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FREE Tours of ‘Charlies Place’ An African-American Hotspot For Motown Greats

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Charlie’s Place in Myrtle Beach, offers FREE, scheduled tours on Tuesdays and Fridays.

From the late 1930s to the early 1960s, Charlie’s Place was a Myrtle Beach nightspot owned by Charlie Fitzgerald and his wife, Sarah.

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In June of 2021, Charlie’s Place became part of the African American Civil Rights Network.

Call 843-918-1062 or send an email to  [email protected]  for information.

Charlie Place is located at 1420 Carver Street in Myrtle Beach SC.

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1420 Carver Street Myrtle Beach , SC 29577 843-918-1056

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African American Civil Rights Network

Charlie’s Place , located in Myrtle Beach, South Carolina, served as a supper club and a bustling pillar of business for Black Americans from the 1930s through the 1960s. Black entrepreneur Charlie Fitzgerald and his wife Sarah opened the club in 1937, and it quickly became a popular stop along the “Chitlin Circuit" during the Jim Crow era. The Chitlin Circuit was the name given to an informal collection of Black-owned venues across the U.S. where popular Black artists of the time would perform, and Black patrons could frequent. Musical greats such as Billie Holiday, Otis Redding, Little Richard, and The Drifters performed at these establishments across the Eastern, Southern, and Midwestern United States.

Located in the Booker T. Washington neighborhood, Charlie's Place sat directly beside the Fitzgeralds’ home as well as a small motel, both of which were owned by the family. Built in 1948, the Fitzgerald Motel served black entertainers who were not allowed to stay in whites-only hotels. A few years after the Fitzgerald Motel was built, both the motel and Charlie's Place were listed in the 1953 Green Book Airline Edition. Green Books , formerly known as “Negro Motorist Green Books,” provided Black travelers with a handy guide for finding safe places for food and lodging while traveling within the United States. Despite a growth in Black businesses, the advent of the Green Book, and other travel guides, Black American travelers still suffered intimidation by white locals and officials.

Because Charlie's Place was patronized by both White and Black customers it eventually became a target for the Ku Klux Klan (KKK). The KKK held a parade in 1950, in the neighborhood where Charlie’s Place was located. Later that day, Klan members returned and fired gunshots into the club. This resulted in a number of patrons being injured. Charlie Fitzgerald was also severely beaten. Prominent civil rights attorney Thurgood Marshall assisted Mr. Fitzgerald and many of those injured in executing their legal rights. Marshall’s legal representation resulted in the KKK members being charged, but they were never prosecuted.

The popular supper club was eventually torn down in the late 1960s. In 2017, the city of Myrtle Beach purchased the Charlie’s Place property along with the Fitzgerald family home and what remained of the Fitzgerald Motel. Today an interpretive sign marks the site of Charlie's Place. The city has restored the remaining structures which now house a museum and a community center. The site also hosts numerous festivals and events, including the three-day Myrtle Beach Jazz Festival.

Charlie’s Place became part of the African American Civil Rights Network in 2021.

The African American Civil Rights Network recognizes the African American Civil Rights Movement in the United States and the sacrifices made by those who fought against discrimination and segregation. Created by the African American Civil Rights Act of 2017, and coordinated by the National Park Service, the Network tells the stories of the people, places, and events of the U.S. African American Civil Rights Movement through a collection of public and private resources to include properties, facilities, and programs .

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Last updated: January 31, 2024

A Travel Guide to S.C. African American Cultural Sites

charlie's place myrtle beach tours

Charlie’s Place

Charlie and Sarah Fitzgerald opened Charlie’s Place as a supper club in 1937. It was a stop on the “Chitlin’ Circuit,” nightclubs where black entertainers such as Billie Holiday, the Mills Brothers, Little Richard, Ruth Brown, Otis Redding, and The Drifters performed during the era of racial segregation. While the club is gone, the Fitzgerald Motel, built in 1948, remains. The motel served black entertainers who could not stay in whites-only hotels.

Oral tradition holds that “the Shag,” a form of southern swing dancing, originated here. Both white and black customers gathered here to listen to music and dance. In 1950 the Ku Klux Klan led a parade through “The Hill,” the African American neighborhood where Charlie’s Place was located. The Klan returned later and shots were fired into the club, injuring many. Charlie was severely beaten but survived. Some Klansmen were charged, but no one was prosecuted.

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Horry County Historical Society

Charlie’s Place

Charlie and Sarah Fitzgerald opened Charlie’s Place as a supper club in 1937. It was a stop on the “Chitlin’ Circuit,” nightclubs where black entertainers such as Billie Holiday, the Mills Brothers, Little Richard, Ruth Brown, Otis Redding, and the Drifters performed during the era of racial segregation. While the club is gone, the Fitzgerald Motel, built in 1948, remains. The motel served black entertainers and travelers who could not stay in whites-only hotels.

Oral tradition holds that “the Shag,” a form of southern swing dancing, originated here. Both white and black customers gathered here to listen to music and dance. In 1950 the Ku Klux Klan led a parade through “The Hill,” the African American neighborhood where Charlie’s Place was located. The Klan returned later and shots were fired into the club, injuring many. Charlie was severely beaten but survived. Some Klansmen were charged, but no one was prosecuted.

Sponsored by the Horry County Board of Architectural Review and Historic Preservation 2018

1420 Carver St., Myrtle Beach GPS: 33° 42.280′ N, 78° 52.629′ W

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Report errors in historical content to the HCHS via the “Contact Us” form on this page.

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Charlie's Place

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Charlie's Place - All You Need to Know BEFORE You Go (2024)

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Black History Month: Free tours at Charlie's Place in Myrtle Beach

by WPDE Staff

Black History Month: Charlie's Place in Myrtle Beach offers free tours.  (WPDE)

During Black History Month, Tuesday is "Tour Day" at Charlie’s Place in Myrtle Beach.

Charlie’s Place was a Myrtle Beach nightspot owned by Charlie Fitzgerald from the late 1930s to the early 1960s where famous Motown artists used to play. You can walk through and learn about the history of the area during free tours on a Tuesdays.

“It’s giving the community a way to connect with their heritage and with their roots," said Alfreda Funnye, who works for the City of Myrtle Beach and coordinates Charlie's Place tours. "It provides a cultural experience and it gives visitors an opportunity to kind of get away from off the beach a little bit and com and see what’s inside our neighborhoods and the people that make up the city and town.”

RELATED: What's next for Myrtle Beach's Charlie's Place?

Charlie's Place Myrtle Beach is located at 1420 Carver Street in Myrtle Beach. For more information, visit the Charlie's Place Facebook Page .

To schedule a tour, contact Alfreda Funnye at 843-918-1056 or [email protected].

Charlie's Place

LINDA G

Top ways to experience nearby attractions

charlie's place myrtle beach tours

Most Recent: Reviews ordered by most recent publish date in descending order.

Detailed Reviews: Reviews ordered by recency and descriptiveness of user-identified themes such as waiting time, length of visit, general tips, and location information.

Kristine G

Also popular with travellers

charlie's place myrtle beach tours

Charlie's Place - All You Need to Know BEFORE You Go (2024)

  • (0.28 km) Sheraton Myrtle Beach
  • (0.77 km) Hilton Grand Vacations Club Ocean 22 Myrtle Beach
  • (0.88 km) Hilton Grand Vacations Club Ocean Enclave Myrtle Beach
  • (0.88 km) Roxanne Towers
  • (0.75 km) SpringHill Suites by Marriott Myrtle Beach Oceanfront
  • (0.56 km) Big Mike's Soul Food
  • (0.54 km) Krispy Kreme
  • (0.47 km) Ramando's Italian Restaurant
  • (0.65 km) Cafe Old Vienna
  • (0.50 km) Fuddruckers

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Remembering Charlie’s Place

by Derrick Bracey

November 1, 2023

CharliesPlace-Cookie,Matt-1841.png

Back in time

Mary “Cookie” Goings and Matthias Grissett of the Myrtle Beach Neighborhood Services Department explore a renovated motor lodge room at Charlie’s Place, a 1950s music hotspot that’s been renovated into a living history attraction.

Photo by Keith Phillips

CharliesPlace-Sarah&Charlie.png

Movers and shakers

Sarah and Charlie Fitzgerald owned many thriving businesses in Myrtle Beach, but the Whispering Pines Supper Club and the Fitzgerald Motel combined to make Charlie’s Place the beating heart of the segregated Booker T. Washington neighborhood.

CharliesPlace_Matt&mural.png

Past and present

Matthias Grissett sits next to a mural-sized photo of the Whispering Pines Supper Club. The smiling woman behind the cake is Cynthia “Shag” Harrell, the hostess who taught black and white patrons the latest dances from Harlem—often adding a few steps of her own. Many people believe she was the first to develop what became the Carolina Shag.

CharliesPlace-Cookie,Matt-1841.png

It’s the summer of 1950, another Saturday night in Myrtle Beach. Waves crash. The boardwalk buzzes with tourists. But past the hustle and bustle of Ocean Boulevard, in a racially segregated neighborhood known as Booker T. Washington (BTW), the real party is going down on Carver Street, at a nightspot known as Charlie’s Place.

Established in 1937 by Charlie and Sarah Fitzgerald, Charlie’s Place consisted of the Whispering Pines Supper Club, the couple’s little house, and the Fitzgerald Motel—a two-row motor lodge that was listed in the  Negro Motorist Green Book  travel guide. 

Whispering Pines was no mere juke joint. Waiters wore starch-white shirts and styled their hair into conk pompadours. The hostesses sported classy dresses and victory rolls. A loaded jukebox played the newest R&B. The stage was packed with the best acts touring the Chitlin’ Circuit, and patrons of all races raised glasses together, letting their backbones slip into a dance—all under the nose of Jim Crow laws.

Today, the city of Myrtle Beach has restored what’s left Charlie’s Place to tell the forgotten story of how the Fitzgeralds made a glamorous place where blacks and whites could dance together, how Shag dancing was quite possibly born on the Whispering Pines dance floor, and how the harsh realities of the segregated South brought it all crashing down.

Open for business

“Carver Street was the business district of BTW,” says Mary “Cookie” Goings, director of Myrtle Beach’s Neighborhood Services Department. “There were houses and apartments interspersed with restaurants, a pool hall, a barber shop. There were bars and clubs like Patio Casino and Little Club Bamboo, but in the middle of it all was Charlie’s Place.”

Myrtle Beach tourist hotels like the Ocean Forest and Patricia Manor were “whites only,” but the hotel staff were primarily African Americans, says Matthias Grissett, a coordinator for Myrtle Beach Neighborhood Services who gives tours of the restored property. When work was done, the hotel employees would head to Charlie’s Place. So did the top touring musical acts of the day, who played midnight shows at Whispering Pines and stayed in the motel. 

Charlie’s Place hosted a who’s who of black entertainers—Ray Charles, The Drifters, Duke Ellington, Dizzy Gillespie, Etta James, Louis Jordan, The Ink Spots, Otis Redding, Big Joe Turner, and Percy Sledge, to name a few. White audiences flocked to see the late shows on Saturday nights.

Originally, the Whispering Pines pavilion and dining room were reserved for black patrons. Visiting white customers sat in balconied sections, but that arrangement didn’t last long, according to local musician and community leader Herbert Riley, who helped spur the renovation of Charlie’s Place before he passed away in 2019.

“The whites come down there to dance, and party … like it wasn’t nothing,” he recalled in an interview cataloged by the Library of Congress for the American Folklife Center. “A lot of lasting friendships were made.”

A dance is born

Charlie Fitzgerald was born Lucious Rucker in New York City. He and Sarah moved to Myrtle Beach in 1935. A shrewd businessman, he also owned a gas station and cab company. He lent money to black and white people, investing all over town, and became one of the Grand Strand’s richest African Americans.

The couple also brought Cynthia “Shag” Harrell to the supper club as a hostess. Originally from the South, Harrell ventured to the clubs in Harlem to learn new dances. She brought these moves back to Charlie’s Place and didn’t shy away from teaching them to white dancers. Soon, everyone was abuzz about a popular new dance developed by “Shag on the Hill.”

The dance migrated away from BTW and got transplanted in Cherry Grove, North Myrtle, and Carolina Beach. In each new place, its origins muddled, local dancers would lay claim to its invention, and eventually, the Carolina Shag would become the official state dance.

A terrible parade

In 1950, angry political rhetoric about “race mixing” emboldened the local Ku Klux Klan to take aim at Charlie’s Place. One hot August night, police cleared the roads as a procession of 25 vehicles, carrying about 60 Klansmen, paraded through the neighborhood.

Just before midnight, the Klansmen fired more than 500 bullets at Charlie’s Place. In the chaos, one Klansman was shot in his back and killed by another Klansman. 

Clubgoers fled in all directions. Charlie wielded a pistol and tried to defend his club, but he was disarmed and thrown into the trunk of a car as attackers entered the building with bats and smashed the jukebox. Shag Harrell was injured along with another employee. The attackers drove Charlie out to a remote location and beat him viciously before he managed to scramble away into the woods under a hail of bullets.

After the attack, BTW crumbled and people left. White dancers stayed away. The FBI investigated the raid, and  Time  magazine wrote a feature about it. Thurgood Marshall came with the NAACP and represented Charlie in a federal case. Although some Klansmen were arrested and charged with conspiracy to incite mob violence, a grand jury cleared them.

Months after the raid, Charlie and Sarah pieced the club back together. The crowds slowly came back, but the magic was fading.

In 1955, Charlie died of lung cancer at the age of 49. Sarah kept the club going for another 10 years, but integration spelled the end of Charlie’s Place, says Goings. “Once African Americans gained access to everywhere—restaurants, clubs, and beaches, the money-making power of black neighborhoods left, too.”

Whispering Pines was abandoned and torn down in the late 1960s, but the little house and the motor lodge that hosted so many famous musicians remained, abandoned and neglected until 2015, when a Myrtle Beach city employee found an article about Charlie’s Place and began asking around. The inquiries led to Herbert Riley, a member of the Carver Street Committee. Riley knew all about Charlie’s Place—his mother had been friends with Sarah. Soon he and other civic leaders made it their mission to save and renovate the site.

Now owned by the City of Myrtle Beach, Charlie’s Place is a community venue and living history monument that has hosted the Myrtle Beach Jazz Festival and Juneteenth celebrations. As a nod to Charlie and Sarah’s business acumen, four rooms in the revitalized motel building are set aside as “business incubators” and rented out to local companies. Visitors can also arrange a guided tour of the facilities that include restored motel rooms filled with musical instruments and memorabilia from the 1940s, 1950s and 1960s.

Both Goings and Grissett grew up in neighborhoods near Charlie’s Place, and they take personal pride in sharing the story. “To be in this neighborhood, serving it in a different capacity, has been a Godsend,” Grissett says.

“It’s our responsibility to share this place that’s so rich in history. All the good, but also the bad stuff,” Goings says. “This little place is full of music and love. We are the product of it, part of it all, and we’re trying to share it, to teach that history honestly.”

Charlie’s Place is located at 1420 Carver Street in Myrtle Beach.

Hours and admission:  Free tours are available on Tuesday and Friday from 12:30 to 2 p.m. or by appointment.

Details:  Call (843) 918-1056 or visit  cityofmyrtlebeach.com/i_want_to/find/charlies_place.php .

Copyright 2024 South Carolina Living. All rights reserved.

Vacations Made Easy

Charlie's Place Historic Site in Myrtle Beach

Myrtle Beach Sightseeing Trolley Tours Photo

Phase one of Charlie’s Place preservation project is complete

Source: City of Myrtle Beach Facebook page

MYRTLE BEACH, SC (WMBF) – The first phase of the Charlie’s Place preservation project has been completed, according to an online post from the city of Myrtle Beach.

From the late 1930s to the early 1960s, Charlie’s Place was a Myrtle Beach nightspot on Carver Street owned by Charlie Fitzgerald and his wife, Sarah. Early Motown performers played at the establishment before integration.

Although the club is gone, the remaining home and hotel were left standing but deteriorated significantly over time.

Phase one of the project included reconstruction and remodeling of the Fitzgerald’s house in an effort for it to be used as a community center and event space. Workers also added space to the rear of the building to include restrooms on-site for visitors attending activities, the post states.

The first phase of the project cost $290,000, which was funded by a Community Development Block Grant, according to the post.

Click here for a tour of the work underway at Charlie’s Place, courtesy of the city of Myrtle Beach.

Copyright 2019 WMBF. All rights reserved.

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  1. "Charlie’s Place” Offers Important Look at Black History in Myrtle

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  2. Charlie's Place Historical Monument

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  3. Black History Month: Free tours at Charlie's Place in Myrtle Beach

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COMMENTS

  1. Charlie's Place

    Charlie's Place. Tours are available on Tuesdays and Fridays, 12:30 to 2:30 p.m. Call 843-918-1062 or send an email to [email protected] for information. From the late 1930s to the early 1960s, Charlie's Place was a Myrtle Beach nightspot owned by Charlie Fitzgerald and his wife, Sarah.

  2. Myrtle Beach's historic Charlie's Place opens for tours amid ...

    By Meredith Helline. Updated: Feb. 2, 2021 at 3:31 PM PST. MYRTLE BEACH, S.C. (WMBF) - Myrtle Beach's historic Charlie's Place is now open for tours to the general public on Tuesdays. The ...

  3. Atlas Obscura

    The city of Myrtle Beach hosts free tours of the Charlie's Place property on Tuesdays and Fridays from 12:30 p.m. to 2:30 p.m. Call 843-918-1062 or send an email to neighborhoodservices ...

  4. Charlie's Place

    Myrtle Beach to Charleston with Horse & Carriage Ride, Harbor Cruise, Boone Hall. 148. Full-day Tours. from. $198.00. per adult. Surf Lessons in Myrtle Beach, South Carolina. 154. Recommended.

  5. FREE Tours of 'Charlies Place' An African-American Hotspot For Motown

    Charlie's Place in Myrtle Beach, offers FREE, scheduled tours on Tuesdays and Fridays. From the late 1930s to the early 1960s, Charlie's Place was a Myrtle Beach nightspot owned by Charlie Fitzgerald and his wife, Sarah. The nightclub was on Carver Street in the Booker T. Washington Neighborhood, next door to their home and a small hotel they operated.

  6. "Charlie's Place" Offers Important Look at ...

    Charlie's Place was a popular African American nightclub and small hotel owned by Charlie Fitzgerald and his wife, Sarah, from the late 1930s to the early 1960s in the Booker T. Washington Neighborhood of Myrtle Beach. Before integration, Charlie's Place served as a gathering spot and performance venue for many famous Black performers ...

  7. Charlie's Place to offer free, scheduled tours in Myrtle Beach

    Published: Jan. 22, 2021 at 2:01 PM PST. MYRTLE BEACH, S.C. (WMBF) - A Myrtle Beach landmark will soon be offering free tours for those interested in seeing a slice of history. Charlie's Place ...

  8. Visit African American Historical Sites and ...

    Check out these exceptional African American historic sites and museums in and near Myrtle Beach. Charlie's Place Historic Site. Charlie's Place was a supper club that hosted the biggest names in 20 th century music from 1937 through 1965, as it was on the Chitlin' Circuit, a series of venues where Black musicians could play when segregation didn't allow them to do so in other ...

  9. Charlie's Place (Myrtle Beach, South Carolina)

    African American Civil Rights Network. Charlie's Place, located in Myrtle Beach, South Carolina, served as a supper club and a bustling pillar of business for Black Americans from the 1930s through the 1960s.Black entrepreneur Charlie Fitzgerald and his wife Sarah opened the club in 1937, and it quickly became a popular stop along the "Chitlin Circuit" during the Jim Crow era.

  10. Charlie's Place

    1420 Carver Street Myrtle Beach, South Carolina 29577. Tags: Myrtle Beach Horry County Civil Rights Culinary The Arts Jim Crow. ... Charlie and Sarah Fitzgerald opened Charlie's Place as a supper club in 1937. It was a stop on the "Chitlin' Circuit," nightclubs where black entertainers such as Billie Holiday, the Mills Brothers, Little ...

  11. Charlie's Place Myrtle Beach

    Charlie's Place Myrtle Beach, Myrtle Beach, South Carolina. 1,626 likes · 4 talking about this. Charlie's Place opened as a supper club in 1937. It was a stop on the "Chitlin' Circuit," ni

  12. Charlie's Place

    Charlie's Place, Myrtle Beach, South Carolina. 1,055 likes · 3 talking about this · 481 were here. The old saying that when Billie Holiday sang at Charlie's Place, the pine trees above whispered...

  13. Four Trolley Tours Cover Myrtle Beach's History Year-Round

    Tuesdays, 10 am - 12 pm. Hear the story of Myrtle Beach's coming of age in the mid-20th century to present day, the movies that were made or premiered here, and the role that Myrtle Beach played in music history. Stops include a Green Book listing, The Fitzgerald Motel at Charlie's Place Historic Site. That is preceded earlier in the tour ...

  14. Charlie's Place

    Charlie's Place (Side 1) ... 1420 Carver St., Myrtle Beach GPS: 33° 42.280′ N, 78° 52.629′ W. Share this: Facebook; X; Site Use. Permission to use text or images from the Horry County Historical Society website is required for any purpose beyond personal use. Some uses requiring permission are: publication, display, advertising, or ...

  15. Charlie's Place (Myrtle Beach): All You Need to Know BEFORE You Go

    1420 Carver St, Myrtle Beach, SC 29577-3309. Full view. Best nearby. We rank these restaurants and attractions by balancing reviews from our members with how close they are to this location. Restaurants. 433 within 5 kms. Krispy Kreme. 367. 0.5 km$ • Bakeries • American • Fast food.

  16. South Carolina: Charlie's Place (U.S. National Park Service)

    Quick Facts. Charlie's Place is located in Myrtle Beach, South Carolina and served as a bustling pillar of business and Black night life. Charlie and Sarah Fitzgerald were the site's owners and opened the business in 1937. It quickly became a popular stop along the "chitlin" circuit during the Jim Crow era.

  17. Black History Month: Free tours at Charlie's Place in Myrtle Beach

    During Black History Month, Tuesday is "Tour Day" at Charlie's Place in Myrtle Beach. Charlie's Place was a Myrtle Beach nightspot owned by Charlie Fitzgerald from the late 1930s to the early 1960s where famous Motown artists used to play. You can walk through and learn about the history of the area during free tours on a Tuesdays.

  18. Charlie's Place Tours

    Charlie's Place, 1420 Carver Street, offers free, scheduled tours on Tuesdays. From the late 1930s to the early 1960s, Charlie's Place was a Myrtle Beach...

  19. CHARLIE'S PLACE

    Charlie's Place, Myrtle Beach: See 4 reviews, articles, and 7 photos of Charlie's Place, ranked No.51 on Tripadvisor among 110 attractions in Myrtle Beach. ... 2-Hour Guided Segway Tour of Huntington Beach State Park in Myrtle Beach. 242. Recommended. 98% of reviewers gave this product a bubble rating of 4 or higher. Segway Tours. from . C$95. ...

  20. Charlie's Place

    Charlie's Place in Myrtle Beach, South Carolina, was a supper club on Carver Street where African-American entertainers such as Ray Charles, Little Richard, Otis Redding, Billie Holiday and Ella Fitzgerald performed. The club was on the Chitlin' Circuit where Blacks could perform in the segregated South from the 1930s to the 1950s, and it was torn down in the 1960s.

  21. Remembering Charlie's Place

    Now owned by the City of Myrtle Beach, Charlie's Place is a community venue and living history monument that has hosted the Myrtle Beach Jazz Festival and Juneteenth celebrations. As a nod to Charlie and Sarah's business acumen, four rooms in the revitalized motel building are set aside as "business incubators" and rented out to local ...

  22. Charlie's Place Historic Site in Myrtle Beach

    Charlie's Place Historic Site in Myrtle Beach. 1420 Carver St Myrtle Beach, SC 29577 ... Myrtle Beach Sightseeing Trolley Tours. 2/20/2024 - 12/31/2024 Explore Myrtle Beach, SC and its fascinating history by booking a trolley tour adventure in the area. Book Now. Nestled in the heart of Myrtle Beach, South Carolina, is a unique historic site ...

  23. Phase one of Charlie's Place preservation project is complete

    From the late 1930s to the early 1960s, Charlie's Place was a Myrtle Beach nightspot on Carver Street owned by Charlie Fitzgerald and his wife, Sarah. Early Motown performers played at the ...