11. "Austin, Texas. For all its 'keep Austin weird' crap, it’s simply not weird."

— u/Responsivity

"Austin in the early '90s was still fun. Now it’s all glass high rises."

— u/tadhg555

12. "Atlantic City, New Jersey. It's a once-in-a-lifetime experience, as in I'm never going there again."

"The most heartbreaking sight was all the kids on the steps of the casino, waiting for their parents who 'just went for a quick spin of the roulette wheel.' Those poor kids were waiting nearly all day and night. The boardwalk is full of the kind of people you hope don't sit next to you on a plane: loud, drunk, and opinionated. Never again."

— u/Brain_Tourismo

13. "San Jose, California. I think it actively tries to be as boring as humanly possible."

— u/rockit454

14. "Dallas, Texas. I cannot believe how boring that city is. I’ve had much more fun in every other Texas city I’ve visited (Austin, San Antonio, even Fort Worth!)."

— u/LA_Snkr_Dude

"I grew up in Ft. Worth. This is so accurate. DFW is a huge suburban sprawl where the character has been sucked dry. San Antonio is the best city in Texas for tourism."

— u/TheBigC87

"For all of its hype and local pride, Dallas is a disappointment. I went there for business once. It’s historic and fun, people said. They were wrong."

15. And finally, "Berlin, Germany. The most unfriendly place I have been in my entire life, and I’ve been to Paris."

— u/Wafflehouseofpain

Travelers of BuzzFeed, now it's your turn! Have you ever visited a city you were super excited about, only to learn it's an overhyped tourist trap or simply not worth the trip? If so, tell us the destination and why you felt that way in the comments below.

Note: Submissions have been edited for length and/or clarity.

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'Honest-to-Goodness Indiana' too wholesome? Wait and see, officials say

Restart Your Engines is out, after a memorable eight-year run.

Indiana will now promote itself to tourists — minus a verb — with the slogan "Honest-to-Goodness Indiana."

And the early reaction is: decidedly mixed.

While state officials described the new slogan as "forward-looking" and representative of the whole state (unlike Restart, with its borrowing of the famous Indianapolis 500 driver command), some of the instant analysis on social media Wednesday was, honest to goodness, a bit cutting.

"In the true Gomer Pyle tradition, eh?," wrote one commentator on IndyStar.com's Facebook page. "Can't we think of something that reflects 'North of the Ohio River' and not the South of 1816?"

Wrote another: "Golly gee-wilikers Pa! Can we really go to Indiana? It's so WHOLESOME."

Jake Oakman, spokesman for the Indiana Office of Tourism Development, which paid $100,000 for the slogan and a soon-to-start branding campaign that will run through summer, aimed to point out to the early critics that the new four-word slogan isn't meant to stand alone. Wait until the billboards and the print ads and the TV commercials come out, Oakman suggested, and the new slogan will take on a fuller meaning.

"The initial reaction that it's too 'Mayberry' or whatnot, that can be tamped down when put in context with the whole branding campaign," Oakman said.

And besides, the tourism spokesman said, "You're never going to get 100 percent approval for anything."

The new slogan is the result of a monthslong search for the right words to market Indiana. The effort was headed by the Indianapolis marketing agency Williams Randall. The final choice of the new slogan was made by a panel of marketing and tourism types and state officials, Oakman said.

Mark Newman, executive director of the tourism office, said the slogan launches a new era of promotion of the state. "'Honest to Goodness Indiana' is reflective of the entire state, and for the first time in many years, our brand incorporates all regions of Indiana," he said in a statement.

Tourism is a big moneymaker for the state.

Travel, tourism and hospitality ranks as the sixth-largest industry in the state. It's responsible for 140,000 jobs and $10 billion in revenue, according to a December tourism report.

The new slogan will appear on billboard, radio and TV advertising, focused primarily on Indianapolis and St. Louis at first, and in regional and national magazine advertisements, including ones in Midwest Living, Food Network Magazine and Cooking Light.

The advertising will feature Indiana residents and businesses, such as Roanoke restaurant Joseph Decuis and Borden-based Huber Winery. Indiana's claim as the place where Abraham Lincoln spent much of his youth also is featured.

Tourism slogans tend to evoke controversy, sometimes because people get attached to the old one. When Colorado came out with a new tourism branding campaign and logo last year (a green, snow-capped triangle with the letters CO), tourism leaders at first "lambasted" the new effort, concerned that it would replace Colorado's longtime "Come To Life" tourism pitch, the Denver Post reported.

There's no need for people to get too upset with tourism slogans, when what really matters is not sloganizing, but people's perception of a place, said Roger Brooks, a Renton, Wash., tourism and community development expert.

"Do you go to Disneyland or Disney World because their slogan is 'The Happiest Place on Earth?' Of course not. We go there because of our perception of it," Brooks says in a video he did on branding.

McKenze Rogers, manager of client services for Williams Randall, which has offices Downtown, shrugged off the early criticism.

"We are confident in the new brand. We are focused solely on moving forward."

Oakman said tourism officials knew they didn't want to launch their new tourism campaign using the 8-year-old Restart Your Engines slogan.

"It had definitely run out of gas, if you want to restate the metaphor," he said.

Call Star reporter Jeff Swiatek at (317) 444-6483. Follow him on Twitter: @JeffSwiatek.

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Moscow metro to be more tourist-friendly

A new floor sign system at the Moscow metro's Pushkinskaya station. Source: Vladimir Pesnya / RIA Novosti

For many years now, Moscow has lagged behind St. Petersburg when it comes to making life easy for tourists, especially where getting around the city is concerned. Whereas the northern capital installed English-language maps, signs and information points throughout its subway system in the late 2000s, the Russian capital’s metro remained a serious challenge for foreign visitors to navigate.

Recent visitors to Moscow may have noticed some signs that change is afoot, however. In many stations of the Moscow subway, signs have appeared on the floor – with large lettering in Russian and English – indicating the direction to follow in order to change lines. Previously, foreign visitors using the Moscow metro had to rely solely upon deciphering the Russian-language signs hanging from the ceilings.

Student volunteers help tourists find their way in Moscow

However, this new solution has a significant drawback. “The floor navigation is visible only to a small stream of people – fewer than three people per meter. During peak hours, this navigation will simply not be noticed,” said Konstantin Trofimenko, Director of the Center for Urban Transportation Studies.

One of the biggest problems for tourists in the Russian capital remains the absence of English translations of the names of subway stations in the station vestibules and on platforms. The Department of Transportation in Moscow has not commented yet as to when this problem will be solved. However, Latin transliterations of station names can already be found in the subway cars themselves.

Finding the right exit

At four of the central stations – Okhotny Ryad, Teatralnaya, Ploshchad Revolyutsii, Lubyanka and Kuznetsky Most – the city authorities have now installed colorful stands at the exits with schematic diagrams of the station’s concourse and surrounding area, which provide information about the main attractions and infrastructural facilities.

The schematic diagrams are the work of British specialists from the City ID and Billings Jackson Design firms, who have already implemented successful projects in New York and London.

According to Alexei Novichkov, expert at the Design Laboratory at the Higher School of Economics, the design of these information booths raises no objections: The color solutions, font, layout and icons are consistent with international standards.

However, the stands do have some shortcomings. “Many questions are raised about the fact that the developers of these maps did not apply orientation to the north, and have provided layouts of the surrounding areas with respect to the exits,” says Novichkov. “A system like that is used for road navigators, but most of the ‘paper’ guides and maps are oriented strictly to north. The subway map is also oriented to north, so people may become confused.”

Muscovites and foreign visitors are generally positive about these navigation elements, with most of them citing the numbered exits from the subway as the most useful feature.

The fact is that many Moscow subway stations have several exits. One of the busiest central stations of the Moscow subway in particular, Kitay-Gorod, has more than a dozen exits. Previously, these exits were differentiated from each other only with signs in Russian referring to the names of streets and places of interest to which they led – making it easy for tourists and those with poor navigation skills to get confused.

Now, when making an appointment to meet a friend, instead of struggling to find the right spot when they tell you: “I'll meet you at the exit to Solyanka Street,” you can just propose to meet under a specific exit number.

“I’ve lived in Moscow for seven years,” says Angelika, a designer from Voronezh, “but I still don’t always know where to go to find the place I need, so the new schematic diagrams will be very useful. Previously, some subway stations had maps, but not with so much detail.”

Teething problems

Foreigners, meanwhile, focus their attention on other elements. “It is good that the new information boards have QR-codes, which can be ‘read’ by smartphones,” says Florentina, a writer from Vienna. But there are also shortcomings. “The English font of the information on posters and in the captions to theaters and museums is too small – you have to come very close to see it well,” she says.

Pleasant encounters on the streets of Moscow

Florentina was also dissatisfied with the fact that such posters are not provided at all subway stations: “When I was trying to find Tsaritsyno Park (a museum and reserve in the south of Moscow) at a subway station with the same name, it turned out to be quite difficult,” she says.

“There are no maps with landmarks for other areas, such as those already in the city center. There were no clear pointers in the English language, and the passers-by I met did not speak in English, so they could not help me,” she adds.

Officials say that the navigation system is gradually being redeveloped and improved. According to Darya Chuvasheva, a press representative for the Department of Transport of Moscow, the introduction of a unified navigation system will take place in stages.

“By the end of 2014, the system will first appear on the first subway stations on the Circle Line. By the end of 2015, we plan to install the system at all major stopping points, subway stations and transport interchange hubs,” says Chuvasheva.

All rights reserved by Rossiyskaya Gazeta.

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